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Senior Performance Marketer

At Skroutz, our mission is simple: we aim to amaze. From our humble beginnings back in 2005, we believe that happy customers equal happy merchants and it’s our job to understand and anticipate their needs and offer them an unparalleled, doubt-free experience. 

Our vision is clear: we aspire to simplify shopping, creating a trusted platform where millions discover and fulfill their online shopping needs easily and safely.

Whether you're looking for a new smartphone, restocking your pantry with essentials, seeking the perfect outfit for an upcoming event, or simply hunting for that collectible gaming console, Skroutz is your trusted partner for seamless shopping experiences.

And our ambitions extend far beyond Greece's borders. We're on a trajectory to become one of Europe's fastest-growing Marketplaces, with exciting expansions already underway in Cyprus and the Balkans. Our commitment to customer satisfaction remains paramount, guiding every decision we make.

To achieve our vision, we seek individuals who share our passion for e-commerce and technology. If you're driven by the desire to create extraordinary shopping moments for our users, as well as help sellers all around the world grow their businesses, then we want you on our team.

Join us at Skroutz and be part of a journey that's reshaping the way we shop online. Together, let's turn everyday moments into remarkable experiences.

Ready for the challenge?

#AimToAmaze #Skroutz20

How will you contribute to Skroutz 'vision?

We are looking for an experienced Senior Performance Marketer that will kick-off & shape our digital capabilities and help us drive incremental growth! 

Your focus will be on building successful digital campaigns, measuring and analyzing performance, while collaborating with external & internal teams that will help us reach Skroutz business goals.

What you will be doing:

  • Define our digital performance strategy: strategic planning & execution of digital marketing campaigns
  • In-house hands-on campaign management: set-up, launch, monitoring & optimization of digital media campaigns on platforms such as Google, Facebook/Instagram & TikTok
  • Create strategies & campaigns that would help us reach specific and measurable results on each step of the funnel from awareness, to consideration & acquisition
  • Effectively manage advertising budgets across multiple channels and countries, ensuring optimal allocation and pacing
  • Report campaign performance to all relevant stakeholders
  • Work closely with our Marketing Managers on 360 campaigns, ensuring digital media contribute to each campaign’s goal. Explore synergies with other marketing or CRM initiatives
  • Collaborate with our Creative team and other stakeholders, making sure content is optimized for each platform or campaign but also, follows our brand guidelines
  • Identify opportunities for automation within our campaign management workflows
  • Innovate & test new things: is there a new emerging platform or tool that has the potential to contribute towards our goals? Bring it to the table
  • 3 years of experience working in Performance Marketing (preferably in a Digital Performance Agency) and experience in large-budget performance marketing campaigns
  • Ability to develop data-driven strategies and make informed decisions to drive growth
  • Deep knowledge & working experience on Google Ads (search, display, video, etc) & Facebook/Instagram Ads. Experience with other social media platforms such as TikTok, Linked-In, or Programmatic buying would be considered a plus
  • Hands-on expertise in Analytics, especially in Google Analytics & Tag Manager
  • Familiarity with tracking across all platforms
  • Programming skills (e.g. Javascript) and experience with Google Ads scripts and/or Google Ads API will be considered an asset
  • Passionate about A/B testing, data & audience segmentation. You love seeking insights & learnings every step of the way
  • Attention to detail with creative & collaborative spirit
  • Excellent time-management & organizational skills with ability to work independently, manage multiple projects simultaneously
  • Ability to collaborate effectively with diverse teams & individuals of different backgrounds.
  • Certifications of expertise and continuous learning of the above platforms would be considered an asset
  • Excellent written and verbal communication skills in English

What's it like to work at Skroutz?

  • A great opportunity to contribute to the evolution of Skroutz towards becoming one of Europe’s fastest growing Marketplaces
  • Thrive in an environment that champions ambitious goals, empowers autonomy, fosters mentoring, and unlocks exciting opportunities for both personal and business growth
  • Competitive full-time salary
  • Ongoing training and development
  • Access to books, online courses, and relevant resources
  • Top of the Line tools and equipment
  • Private Medical Plan
  • Hybrid Working
  • Free gym membership at Golden Gym in Athens, plus OAKA cross training & running courses, Padel and online yoga
  • For all New Skroutz Fathers we offer 30 working days paternity leave (1,5 months in total)
  • Monthly childcare allowance for all Skroutz Parents
  • Free Skroutz Plus subscription

As part of our dedication to the diversity of our workforce, Skroutz is committed to Equal Employment Opportunity without regard to race, color, national origin, ethnicity, gender, disability, sexual orientation or religion.

Disclaimer:

Skroutz collects and processes personal data in accordance with the EU General Data Protection Regulation (GDPR). We are bound to use the information provided within your job application for recruitment purposes only and not to share these with any unauthorized third parties. Please read our Recruitment Privacy Policy here.

Average salary estimate

$55000 / YEARLY (est.)
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$45000K
$65000K

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What You Should Know About Senior Performance Marketer, Skroutz S.A

At Skroutz, we're on the lookout for an enthusiastic Senior Performance Marketer to join our team and help us shape the future of online shopping! Our mission is to amaze, and this role is all about driving that vision forward. If you're passionate about e-commerce and technology and love creating incredible shopping experiences, we want you! As a Senior Performance Marketer, you'll define our digital performance strategy, launching and managing campaigns across platforms like Google, Facebook, Instagram, and TikTok. Your analytical skills will come into play as you measure and optimize performance to ensure our marketing efforts yield measurable results. Collaborating with internal teams and our creative squad, you will create content that resonates with customers while adhering to our brand guidelines. Attention to detail is key, along with the ability to manage budgets effectively across various channels. With at least three years of experience in performance marketing, particularly within digital agencies, you'll bring a wealth of knowledge about data-driven strategies, Google Ads, and social media advertising. We're looking for someone innovative who isn't afraid to test new concepts and leverage emerging tools. Plus, you'll thrive alongside us, embracing personal and professional growth opportunities while enjoying a competitive salary, hybrid work options, a private medical plan, and even a gym membership. If you're ready to turn everyday shopping moments into extraordinary experiences and be a part of our growing journey, then we invite you to apply and contribute to Skroutz's vision. Let's aim to amaze together!

Frequently Asked Questions (FAQs) for Senior Performance Marketer Role at Skroutz S.A
What responsibilities will the Senior Performance Marketer have at Skroutz?

The Senior Performance Marketer at Skroutz will be responsible for defining and executing digital marketing strategies, managing digital campaigns on platforms such as Google and Facebook, analyzing performance metrics, and collaborating with various teams to achieve campaign goals. You'll also manage advertising budgets and innovate new marketing approaches to drive growth.

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What qualifications are required for the Senior Performance Marketer position at Skroutz?

Candidates for the Senior Performance Marketer position at Skroutz should have at least three years of experience in performance marketing, preferably within a digital agency. A strong understanding of Google Ads, Facebook/Instagram Ads, and analytics tools is essential. Familiarity with scripting or programming, along with excellent communication skills, is also beneficial.

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How does Skroutz support the growth and development of the Senior Performance Marketer?

Skroutz is committed to your personal and professional growth. The Senior Performance Marketer will have access to ongoing training, resources such as books and online courses, and a supportive environment that fosters mentorship and autonomy, all designed to enhance your skills and career trajectory.

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What kind of work culture can the Senior Performance Marketer expect at Skroutz?

At Skroutz, you'll find a vibrant work culture that champions ambitious goals and encourages collaboration. As a Senior Performance Marketer, you'll thrive in an environment that values innovation, teamwork, and diverse perspectives, empowering you to contribute meaningfully to our shared mission of enhancing online shopping experiences.

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Is there an opportunity for hybrid work as the Senior Performance Marketer at Skroutz?

Yes, the Senior Performance Marketer role at Skroutz offers a hybrid working model, allowing you to balance your work life between home and our office. This flexibility is designed to enhance your productivity and job satisfaction while contributing effectively to our marketing goals.

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Common Interview Questions for Senior Performance Marketer
Can you describe your experience with performance marketing campaigns?

When answering this question, emphasize metrics and results from past campaigns. Discuss specific platforms you've worked with, such as Google Ads or Facebook, and detail the strategies you employed, focusing on your contributions to campaign performance.

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How do you approach budget management in your campaigns?

Explain your method for budget allocation, monitoring, and optimization. Highlight your experience in managing budgets across multiple channels and how you've used data to ensure the best returns on investment.

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What strategies do you use to measure campaign effectiveness?

Discuss key performance indicators (KPIs) you typically track, your use of analytics tools, and how you analyze data to inform future campaigns. Provide examples of changes you've made based on your analysis.

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How do you stay updated with marketing trends and tools?

Mention your dedication to continuous learning, including attending webinars, courses, and networking with industry professionals. Highlight your proactive approach to testing new platforms and strategies, as staying ahead is crucial in performance marketing.

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Describe a time when you had to collaborate with a diverse team on a campaign.

Share a specific example that illustrates your collaborative skills. Focus on how you communicated effectively with team members from different backgrounds, addressed challenges, and achieved shared objectives in a campaign.

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What role do analytics play in your campaign strategy?

Analytics are at the heart of any performance marketing strategy. Explain how you leverage data to inform decisions, make optimizations, and demonstrate the value of campaigns to stakeholders.

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Have you ever had to adapt a campaign based on underperformance? What was your approach?

Provide a situation where you encountered poor campaign performance. Discuss the steps you took to identify the issue, how you made changes, and the eventual outcome. Highlight your problem-solving and analytical skills.

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What tools do you use for tracking and analyzing campaign performance?

Talk about specific tools such as Google Analytics, Tag Manager, or any CRM platforms you've used. Detail how these tools enhance your ability to track performance and make informed decisions quicker.

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How do you balance creative and analytical aspects in performance marketing?

Describe your belief that both creativity and analytics are crucial in performance marketing. Discuss how you incorporate creative elements to engage customers while also relying on data to guide decisions and strategies.

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Can you provide an example of an innovative marketing idea you implemented?

Share a specific example where you introduced a new tactic or tool that significantly boosted performance. Explain how you identified the opportunity, implemented the idea, and the success it achieved for the campaign.

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Skroutz (www.skroutz.gr) is an online end-to-end e-commerce service with a consumer centric mindset. The platform focuses on providing a trustworthy and easy to use service with carefully curated content and handpicked merchants who gain access to...

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DATE POSTED
April 2, 2025

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