Retail Account Executive - job 1 of 5

As a Retail Account Executive at Toast, your primary responsibilities will include using a consultative sales approach to prospect and build relationships with convenience stores, grocery stores, and bottle shops. You'll be managing the entire sales cycle from the initial call to closing deals, conducting product demos, and tailoring solutions to meet client needs. Additionally, you'll collaborate with various teams to ensure a seamless delivery of services and utilize Salesforce to track your sales activities.

To qualify for the Retail Account Executive role at Toast, candidates should have a strong entrepreneurial mindset and proven success in sales. Essential skills include excellent communication, organization, and presentation abilities, as well as the talent to negotiate at all decision-making levels. Retail operations experience is a plus. A successful candidate will thrive in a fast-paced environment and be willing to travel approximately 25% or more.

At Toast, we provide a robust support system for our Retail Account Executives, including access to comprehensive training, resources, and tools to excel in their roles. You'll work alongside various teams to ensure that promises made during the sales process are kept during delivery. Our collaborative and inclusive culture encourages personal growth and development, equipping you with everything necessary to succeed.

The total targeted cash compensation for a Retail Account Executive at Toast ranges from $129,000 to $206,000 USD, which includes a base salary, commissions, and the potential for equity and other benefits. Notably, this role qualifies for uncapped commissions, giving you the opportunity to maximize your earnings based on your performance and contributions.

Toast is committed to Diversity, Equity, and Inclusion, embedding these principles into every aspect of our culture. We believe that diverse teams create exceptional outcomes. We strive to provide equitable opportunities for everyone and make inclusivity a part of our recruitment and hiring processes. Our goal is to build an empowering environment where all employees, including Retail Account Executives, feel valued and appreciated.

When discussing your sales process, emphasize your consultative approach. Talk about how you identify client needs through thorough research and effective questioning. Mention your strategy for managing the sales cycle and how you adapt your pitch based on the unique challenges faced by the prospect.

When facing objections, it’s important to listen actively. Share an example of how you've successfully addressed concerns in the past, demonstrating your ability to empathize with the client while providing compelling solutions that turn their hesitation into a commitment.

Share your passion for helping businesses grow and how the thrill of closing a deal drives you. Highlight how your motivation also stems from being part of a dynamic team that aims to change the retail landscape and the personal challenges you enjoy overcoming in achieving your sales targets.

Discuss your method for prioritization, such as categorizing leads based on potential revenue, urgency, or how well they align with your product offerings. Mention any tools or strategies you employ, like Salesforce, that enable you to stay organized and focused on high-potential accounts.

Explain your approach to relationship-building. Highlight your interpersonal skills, such as active listening, showing genuine interest in their business, and personalized follow-ups. Share an anecdote that illustrates how you established a strong relationship and how that contributed to a successful outcome.

Provide a concrete example of when you surpassed sales goals, specifying the strategies you used and the skills that you applied. Discuss your methodology, such as leveraging marketing materials or networking to grow your client base and meet customer needs.

Outline a specific challenging sale where a prospect had significant doubts or barriers. Discuss your strategic approach and adaptability, showing how you turned challenges into opportunities by aligning your proposal with their needs and building trust.

Emphasize your commitment to continuous learning through industry publications, networking, webinars, and conferences. Discuss how this knowledge empowers you to bring valuable insights to your conversations with potential clients.

Discuss the unique features and benefits of the Toast Retail platform, particularly how it addresses specific pain points faced by convenience stores and grocery businesses. This is a good opportunity to showcase your understanding of the product and its potential impact on client operations.

Express your enthusiasm for the company's innovative approach and mission in the food and beverage sector. Mention specific elements of Toast's culture, such as commitment to diversity or collaborative work model, that align with your personal goals and values.