Communications and Employer Brand Manager

The Communications and Employer Brand Manager at Vannevar Labs will be responsible for developing and executing communication strategies that align with company objectives, building the brand narrative, creating content for external communications, managing media relations, and overseeing performance metrics. This role is central to establishing Vannevar Labs' reputation in the national security sector.

Candidates for the Communications and Employer Brand Manager role at Vannevar Labs should have at least 4 years of experience in communications and marketing, preferably within the defense or technology sectors. Strong written and verbal communication skills, creativity, and a proactive mindset are essential for success in this position.

At Vannevar Labs, we emphasize a 100% remote-first culture, allowing flexibility for the Communications and Employer Brand Manager to work from anywhere in the US. We also offer unlimited PTO, competitive vacation schedules, and lifestyle stipends, fostering a healthy work-life balance.

The Communications and Employer Brand Manager will co-create high-quality written, visual, and multimedia content for various platforms. This includes crafting press releases, blog posts, newsletters, and social media content that effectively communicates Vannevar Labs' mission and technology.

Candidates interviewing for the Communications and Employer Brand Manager position at Vannevar Labs can expect a focused discussion on their experience in communication strategies, examples of past campaigns, and their ability to engage stakeholders. It's an opportunity to showcase their proactive ownership mindset and creativity.

When answering this question, provide specific examples of communication strategies you've developed in the past, especially those that align with defense or technology. Highlight how these strategies contributed to company objectives and engaged key stakeholders effectively.

Discuss your process for tailoring content to various media formats such as blogs, press releases, or social media. Emphasize the importance of audience engagement and how you ensure the message remains compelling across all channels.

Highlight specific KPIs you've tracked, such as engagement rates, media impressions, or stakeholder feedback. Explain how these metrics guide future strategies and demonstrate the effectiveness of your communications efforts.

Provide a brief example of a challenging communication scenario you faced, how you approached it, what strategies you employed, and what the outcome was. This showcases your problem-solving skills and ability to maintain composure under pressure.

Discuss your commitment to continuous learning through industry blogs, webinars, networking events, or professional organizations. Mention specific resources or communities that keep you informed about trends and best practices.

Explain your approach to stakeholder engagement, focusing on communication frequency, tailored messaging, and leveraging feedback. Demonstrate your understanding of the importance of these relationships in amplifying the company's brand.

Articulate how creativity influences effective communication and engagement. Share how you’ve applied creative thinking in past campaigns and content creation to enhance message delivery and stakeholder interaction.

Select a specific campaign to discuss, outlining your goals, strategies, execution, and results. Highlight how collaboration, stakeholder engagement, and effective messaging contributed to the campaign's success.

Share methods you've used to simplify complex information for various audiences. This may include using analogies, visual aids, or breaking down information into digestible parts to enhance understanding and engagement.

Express genuine enthusiasm for Vannevar Labs' mission in national security technology and how the role aligns with your skills and experiences. Mention specific aspects of the company or culture that resonate with your professional values.