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Creative Project Manager

FUNCTION
Lead the development, communication, and execution of Vera Bradley’s visual merchandising projects, ensuring consistency, creativity, and alignment with the brand experience across all channels. Oversee processes, strategies, and operations within the RBE Photo Studio while managing cross-functional relationships to support merchandising objectives. Develop and implement creative and user-friendly visual guidelines for both Brand and Outlet stores.

ESSENTIAL DUTIES & RESPONSIBILITIES (Note: Other duties may be assigned)

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Strategic Planning & Communication:

  • Strategize and manage the execution of visual merchandising projects to enhance the brand experience.
  • Collaborate with cross-functional teams, including Merchandising, Marketing, Sales, Product Development (PD), and Planning & Allocation, to align on seasonal strategies, product launches, and overarching goals.
  • Attend cross-functional meetings to gather and share information on product assortments, marketing stories, and display strategies.
  • Act as the primary liaison between the Visual Merchandising team and internal departments to ensure seamless execution of visual projects.

Project & Studio Management:

  • Own and oversee all RBE Photo Studio operations, including sample flow, shot list compilation, and styling for directives across all channels (Full Line, Factory, and Indirect).
  • Develop, maintain, and distribute project calendars for all visual merchandising initiatives, ensuring adherence to timelines and deadlines.
  • Manage and coordinate all floor set calls and recordings across channels.
  • Lead the creation and distribution of visual merchandising communications, ensuring accuracy and consistency in design, development, and copywriting.

Creative Ideation & Execution:

  • Partner with the Visual Senior Manager to conceptualize and execute seasonal product presentations, ensuring alignment with marketing strategies and sales goals.
  • Oversee seasonal showroom setups, including creative installations, from planning through execution within budget constraints.
  • Scale showroom concepts for fleet-wide implementation, maintaining brand standards and visual integrity.
  • Provide in-season merchandising solutions and adjustments based on business needs and selling initiatives.
  • Using creative design software, create comprehensive field visual guidelines for both Brand and Outlet stores to ensure ease of understanding and effective implementation in the field.

Team & Vendor Management:

  • Manage, train, and inspire the Studio Coordinator, fostering development and growth within the role.
  • Partner with vendors on store installations, visual collateral development, and project execution.
  • Monitor and manage budgets for showroom and window projects, providing timely and accurate reporting.

Logistics & Operational Support:

  • Coordinate transportation and logistics for visual merchandising projects, including internal displays, corporate setups, and special events.
  • Maintain and update visual merchandising data in Crosscap, ensuring accuracy and accessibility across all channels.

EDUCATION AND/OR EXPERIENCE

  • Bachelor’s degree in Visual Design, Business, Marketing, Merchandising, or related field preferred.
  • 5+ years of experience in visual merchandising, styling, or interior design, preferably in upscale/luxury gift, apparel, or home industries.
  • Previous management experience is highly desirable.

KNOWLEDGE, SKILLS, AND ABILITIES

The requirements listed below are representative of the knowledge, skills, and/or abilities required to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Proven project management skills with the ability to manage multiple priorities simultaneously.
  • Strong understanding of visual merchandising principles, corporate leadership roles, and product presentation strategies.
  • Proficient in Microsoft Office, Adobe Suite, and other relevant software.
  • Excellent interpersonal, written, and verbal communication skills, including presentation abilities.
  • High level of creativity and strong visual aesthetic.
  • Detail-oriented with exceptional organizational and follow-through skills.
  • Flexible, adaptable, and able to meet deadlines in a fast-paced environment.
  • Demonstrated ability to build and maintain strong relationships with internal and external stakeholders.

ENVIRONMENT & PHYSICAL DEMANDS

The physical demands described here are representative of those an individual must meet to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Office environment with frequent use of office equipment (e.g., computers, copiers, phones).
  • Frequent standing and movement required, particularly during showroom setups and store visits.
  • Occasional domestic travel to retail locations and corporate offices.
  • Ability to lift and/or move up to 20 lbs.

We are proud of the competitive and comprehensive compensation and benefit package provided to our associates and their families. Our compensation package is designed to meet our associates today and help them plan for the future.

Health Benefits

VRA offers a variety of medical, dental and vision programs to meet your family’s health care needs.

  • Medical plan options including both a HDHP/HSA plan and a PPO plan
  • A no premium medical plan for employee only coverage
  • Dental
  • Vision
  • Flexible spending accounts

Survivor Benefits

Life insurance provides peace of mind for your family should the unexpected happen.

  • Employer provided 2X your salary in life insurance
  • Accidental Death and Disability insurance
  • Voluntary life insurance for you, your spouse and your children

Income Protection  

If you are unable to work due to illness or injury VRA provides several programs to protect your income at no cost to you.

  • Short-term disability
  • Long-term disability
  • Paid family medical leave

Retirement Plan

The VRA 401k plan helps you accumulate savings for retirement

  • 401k with generous company match, immediate vesting (age and service requirement)
  • Strong line up of professionally managed funds
  • Safe-harbor plan design

Paid Time Off  

Enjoy generous time off programs.

  • Earn up to 3 weeks of paid time off in your first year of employment with opportunity to earn more
  • 9 paid holidays a year
  • Paid bereavement leave

Give Back Opportunities  

VRA offers the opportunity to serve your community.

  •        Voluntary Time Off
  •        Matching charitable donations and leadership grants

Holistic Wellness

  • Access to a variety of financial, physical, and mental wellness experts
  • Employee Assistance Program with access to work/life wellness support including no cost unlimited telephonic counseling services 
  • Opportunities for leadership development, skill development and career advancement 

Product Discount

  • Generous employee discount on Vera Bradley and Pura Vida products 

Ancillary Benefits and Programs

  • Bonus opportunity, identity protection, legal services, pet insurance, cell phone discount, employee referral bonus, annual birthday gift, DailyPay, corporate fitness facility and individual policies through Aflac

Equal Opportunity Employer/Vets/Disabled

Vera Bradley is an Equal Opportunity Employer and Affirmative Action Employer. 

Vera Bradley provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

For more information, please click the following links:

Vera Bradley's Equal Employment and Affirmative Action Policy

Know Your Rights: Workplace Discrimination is Illegal (in English)

Know Your Rights: Workplace Discrimination is Illegal (in Spanish)

Pay Transparency (in English)

Pay Transparency (in Spanish)

E-Verify Participation Poster

Right to Work Poster (English)

Right to Work Poster (Spanish)

California Privacy Notice

If you need a reasonable accommodation for any part of the employment application process, please send an e-mail to applicationassistance@VeraBradley.com.  Please include the accommodation you are requesting and your contact information. Reasonable accommodations are considered on a case-by-case basis. Please note that only inquiries concerning a request for reasonable accommodation and other EEO/Affirmative Action issues will be responded to from this e-mail address.

Our intention is to fill this opening within 30 days of the original posting date and applications will be accepted on an on-going basis until the position is filled.

Average salary estimate

$80000 / YEARLY (est.)
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$70000K
$90000K

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What You Should Know About Creative Project Manager, Vera Bradley

As a Creative Project Manager at Vera Bradley, you will take the helm in steering our visual merchandising projects to new heights! Your ability to enhance the brand experience across all channels is vital. You'll work collaboratively with various departments, including Merchandising, Marketing, and Product Development, ensuring everyone is aligned for successful seasonal strategies and product launches. You'll manage the RBE Photo Studio, overseeing everything from sample flows to creative installations for showroom setups, effectively juggling multiple projects while maintaining the highest aesthetic standards. Your experience in visual design and project management will shine as you create and distribute visual merchandising guidelines that communicate our brand's spirit. You’ll also play a key role in fostering a creative and collaborative environment while managing a talented team and liaising with vendors to ensure all visual projects are executed seamlessly and effectively. If you’re detail-oriented, thrive in a fast-paced setting, and have a passion for visual creativity, Vera Bradley is the place for you to make a remarkable impact!

Frequently Asked Questions (FAQs) for Creative Project Manager Role at Vera Bradley
What are the responsibilities of a Creative Project Manager at Vera Bradley?

The Creative Project Manager at Vera Bradley is responsible for leading visual merchandising projects, overseeing operations within the RBE Photo Studio, and collaborating with cross-functional teams. This role involves strategizing execution methods to enhance brand experience while ensuring project timelines are adhered to through effective planning and communication.

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What qualifications are needed to be a Creative Project Manager at Vera Bradley?

To be a Creative Project Manager at Vera Bradley, candidates typically need a bachelor’s degree in Visual Design, Business, or a related field. Additionally, having over 5 years of experience in visual merchandising or styling, particularly in the luxury sector is highly desirable. Previous management experience adds significant value.

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How does the Creative Project Manager at Vera Bradley ensure creative alignment across projects?

The Creative Project Manager ensures creative alignment by partnering with various departments to conceptualize and execute seasonal product presentations. They oversee showroom setups and collaborate with team members to maintain brand standards, ensuring every visual element aligns with marketing strategies and seasonal goals.

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What skills are essential for a Creative Project Manager at Vera Bradley?

Essential skills for a Creative Project Manager at Vera Bradley include strong project management abilities, creativity, detailed organization skills, and proficiency in software such as Microsoft Office and Adobe Suite. Excellent communication skills for collaboration with internal teams and external vendors are also critical.

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What kind of team dynamics can a Creative Project Manager at Vera Bradley expect?

A Creative Project Manager at Vera Bradley can expect a dynamic team environment where cross-departmental collaboration is key. The role not only involves guiding team members and fostering growth but also engaging with various stakeholders to bring innovative merchandising solutions to life.

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Common Interview Questions for Creative Project Manager
Can you describe your experience in managing visual merchandising projects?

When answering this question, highlight specific projects you've managed, the strategies you implemented, and the results achieved. Describe your process for ensuring brand alignment and meeting deadlines.

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How do you handle conflicting priorities while managing a project?

Discuss your time management strategies and how you prioritize tasks. Focus on your ability to communicate with stakeholders to set realistic expectations and deadlines while maintaining project quality.

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What do you think is the key to successful collaboration across teams?

Emphasize the importance of clear communication and regular check-ins. Share examples of how you've fostered collaboration in the past and the positive outcomes that resulted from strong teamwork.

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How would you approach creating a visual merchandising guideline?

Outline your process starting from research and ideation to drafting and final creation. Highlight your ability to consider the end-users, ensuring guidelines are user-friendly and effectively communicate brand standards.

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How do you stay updated on visual merchandising trends?

Discuss specific sources like industry blogs, professional networks, and workshops you engage with. Share how you incorporate these trends into your work to drive innovation.

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Describe a time you had to solve a problem on a project. How did you approach it?

Provide a concrete example where you identified an issue, your troubleshooting process, and the successful outcome. Highlight your analytical and creative problem-solving skills.

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How would you manage a project within a tight deadline?

Discuss your specific time management techniques. Mention any tools or software you use to keep track of project progress and how you communicate with your team to ensure everyone is aligned on priorities.

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What role do you think creativity plays in merchandising?

Explain your perspective on creativity's importance in creating engaging shopping experiences. Share how you've successfully integrated creative concepts into visual presentations in past roles.

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How do you ensure that a visual project stays within budget?

Talk about your experience in budget management. Explain how you track expenses, prioritize necessities, and communicate with vendors to stay within financial limits while still achieving quality.

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Can you provide an example of a successful visual merchandising project you've led?

Share a detailed story about a project, focusing on your leadership role, strategies used, collaboration with others, and the positive impact it had on brand perception or sales.

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At Vera Bradley, our mission is to connect and empower women and girls in their unique and remarkable journeys.

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EMPLOYMENT TYPE
Full-time, on-site
DATE POSTED
April 2, 2025

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