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Manager - Product Operations - job 17 of 19

We are seeking a dynamic Product Operations Manager to lead Go-To-Market (GTM) product initiatives. This role will focus on product enablement, managing cross-functional messaging and documentation around product enhancements and value proposition and collaborating with product marketing to develop and execute on GTM plans. This is a highly visible role which requires exceptional verbal/written communications skills and flexibility in acting as the central hub between Product and other organizations including Marketing, Sales, Solutioning and Client Services.

Requirements:

  • Create a value proposition canvas to align customer needs with our offerings, while ensuring that we have a continuous feedback loop with Sales and Marketing around understanding client needs, behaviors and experiences through observation, feedback, and analysis.

  • Serve as a bridge between Product and client facing teams to equip them with the necessary product knowledge to effectively position and sell our product offerings.

  • Test product collateral usability with regional client facing teams and refine messaging appropriately based on feedback in partnership with Product Marketing.

  • Develop a systematic path to share customer feedback with Product Leaders gathered through a series of interviews, client council forums and focus groups to inform strategic product decisions.

  • Lead the charge in creating a robust communications plan for the broader Visa Direct Product organization ensuring the organization is abreast about the latest strategic objectives, product launches and updates while reinforcing product culture, team identify and mission.

  • On the external communication and messaging front, actively manage external product roadmap communications in partnership with Sales and Marketing.

  • Partner with cross functional teams to provide support during new product launches, ensuring that Product Marketing, Solutioning and Sales input into product planning and executive reporting and interface with sales, product marketing and client services.

This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.

 

Average salary estimate

$105000 / YEARLY (est.)
min
max
$90000K
$120000K

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What You Should Know About Manager - Product Operations, Visa

At Visa, we're on the lookout for a passionate and proactive Manager - Product Operations to drive our Go-To-Market (GTM) product initiatives from our San Francisco office. This exciting role will put you at the forefront of product enablement, where you'll manage seamless cross-functional messaging and documentation around our product enhancements and their compelling value propositions. You'll be collaborating closely with our talented Product Marketing team to develop and execute GTM plans that make an impact. As a key player in this highly visible position, your exceptional verbal and written communication skills will shine as you act as a central hub connecting Product with various organizations—Marketing, Sales, Solutioning, and Client Services. Your efforts will include creating a value proposition canvas that resonates with customer needs, serving as a bridge between Product and client-facing teams, and ensuring they have the knowledge necessary to effectively position and sell our products. You'll refine messaging based on real feedback from our teams and develop systematic paths to share valuable customer insights with product leaders. Plus, leading a robust communications plan for our Visa Direct Product organization will keep everyone informed about strategic objectives and product launches. If you thrive in collaborative environments and enjoy supporting new product launches with cross-functional teams, then this hybrid role could be your next big step forward with Visa.

Frequently Asked Questions (FAQs) for Manager - Product Operations Role at Visa
What are the key responsibilities of the Manager - Product Operations at Visa?

The Manager - Product Operations at Visa is responsible for leading Go-To-Market (GTM) product initiatives, developing a value proposition canvas, and ensuring effective communication between Product and client-facing teams. This role also involves refining product collateral based on feedback, systematically sharing customer insights with Product Leaders, and managing product roadmap communications collaboratively with Sales and Marketing.

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What qualifications are required for the Manager - Product Operations position at Visa?

Candidates for the Manager - Product Operations position at Visa should have exceptional verbal and written communication skills, experience in product marketing or operations, and a strong understanding of customer needs. A background in product development, sales strategies, and cross-functional team collaboration will also be beneficial for success in this role.

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How does the Manager - Product Operations role contribute to Visa's strategic objectives?

The Manager - Product Operations plays a crucial role in aligning product development with customer needs and market demands through effective communications and messaging. By managing cross-functional collaborations and ensuring that product strategies are informed by direct customer feedback, this position helps Visa achieve its strategic objectives and enhances overall product effectiveness.

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What makes the Manager - Product Operations position at Visa a unique opportunity?

This role uniquely positions you at the heart of Visa's product operations where you will collaborate with various teams, drive product enablement, and directly influence GTM strategies. It provides the opportunity to be part of a dynamic company pioneering innovative solutions while working in a hybrid environment that values flexibility and collaboration.

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What type of working environment can a Manager - Product Operations expect at Visa?

The Manager - Product Operations role at Visa offers a hybrid working environment, combining remote work with days in the office, to foster collaboration and teamwork. The specifics of in-office days will be confirmed by your hiring manager, ensuring a balanced approach that supports both individual productivity and effective team engagement.

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Common Interview Questions for Manager - Product Operations
Can you describe your experience with Go-To-Market product initiatives as a Manager - Product Operations?

In answering this question, share specific examples of GTM initiatives you've led. Highlight your role in strategizing and executing these initiatives, how you collaborated with teams, the challenges faced, and how you measured success and adjusted the strategy based on feedback.

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How do you ensure effective communication between Product and client-facing teams?

To answer this, discuss the strategies you've implemented to bridge the communication gap. Mention tools or processes you've used for alignment, fostering a culture of feedback, and examples of successful collaboration with Sales, Marketing, and other teams to ensure product knowledge is effectively disseminated.

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What methods do you use to gather and analyze customer feedback?

Explain the techniques you employ to gather customer insights, such as interviews, surveys, focus groups, or data analysis. Provide examples of how you've translated this feedback into actionable products or enhancements, demonstrating your analytical skills and customer-first mindset.

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How do you balance multiple projects and priorities in a fast-paced environment?

Discuss your time management and prioritization skills. Provide examples of how you've successfully handled competing priorities, ensuring deadlines are met while maintaining high-quality work. Mention any tools you use to stay organized and focused in dynamic situations.

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Can you give an example of a successful product launch you've led and your specific role in that process?

Outline your contributions to a specific product launch, detailing the planning, marketing strategies, and cross-functional collaborations involved. Highlight the outcomes and metrics achieved, showcasing your leadership and project management skills in the context of a product launch.

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How do you approach creating a value proposition canvas?

Detail your process for developing a value proposition canvas, including how you identify customer needs, align them with product offerings, and engage with stakeholders. Emphasize collaboration with teams like Sales and Marketing to ensure that the canvas reflects real-world insights.

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Describe your experience with managing external communications regarding product updates.

Share your strategies for managing external communications effectively, including key messaging, audience targeting, and engagement strategies. Provide an example of how this has played out in a previous role and the impact it had on customer relations and product awareness.

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What strategies do you recommend for refining product collateral based on user feedback?

Discuss the iterative process you follow for refining product collateral, including steps for collecting feedback, testing materials with sales teams, and implementing changes. Emphasize the importance of ongoing communication with stakeholders to ensure materials are relevant and effective.

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How do you ensure alignment between product strategy and customer experience?

Explain how you work to ensure product strategy considers customer experiences by regularly analyzing customer feedback, staying engaged with client-facing teams, and adapting the product roadmap to address identified needs and experiences.

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What role do you think a Manager - Product Operations plays in shaping product culture at Visa?

Articulate your vision for the role of a Manager - Product Operations in fostering a positive product culture. Discuss how clear communication, collaboration, and a focus on customer-centric strategies can enhance product identity, team mission, and overall company culture.

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Visa Inc. operates as a payments technology company worldwide. The company facilitates commerce through the transfer of value and information among consumers, merchants, financial institutions, businesses, strategic partners, and government entiti...

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Full-time, hybrid
DATE POSTED
April 3, 2025

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