Email Digital Marketing Analyst - Ankara. Turkey
About World Business Lenders (www.wbl.com)
Business Lenders (WBL) provides general purpose short-term real estate collateralized commercial loans to a broad customer base of small and medium sized businesses throughout the United States that lack access to traditional funding.
WBL is a U.S. based company with a 100% remote workforce.
This is a remote Contract/Consultant position. Generally, working hours will be 9:00am-6:00pm Eastern, Monday through Friday, although hours worked may be greater based upon operational requirements.
The job requires excellent oral and written command of the English language.
Resumes must be submitted in English.
Location:
- 100% Remote for Turkey, LATAM and India
About the Job:
We are seeking a highly skilled Digital Marketing Analyst to support our marketing initiatives. The ideal candidate will have experience in HubSpot automation, email marketing, and tracking conversions using Google Analytics and Ads. This role is crucial in driving targeted engagement and ensuring data-driven marketing decisions.
Responsibilities:
- Monitor and analyze lead quality to improve campaign performance.
- Optimize and execute email marketing campaigns to enhance customer engagement.
- Support ongoing email marketing initiatives, including A/B testing and automation.
- Create and manage marketing campaigns and audience segmentations.
- Utilize HubSpot for campaign automation, workflow creation, and data analysis.
- Track and report conversion metrics using Google Analytics and Ads to measure ROI.
- 3+ years of experience in digital marketing, with a focus on email marketing.
- Hands-on experience tracking conversions in Google Analytics, Google Ads and Google Tag manager.
- Ability to analyze data and provide actionable insights for campaign improvements.
- Experience in audience segmentation and targeted marketing strategies.
- Detail-oriented, analytical mindset with excellent communication skills.
- Contract/Consultant position
- 100% WFH
- USD salary
- PTO available
Average salary estimate
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World Business Lenders is on the lookout for an Email Digital Marketing Analyst to join our dynamic team remotely from Turkey! This is an exciting opportunity where you can put your digital marketing prowess to the test, particularly in email marketing and conversions. As a key player in our organization, you'll leverage HubSpot to automate campaigns and analyze performance metrics that drive our marketing initiatives forward. Your top-notch skills in Google Analytics and Ads will allow you to track metrics effectively and optimize campaigns for better engagement. Imagine being the expert who monitors lead quality and fine-tunes email marketing strategies to resonate with our audience! Your responsibilities will include conducting A/B testing, creating segmented audience campaigns, and providing actionable insights based on thorough data analysis. We're looking for someone with at least three years of hands-on experience in digital marketing with a strong focus on email marketing. Attention to detail and excellent communication skills are vital as you report on conversion metrics and help shape data-driven decisions in our marketing strategy. Plus, the flexibility of working 100% remotely allows you to maintain a perfect work-life balance. If you're ready to shape the future of marketing at World Business Lenders, we can’t wait to see how you can contribute to our success.
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