We are the makers of possible!
BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a maker of possible with us.
Responsibilities
The Global PM is responsible for managing and driving growth within the PIVC business.
Owns the development and execution of the Global Marketing Plan and Global Launch Plans for their respective product portfolio by supporting or conducting market analysis, competitive analysis, and customer research.
Demonstrates strong business and marketing acumen to conduct market assessments and provide strategic recommendations.
Works with cross functional regional teams to develop, adapt, and execute strategic marketing plans throughout multiple markets taking into account specific cultural and regional considerations.
Identifies, develops and delivers needed marketing promotions, programs, sales tools, technical/research resources to ensure sales growth and market development for multiple product lines.
Develops market-specific outcome grounded strategic marketing plans, including specific value propositions, to inform long term direction for all non-U.S. markets.
Identifies and develops marketing programs, sales tools, pricing, positioning and promotions for product portfolio.
Identifies, quantifies and develops new market and product opportunities (e.g. NPD products), taking into account specific country needs. Acts as the liaison between marketing teams, R&D, Quality, Regulatory, Manufacturing, and other cross-functional teams.
Ability to analyze market dynamics, including identifying and developing plans to reduce barriers, and prioritize plans (market development). Focused on growing and developing markets.
Drive best practice sharing across countries and regions.
Ability to identify, prioritize and execute innovative locally tailored approaches to market development (e.g., new products, new business models, etc.)
Qualifications
High-energy team player with a proven track record of directing new product development and leading project teams
Proven leadership experience in directing successful product launches: including writing and executing the marketing plan
Experience taking a product from concept to global launch
Experience analyzing business opportunities and developing strategies
Experience entering/developing new markets
Analytical ability
Strategic thinking
Excellent communication skills: oral, written, and presentation
Ability to build relationships with internal and external customers
Excellent organizational and problem-solving skills
Attention to detail
Ability to handle complexity and manage several tasks at one time
Ability to travel 10% of the time
Education and Experience
Bachelor's Degree, MBA preferred
Minimum 3 - 5 years’ experience in Product Management or Upstream Marketing preferred; preferably in Medical Devices
At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.
For certain roles at BD, employment is contingent upon the Company’s receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD’s Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.
Why Join Us?
A career at BD means being part of a team that values your opinions and contributions and that encourages you to bring your authentic self to work. It’s also a place where we help each other be great, we do what’s right, we hold each other accountable, and learn and improve every day.
To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you’ll discover a culture in which you can learn, grow, and thrive. And find satisfaction in doing your part to make the world a better place.
To learn more about BD visit https://bd.com/careers
Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.
Required Skills
Optional Skills
.
If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.
Are you ready to make an impact in the medical technology field? BD is looking for a passionate Global Product Marketing Manager to join our dynamic team in Salt Lake City, UT! In this hybrid role, you'll be at the forefront of managing a thriving product category within our Global Peripheral IV Catheter business. Your expertise will guide the development and execution of innovative global marketing strategies, helping us to truly advance the world of health. Imagine collaborating with talented professionals across R&D and marketing to ensure that our products meet the needs of our customers and exceed their expectations. You'll have the chance to analyze market dynamics, identify growth opportunities, and lead the charge in launching groundbreaking products globally. At BD, we believe in the power of collaboration, and as a Global Product Marketing Manager, you will play a critical role in driving our success. With a company culture that embraces diversity and fosters an environment where everyone is encouraged to learn and innovate, this is not just a job—it's a chance to be part of something bigger. If you are a high-energy individual with strong business acumen and a knack for strategic thinking, we want to hear from you! Join us as we strive to improve medical discovery, diagnostics, and the delivery of care around the world.
Subscribe to Rise newsletter