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OFICIAL DE ADMISIONES Y MERCADO - CENTRO DE VEGA BAJA

Company Description

Caribbean University is a non-profit higher education institution with locations in Bayamon, Carolina, Ponce and Vega Baja.  It has a holistic and comprehensive, open-door policy towards higher education.

Job Description

Caribbean University is seeking an enthusiastic and dedicated Admissions and Marketing Officer for our Vega Baja Center. This role is crucial in identifying and participating in promotional activities and conducting active marketing to recruit new students to the University. The ideal candidate will be a dynamic professional who can effectively promote our academic programs and services while building relationships with prospective students, schools, and organizations.

  • Understand and promote the University's Vision, Mission, academic offerings, and services across all Academic Units
  • Coordinate and conduct visits to schools, agencies, and institutions to provide information about Caribbean University's programs and services
  • Identify and participate in events that offer opportunities to refer prospective students to the Admissions Office
  • Conduct interviews with prospective students and assist them in the application process
  • Develop and maintain records of potential candidates for Caribbean University
  • Participate in promotional and recruitment activities, exhibitions, and school conferences
  • Prepare daily, weekly, or monthly reports as required by supervisors or administrators
  • Meet productivity agreements and performance levels set for the Marketing Officer position
  • Manage and distribute promotional materials responsibly
  • Conduct follow-up calls and implement required marketing and recruitment strategies
  • Create work plans and activity reports on a weekly, monthly, semester, or annual basis as required
  • Participate in professional development activities as needed
  • Meet quotas for prospective students, admission applications, and new student enrollment
  • Perform other related duties as assigned

Qualifications

  • Associate degree or equivalent with experience in marketing
  • Proficiency in technology and digital marketing tools
  • Bilingual fluency in Spanish and English
  • Excellent verbal and written communication skills
  • Strong knowledge of sales, marketing, and customer service principles
  • Availability to work flexible hours, including overtime and weekends
  • Valid driver's license and own vehicle
  • Willingness to travel to various activities outside the institution and to different Caribbean University campuses
  • Strong interpersonal skills and ability to build relationships with diverse groups
  • Detail-oriented with excellent organizational and time management skills
  • Ability to work independently and as part of a team
  • Familiarity with higher education admissions processes and trends
  • Goal-oriented mindset with a track record of meeting or exceeding targets
  • Adaptability and enthusiasm for learning about new programs and educational opportunities

Additional Information

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Patrono con Igualdad de Oportunidades de Empleo

Average salary estimate

$50000 / YEARLY (est.)
min
max
$40000K
$60000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About OFICIAL DE ADMISIONES Y MERCADO - CENTRO DE VEGA BAJA, Caribbean University

Are you ready to make a difference in the lives of aspiring students? Caribbean University is on the lookout for a vibrant and passionate Admissions and Marketing Officer at our Vega Baja Center! In this exciting role, you will have the unique opportunity to promote our diverse range of academic programs and services to prospective students. Your day-to-day will involve engaging with local schools and organizations, conducting informative visits, and actively participating in events to attract new talent to our university. You’ll play a pivotal role by interviewing prospective students, guiding them through the application process, and maintaining meticulous records of potential candidates. If you’re skilled in digital marketing and possess outstanding communication abilities, you’ll thrive as you create strategies to meet our enrollment targets. We value individuals who are detail-oriented, adaptable, and who can work independently as well as part of a team. At Caribbean University, we cherish an inclusive work environment and encourage dynamic professionals to apply their unique skills. If you’re eager to take on exciting challenges in a supportive atmosphere, we can’t wait to meet you! Join us in shaping futures and bringing higher education within reach for everyone!

Frequently Asked Questions (FAQs) for OFICIAL DE ADMISIONES Y MERCADO - CENTRO DE VEGA BAJA Role at Caribbean University
What are the primary responsibilities of the Admissions and Marketing Officer at Caribbean University?

As an Admissions and Marketing Officer at Caribbean University, your primary responsibilities will include promoting the university's academic offerings, coordinating school visits, conducting interviews with prospective students, and managing promotional activities. You'll be key in developing relationships with schools and community organizations to drive student recruitment.

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What qualifications are needed for the Admissions and Marketing Officer position at Caribbean University?

To qualify for the Admissions and Marketing Officer position at Caribbean University, candidates should hold at least an Associate degree along with experience in marketing. Bilingual fluency in Spanish and English, proficiency in digital marketing tools, and excellent communication skills are also essential for success in this role.

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How does the Admissions and Marketing Officer contribute to student recruitment at Caribbean University?

The Admissions and Marketing Officer at Caribbean University plays a pivotal role in student recruitment by executing strategies to attract new students, participating in promotional events, and providing valuable information about the university’s programs. Your efforts will directly impact enrollment and help students navigate their educational journey.

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What skills are vital for success as an Admissions and Marketing Officer at Caribbean University?

Keys to success as an Admissions and Marketing Officer at Caribbean University include strong interpersonal and communication skills, a knack for digital marketing, and an ability to build meaningful relationships with diverse groups. Being detail-oriented, adaptable, and goal-oriented will also help you excel in this dynamic position.

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What type of work environment can Admissions and Marketing Officers expect at Caribbean University?

The work environment for Admissions and Marketing Officers at Caribbean University is collaborative and supportive, with opportunities for professional development. You’ll be part of a team focused on empowering students while having the flexibility to work independently to meet recruitment goals.

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Common Interview Questions for OFICIAL DE ADMISIONES Y MERCADO - CENTRO DE VEGA BAJA
What strategies would you employ to recruit prospective students as an Admissions and Marketing Officer?

Discuss your innovative approaches to outreach, such as leveraging social media platforms, organizing community events, and fostering relationships with local schools. Highlight any past experiences that demonstrate successful recruitment strategies.

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How do you plan to manage your time effectively while juggling multiple responsibilities?

Explain your time management techniques, such as prioritizing tasks, setting timelines for marketing campaigns, and using digital tools for organization. Provide examples of how you have successfully balanced multiple projects in previous roles.

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Can you share an experience where you successfully met a recruitment target?

Talk about a specific instance where you had to meet a challenging target. Describe the actions you took, the strategies you implemented, and the outcome, showcasing your ability to achieve results under pressure.

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How would you handle objections from prospective students during the recruitment process?

Emphasize your approach to listening actively to concerns, providing factual information, and empathetic responses. Share an example of a previous situation where you successfully addressed a prospective student's hesitation.

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What role do you think communication plays in the admissions process?

Discuss the importance of clear and effective communication in onboarding students, including explaining processes, addressing inquiries, and building trust with prospective students and their families.

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What tools have you used for digital marketing in past roles?

List specific digital marketing tools like social media platforms, email marketing software, and content management systems you’ve used, highlighting your experience in driving engagement and outreach through these platforms.

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Why do you want to work for Caribbean University as an Admissions and Marketing Officer?

Express your alignment with Caribbean University’s mission and values. Share your passion for education and helping students achieve their goals while emphasizing your desire to contribute to the university’s growth and student success.

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Describe a time when you had to adapt your marketing strategy for a specific audience.

Provide a clear example where you tailored your marketing approach to meet the needs of a certain demographic. Explain the process you followed and the successful outcomes that resulted from your adaptability.

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What do you think are the biggest challenges facing higher education admissions today?

Demonstrate your industry knowledge by discussing current trends, such as competition among institutions, changing demographics, and the impact of the digital age on student decision-making.

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How do you stay informed about trends in higher education admissions?

Mention professional development strategies such as attending workshops, engaging with industry-related literature, and networking with peers to keep up-to-date with evolving admissions practices and standards.

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DEPARTMENTS
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, on-site
DATE POSTED
March 21, 2025

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