Media Analyst - Monday to Friday 2pm to 10pm CET

As a Media Analyst at Cision, your primary responsibilities include conducting in-depth research across various media platforms and compiling concise briefings for our international clients. You'll utilize advanced proprietary software to sift through thousands of sources, crafting informative alerts tailored to their needs. Your role also involves writing and editing content for daily and weekly reports, ensuring clarity and engagement in your communications.

To become a Media Analyst at Cision, candidates should possess an academic degree in media studies, communication studies, social sciences, or similar fields, or relevant industry experience. Proficiency in German and strong English skills are crucial, along with exceptional editorial and research capabilities to thrive in a fast-paced media environment.

The Media Analyst position at Cision operates on a Monday to Friday schedule from 2pm to 10pm CET. This unique shift allows you to engage in comprehensive media analysis during peak hours when significant events are taking place, providing critical insights to our clients across varying time zones.

Cision is committed to the professional growth of its Media Analysts. By providing access to cutting-edge technology, ongoing training, and opportunities to collaborate within a talented team, analysts can hone their skills and advance their understanding of media dynamics. Furthermore, additional benefits and resources are included in our employee assistance programs to support holistic development.

In the role of Media Analyst at Cision, you will work on diverse projects, including generating detailed briefings for major international clients, monitoring unfolding media trends, and conducting real-time analysis of ongoing events. You will engage with both traditional and digital media, crafting valuable insights that drive decision-making for leading brands.

When prioritizing information, I evaluate the relevance and credibility of each source first. I focus on finding the most critical and timely news that aligns with client needs. Using analytical tools, I structure the data to highlight key trends and insights, ensuring my analysis is both concise and impactful.

One challenging project involved analyzing the sentiment of social media surrounding a major political event. I had to sift through vast amounts of user-generated content and identify key themes. I employed sentiment analysis tools and collaborated with my team to create a comprehensive report that highlighted public opinion trends and gathered valuable insights for our client.

I prefer using advanced analytical tools that combine both qualitative and quantitative data. Tools like Cision’s proprietary software are essential for sifting through massive datasets efficiently. I also value visualization tools that help represent data trends clearly for client briefings.

To ensure clarity, I focus on structuring my briefings logically, using headings and bullet points for easy navigation. I also prioritize concise language that directly addresses the client's interests. Regular feedback from peers helps refine my content and ensure its effectiveness in communication.

I actively follow relevant media publications and industry updates and participate in webinars and courses to expand my knowledge. Networking with fellow analysts is also important, as sharing insights can reveal emerging trends and enhance our collective understanding of the media landscape.

I handle tight deadlines by prioritizing tasks and creating a structured schedule. I set clear milestones to ensure I stay on track while remaining adaptable to changes. Efficient communication with my team is key in these situations, as we can support each other to meet the timescale effectively.

Teamwork is crucial in my work as a Media Analyst, as collaboration fosters diverse viewpoints, enhancing the quality of our research and analysis. I actively seek input from colleagues and share insights to ensure we produce comprehensive and top-quality briefings for our clients.

I measure success through client feedback, engagement levels of the briefings, and the tangible outcomes from our analyses—like changes in client strategy or media response. Analyzing how well our insights lead to informed decision-making is key to understanding our impact.

One challenge is keeping up with the volume of information available daily. However, leveraging technology and honing analytical skills can help filter out noise and identify valuable insights. Adapting to rapid changes in the media landscape is also vital to remain relevant.

I am drawn to Cision’s commitment to innovation and collaboration. The opportunity to be part of a dynamic team that shapes communication strategies for major brands resonates with my passion for media analysis. I believe my skills align with the role, and I am excited to contribute to impactful insights.