Media Analyst - Monday to Friday 4am to 12 CET

As a Media Analyst at Cision, your primary responsibilities include collaborating with your team to develop engaging briefings for international clients, conducting in-depth research across various media platforms, and writing and editing content for daily and weekly briefings. You'll also provide real-time alerts for clients, making it crucial to stay updated on evolving information trends.

To be considered for the Media Analyst position at Cision, candidates should possess an academic degree in media studies, communication studies, social sciences, or a related field. An equivalent amount of industry experience may also be acceptable. Fluency in German and strong English skills are essential, alongside strong editorial and research skills.

Cision offers a structured work schedule for Media Analysts, requiring availability from Monday to Friday, 4am to 12 noon CET. This fixed schedule allows for a work-life balance while ensuring alignment with international client timelines and media cycles.

As a Media Analyst at Cision, you can look forward to a comprehensive benefits package that includes a personal pension scheme, life assurance, a healthcare cash plan, dental insurance, and a private medical insurance option for directors and above. Other perks include gym subsidies, cycling schemes, and access to a virtual GP, creating supportive resources for your overall well-being.

Key skills for a Media Analyst at Cision include strong editorial and research abilities, excellent communication, and a structured work approach. A solid understanding of the media industry and international media markets is also important, alongside a keen sense of responsibility to handle critical information effectively.

To effectively distill large amounts of information into a concise brief, I would start by identifying key themes and priorities relevant to the client’s needs. Utilizing analytical tools, I would sift through the data, focusing on reliable sources, and ensure clarity and precision in my writing to present insights succinctly.

In my previous role, I analyzed media coverage trends to identify potential concerns for a client’s marketing strategy. By presenting data-backed insights, I influenced their approach to address public sentiment proactively, ultimately leading to a more effective campaign.

I have experience with various media analysis tools, including social media monitoring platforms, content management systems, and analytical software like Google Analytics and Tableau. Familiarity with proprietary tools is a plus, and I am eager to learn Cision's advanced software.

I stay updated on media trends through regular reading of industry reports, subscribing to relevant newsletters, and participating in webinars and conferences. Following key thought leaders on social media helps me gain real-time insights and discussions within the media community.

I've had extensive experience writing and editing for diverse audiences, tailoring my language and approach depending on the context. For example, technical content would require clarity with detailed terminology, while creative briefs might adopt a more engaging tone. I focus on ensuring that the message resonates effectively with the intended audience.

When faced with tight deadlines, I prioritize tasks based on urgency and impact. By breaking down larger projects into manageable steps, I can maintain a clear focus and utilize tools for time management. Effective communication with my team is also essential to ensure collaborative workflows.

To assess a source’s credibility, I would consider the author's qualifications, the publication's reputation, and the presence of citations or supporting data. Fact-checking through cross-referencing with other reliable sources also plays a crucial role in determining a source's validity.

Collaboration is vital in the role of a Media Analyst. Sharing insights with colleagues fosters a diverse perspective, enriching the analysis process. Collaborating with team members also helps ensure that all angles are considered, enhancing the overall quality of our briefings.

I'm deeply passionate about the media industry because it shapes public perception and influences narratives. The dynamic nature of media constantly evolves with technology and social trends, which excites my curiosity and fuels my desire to contribute meaningfully to its landscape.

To manage multiple projects, I prioritize and use project management tools to clearly outline deadlines and responsibilities. Maintaining open communication with stakeholders is crucial for balancing workload and adjusting priorities when necessary to meet all expectations.