Sales Lead (Parental Leave Coverage)

The Sales Lead at Hello Sunshine is responsible for driving high-margin revenue through strategic content and media partnerships. You will maintain a book of business, develop new business strategies, and identify growth opportunities with both existing and new clients. Additionally, nurturing direct relationships with executives at Fortune 500 brands and collaborating with internal teams to create innovative campaigns will be part of your focus.

For the Sales Lead role at Hello Sunshine, candidates should have a minimum of 12 years' experience in selling content and media partnerships, along with a strong background in influencer marketing and agency services. A proven track record of exceeding sales targets, a self-starter mentality, and extensive relationships within Fortune 500 companies focusing on female consumers are essential qualifications for this position.

The Sales Lead at Hello Sunshine plays a crucial role in aligning content and media partnerships with company goals, focusing on creating engaging consumer experiences that resonate with our female audience. Your efforts will drive revenue, strengthen brand recognition, and expand client relationships, all of which are vital to furthering our mission to change the narrative for women.

Hello Sunshine emphasizes several crucial skills for the Sales Lead role, including strong operational capabilities, effective communication, and the ability to manage multiple tasks seamlessly. Additionally, being a customer-obsessed leader who fosters inclusivity and creativity within a team is vital, along with a willingness to travel for client engagements and meetings.

Hello Sunshine provides a comprehensive benefits package for the Sales Lead position, including health care plans (medical, dental, and vision), retirement plan options, generous paid time off, family leave for maternity and paternity needs, and both short-term and long-term disability coverage, making it a supportive workplace for all employees.

In your response, focus on specific examples of successful media partnerships you've managed, highlighting measurable outcomes. Discuss how your strategic approach helped in building relationships and driving revenue, showcasing your understanding of both client needs and market trends.

Explain your method for tracking and analyzing your client relationships, the tools you use for organization, and how you assess which clients require more attention. Discuss any strategies you employ to maximize profitability while ensuring client satisfaction.

Discuss your proactive strategies for market research and networking. Mention how you leverage data analytics, competitor analysis, and industry trends to spot new opportunities for media partnerships that align with Hello Sunshine’s audience.

Emphasize the importance of cross-functional collaboration. Provide insight into how you work with marketing, creative, and client services to create integrated campaigns that meet client objectives while resonating with Hello Sunshine's mission.

Share a specific example of a challenging client relationship, and explain the steps you took to resolve the issue. Emphasizing your relationship-oriented approach, detail how communication and understanding client needs were key to turning the situation around.

Discuss the resources you use, including industry publications, attendings seminars/webinars, and networking events. Express your commitment to continuous learning and adapting to changes in advertising, media, and consumer behavior.

Share strategies you employ to inspire your team—be it through regular trainings, recognition of achievements, fostering an inclusive workplace, or setting clear, attainable goals. Highlight the impact that a motivated team has on achieving sales targets.

Identify key performance indicators such as revenue growth, client acquisition rates, and retention rates. Discuss how you leverage these metrics to assess both personal performance and team performance, adjusting strategies accordingly.

Outline your approach of researching the client’s needs, understanding their target audience, and tailoring your pitch to demonstrate how Hello Sunshine’s offerings align with their marketing goals. Emphasize the importance of crafting a compelling narrative.

Provide a thoughtful response that highlights qualities such as relationship-building, a strong understanding of the female consumer market, innovative thinking, and excellent communication skills, all of which contribute to success in this role.