Analyst, Website Optimization

Hims & Hers Health, Inc. (better known as Hims & Hers) is the leading health and wellness platform, on a mission to help the world feel great through the power of better health. We are revolutionizing telehealth for providers and their patients alike. Making personalized solutions accessible is of paramount importance to Hims & Hers and we are focused on continued innovation in this space. Hims & Hers offers nonprescription products and access to highly personalized prescription solutions for a variety of conditions related to mental health, sexual health, hair care, skincare, heart health, and more.

Hims & Hers is a public company, traded on the NYSE under the ticker symbol “HIMS”. To learn more about the brand and offerings, you can visit hims.com and forhers.com, or visit our investor site. For information on the company’s outstanding benefits, culture, and its talent-first flexible/remote work approach, see below and visit www.hims.com/careers-professionals.

​​About the Role:

We are looking for a self-motivated and passionate optimization manager to own and focus on the evolution of our paid marketing landing pages to drive KPIs and support our mission to help the world feel great through the power of better health.

You Will:

• Support the testing strategy to learn what works in marketing on Google Shopping, Reddit, TikTok, and Snapchat. Ensure wins can apply across all categories

• Improve Weight Loss category paid acquisition CVR through landing page creation and AB testing

• Set up, execute, and analyze website AB tests

• Collaborate with the marketing team and channel managers to optimize for channel growth and reduce cost to acquire a customer

• Work with designers, copywriters, Product, Product Marketing, and Category Directors to create, launch, and test landing pages across our marketing channels to help meet quarterly business goals

You Have:

• Minimum of 3 years of experience in marketing

• Bachelor's Degree in Marketing, Information Technology or related technical field 

• Personal or professional understanding of marketing with Google, Affiliate, Reddit, Tiktok, Snapchat, Youtube

• Experience with Content Management Systems, such as Contentful, Squarespace, Adobe ExperienceManager, or WordPress

• Experience with AB testing tools such as Optimizely, VWO, or Adobe Target

• Exceptional customer insights and proven success utilizing analytics to provide strategic recommendations and drive concrete action

• Ability to work in a highly collaborative and 100% remote environment, flexible to adjust the roadmap, and participate in a team-based planning process

• Highly organized and self-driven to execute at scale

• Can-do attitude and willingness to learn new digital tools, particularly internal proprietary platforms

• Ability to occasionally travel (1-2x annually) to Growth org offsites, to strategize and network in person

Bonus if you have:

• Have worked at major social platforms like X/Twitter, Reddit, TikTok, Snapchat, and Facebook or have managed Google Shopping campaigns

• Track record of proven success in experiment series and maintaining a Product or testing roadmap

• Expertise with Jira and agile project management, Webflow, or Unbounce

• Experience with BI or analytics tools such as Amplitude, Tableau, Looker, Adobe or Google Analytics

Our Benefits (there are more but here are some highlights):

• Competitive salary & equity compensation for full-time roles

• Unlimited PTO, company holidays, and quarterly mental health days

• Comprehensive health benefits including medical, dental & vision, and parental leave

• Employee Stock Purchase Program (ESPP)

• Employee discounts on hims & hers & Apostrophe online products

• 401k benefits with employer matching contribution

• Offsite team retreats

#LI-Remote

We are focused on building a diverse and inclusive workforce. If you’re excited about this role, but do not meet 100% of the qualifications listed above, we encourage you to apply.

Hims considers all qualified applicants for employment, including applicants with arrest or conviction records, in accordance with the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance, the California Fair Chance Act, and any similar state or local fair chance laws.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Hims & Hers is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please contact us at accommodations@forhims.com and describe the needed accommodation. Your privacy is important to us, and any information you share will only be used for the legitimate purpose of considering your request for accommodation. Hims & Hers gives consideration to all qualified applicants without regard to any protected status, including disability. Please do not send resumes to this email address.

To learn more about how we collect, use, retain, and disclose Personal Information, please visit our Global Candidate Privacy Statement.