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Full-Cycle Account Executive

What we are looking for

Promenade, formerly known only as BloomNation, is looking for a Full-Cycle Account Executive to help us grow! We are looking for a competitive, coachable, and incredibly tenacious sales executive who is not only a true sales professional, but someone who can bring unique value to our rapidly growing team.


As a results-driven sales executive, you will actively call on new clients and boost company revenue through customer acquisition. Joining our sales organization will give you the opportunity to apply your skill-set as you build and sustain customer growth through daily prospecting and running product demonstrations with small business owners.


You'll also focus on building a strong referral network of both clients and vendors, and will join a collaborative team of sales professionals who support each other and create a friendly, competitive, and winning team culture.


While our HQ is based in Santa Monica, CA (aka Silicon Beach), this role will be hybrid (unless you're local to Santa Monica and prefer to work daily in-person).


Specifically, you will…

- Hunt for net new partners primarily in our restaurant vertical.

- Build a pipeline of prospects and manage the sales stages from initiate to close

- Successfully cultivate relationships at the owner level through research, cold-calling, channel partnerships, and professional networking

- Meet and exceed monthly sales booking and revenue quotas

- Plan, direct, and record sales activities, including management of the sales pipeline using our tech stack

- Salesforce, SalesLoft, ChiliPiper, etc.

- Involved in all phases of the sales lifecycle including identifying and developing leads; meeting with clients; developing value propositions; financial deal structuring; contract negotiation and closing

- Share industry, deal, and sales “best practice” knowledge with other members of the sales team

- Understand the competitive landscape (strengths, weaknesses, features/benefits) and determine the unique value Promenade's brands deliver

- Must collaborate with the Implementation team to ensure that expectations set during the sales process are met in onboarding and post-launch

- Work with the Sales Director to effectively identify opportunities for market growth


What’s in it for you...

- Equity/Stock options in a profitable and rapidly growing company

- Great Medical/Dental/Vision coverage

- Transportation coverage in the form of parking, rideshare, or metro credit (for local candidates)

- Fully stocked snack bar & weekly catered lunches

- Company provided gear & swag (MacBook Pro, t-shirt, sunglasses, etc.)

- Ability to mold your career and make an immediate impact

- Work in a fast-paced, fun environment with an eclectic group of people from all over the world


You will excel if you have...

- At least 2 years of Sales closing experience

- Experience hunting and closing new business

- Ability to self generate at least 15 net new opportunities per month

- Experience with and ability to consultative sell and close SMB's in short deal cycle.

- A proven sales process and track record of exceeding quota

- Openness and willingness to be coached and mentored 

- A desire to be creative with your sales process and outreach

- The ability to thrive in a fast-paced environment

- An undying will to succeed!

- Multilingual is a plus!

- OTE - $90K - 120K



$90,000 - $120,000 a year

More about us - Promenade

Promenade is a mission-driven company empowering local businesses with products and services that allow them to thrive online and offline. We build vertically-focused software catered to each industry we serve, leveling the playing field between the small business and large aggregators. Promenade was originally founded in 2011 as BloomNation, the nation’s premier network for local florists, disrupting the multi-billion dollar floral industry. After helping thousands of local florists across the country, we doubled down on our mission and began helping more small businesses who carried the same challenges of acquiring and retaining their own customers. Today, Promenade creates software for five industries - BloomNation (Floral), Promenade (Food, Liquor, Butchers and Pet Stores) . The company is based in Santa Monica, CA along with Remote roles.

 

Additional highlights…

Backed by premier industry investors such as Andreessen Horowitz (AirBnB, Box, Facebook, Lyft, Twitter, etc.), Spark Capital (Tumblr, Upworthy, Warby Parker, etc.), and Crunch Fund (Square, Uber, etc.)


Named one of Entrepreneur’s “5 Sizzling Silicon Beach Startups to Watch”


Located one block away from the beach on the world-famous 3rd Street Promenade in Santa Monica

 

Why join Promenade?

If you want a front-row seat in seeing a company disrupt a massive industry and you love the idea of helping hardworking business owners that serve our local communities and neighborhoods, this is your place. At Promenade, everyone has a voice to create change and move the needle. No hierarchy, no bureaucracy, no politics...just real people working on solving real problems.

Average salary estimate

$105000 / YEARLY (est.)
min
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$90000K
$120000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Full-Cycle Account Executive, Promenade

Are you a dynamic sales professional eager to make an impact? Promenade, previously known as BloomNation, is on the lookout for a Full-Cycle Account Executive to join our sales team in sunny Santa Monica, CA. We seek a competitive and coachable individual who isn’t just a salesperson but can genuinely contribute unique value to our rapidly growing company. As a Full-Cycle Account Executive, you’ll ramp up our revenue by actively reaching out to new clients, especially within the restaurant sector. Picture yourself building relationships with business owners, managing a pipeline of prospects, and guiding them through the sales stages with confidence and expertise. Your role will involve innovative prospecting, cold-calling, and networking, all while fostering a referral network of clients and vendors. You’ll collaborate with a talented team of sales professionals who support one another in a friendly and competitive atmosphere. Plus, we offer a hybrid work model—work from home or join us at the office if you're in the Santa Monica area. With equity options, comprehensive health coverage, and a vibrant workplace culture that includes catered lunches and a fully stocked snack bar, your career will thrive at Promenade. So, if you’re ready to take your sales expertise to the next level and contribute to a mission-driven company that empowers local businesses, we’d love to hear from you!

Frequently Asked Questions (FAQs) for Full-Cycle Account Executive Role at Promenade
What are the key responsibilities of a Full-Cycle Account Executive at Promenade?

As a Full-Cycle Account Executive at Promenade, your primary responsibilities will include hunting for new partners in the restaurant vertical, managing a pipeline from initiation to closing, and cultivating relationships at the owner level. You will conduct product demonstrations, plan sales activities, and work on financial deal structuring while collaborating closely with the Implementation team to ensure smooth onboarding.

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What qualifications are needed to excel as a Full-Cycle Account Executive at Promenade?

To succeed as a Full-Cycle Account Executive at Promenade, candidates should have at least 2 years of sales closing experience and a proven track record of exceeding quotas. An ability to generate at least 15 new opportunities monthly, experience in consultative sales, and a willingness to be coached are also essential traits for this role.

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How does Promenade support its Full-Cycle Account Executives in their roles?

Promenade offers a supportive environment for its Full-Cycle Account Executives by providing comprehensive training, a collaborative team culture, and access to resources like Salesforce and SalesLoft. Additionally, ongoing mentorship and coaching aid in career development and personal growth.

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What can a Full-Cycle Account Executive expect in terms of compensation at Promenade?

Full-Cycle Account Executives at Promenade can expect an on-target earnings (OTE) range of $90,000 to $120,000 annually. This compensation package reflects the company’s commitment to rewarding its sales team for their hard work and contributions to business growth.

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What is the company culture like for Full-Cycle Account Executives at Promenade?

The company culture at Promenade is vibrant and engaging. With a focus on teamwork and support, Full-Cycle Account Executives enjoy a friendly competitive atmosphere. The company promotes creativity, values every employee's voice, and fosters an environment free from bureaucracy and politics.

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Common Interview Questions for Full-Cycle Account Executive
Can you describe your sales process as a Full-Cycle Account Executive?

When answering this question, outline your step-by-step approach to sales, including prospecting, qualifying leads, conducting demos, and closing deals. Highlight how you build relationships with clients and your strategies for overcoming objections.

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How do you handle rejection in sales?

Explain your perspective on rejection as a learning opportunity, emphasizing resilience. Share past experiences where you effectively learned from rejection to improve your sales techniques or strategies moving forward.

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What techniques do you use to identify potential clients?

Discuss a combination of research methods, networking, and cold-calling strategies. Mention using databases, social media, and leveraging existing relationships to uncover opportunities and potential clients.

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How do you tailor your presentations to meet client needs?

Describe your strategy for understanding client needs through research and questioning. Explain how you customize your demos and presentations to align with their business objectives and pain points.

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What is your experience with CRM tools like Salesforce?

Provide specific examples of how you've used Salesforce or similar tools in managing your sales pipeline, tracking client interactions, and reporting on sales performance. Discuss any best practices you follow to ensure data accuracy.

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Can you give an example of a successful deal you closed?

Share a detailed narrative of a successful sale, including the challenges you faced, how you overcame them, and the strategies you employed to close the deal. Highlight the outcome and how it impacted your team's goals.

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How do you maintain and develop long-term relationships with clients?

Explain your approach to relationship management, emphasizing the importance of regular check-ins, follow-ups, and providing value even after the sale. Discuss how you ensure customer satisfaction to encourage referrals and repeat business.

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What motivates you in your sales career?

Discuss your passion for sales, whether it’s achieving goals, helping clients succeed, or the thrill of negotiations. Share personal experiences that ignite your motivation and how they influence your performance.

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How do you stay organized in a fast-paced sales environment?

Describe your organization methods, such as using task management tools, prioritizing leads based on potential, and setting daily/weekly goals. Share any specific routines or habits that help you remain efficient and effective.

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Why do you want to work at Promenade as a Full-Cycle Account Executive?

Reflect on your reasons for wanting to join Promenade, mentioning its mission to empower local businesses, the innovative software solutions, and the culture of support and collaboration. Make it personal by connecting these elements to your own values and career goals.

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Full-time, hybrid
DATE POSTED
March 23, 2025

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