Senior Channel Account Manager

As a Senior Channel Account Manager at SAS in Istanbul, you’ll be responsible for building and maintaining strategic partnerships with channel partners to achieve sales targets. This includes analyzing your territory, recruiting new partners, developing joint business plans, and ensuring ongoing enablement to maximize partner performance.

Candidates for the Senior Channel Account Manager position at SAS must have 8-10 years of experience in Channel Account Management or indirect sales, a Bachelor's degree in a related field, and fluency in Turkish and English. Knowledge of the local market and business models is essential, while Russian language skills are a plus.

The Senior Channel Account Manager contributes to SAS's growth by fostering productive relationships with channel partners and executing strategies that drive revenue. By understanding partner models and collaborating on business plans, you'll play a vital role in maximizing the potential of SAS's offerings in your assigned region.

Success as a Senior Channel Account Manager at SAS requires excellent relationship-building skills, a deep understanding of channel sales, efficient communication abilities, and strategic thinking. Coupled with your passion for the industry, these skills will help you navigate the complexities of partner management effectively.

Yes, understanding the Turkish market is crucial for the Senior Channel Account Manager position at SAS. This role involves identifying coverage gaps and opportunities while establishing relationships with stakeholders and partners locally, ensuring you can address the market's unique demands effectively.

To recruit new channel partners for SAS, I would analyze the current partner landscape, identify potential partners who align with our values and business objectives, and develop a tailored value proposition for them. Additionally, I'd prioritize relationship-building and ongoing communication to ensure a successful partnership.

In managing my territory effectively, I would first assess sales data and partner performance metrics to identify areas of opportunity or concern. Then, I'd establish key result areas aligned with our business goals, ensuring I focus my efforts where the potential for growth is highest.

Certainly! In my previous role, I spearheaded a joint marketing initiative with a key partner that resulted in a 30% increase in lead generation. By collaborating on targeted campaigns and sharing resources, we developed a mutually beneficial project that effectively showcased our combined strengths.

I evaluate channel partner performance using metrics such as revenue growth, market penetration, lead conversion rates, and partner engagement levels. This comprehensive approach allows me to pinpoint strengths and weaknesses, facilitating informed decisions on how to enhance our collaboration.

Successful onboarding of channel partners involves a structured process that includes comprehensive training on our product offerings, clear communication of expectations, and ongoing support. I believe in creating a supportive environment where partners feel equipped to represent SAS effectively.

Communication is critical; it fosters trust and transparency with partners. I ensure frequent check-ins and updates to keep partners informed about product changes or new initiatives, facilitating collaboration and helping us address any challenges promptly.

Addressing underperformance involves open and honest discussions to identify underlying issues. I collaborate with the partner to develop a performance improvement plan, providing necessary resources and support to help them achieve the agreed-upon targets.

I would leverage SAS's global campaign initiatives by adapting them to fit local market needs and collaborating with partners to maximize outreach. This includes aligning strategic marketing efforts and utilizing available resources to enhance visibility and engagement.

Cultural awareness is vital in managing channel partners across regions. Understanding local customs, business practices, and communication styles allows for building stronger relationships and tailoring our approach to fit each partner's unique context effectively.

To keep channel partners motivated, I employ techniques such as recognition programs for top performers, providing regular updates on successes, and facilitating collaborative opportunities that encourage a sense of ownership and alignment with our goals.