Producer, Sr.

As a Senior Producer at KFMB-TV, your responsibilities include shaping daily newscasts by developing impactful stories, collaborating with show producers to visualize content, and utilizing creative production techniques. You'll also lead team efforts, assist in executing newscasts, and ensure quality through effective communication and writing.

To qualify for the Senior Producer position at KFMB-TV, candidates should hold a BA/BS in Journalism or Communications and have 5-7 years of relevant experience. Strong writing skills, proficiency in editing and content management systems, as well as familiarity with social media and contemporary journalism practices, are essential.

KFMB-TV prioritizes the growth of its Senior Producers by fostering a collaborative and supportive environment. The newsroom emphasizes innovative storytelling, encourages ongoing learning, and provides opportunities to lead projects, enabling you to refine your skills and contribute significantly to the station’s success.

The work environment at KFMB-TV is dynamic and fast-paced, reflecting the needs of live broadcasting. Senior Producers are central to this environment, guiding their teams through the excitement of breaking news while maintaining a focus on high-quality journalism and fostering a collaborative team atmosphere.

As a Senior Producer at KFMB-TV, there are numerous opportunities for advancement. You will gain essential leadership experience while contributing to vital projects, and your successes may lead to roles such as Executive Producer or other senior positions within TEGNA, which operates multiple stations across the U.S.

In prioritizing stories for a newscast, it's crucial to consider audience relevance, timeliness, and impact. An effective strategy includes evaluating breaking news, engaging with community interests, and collaborating with your team to amplify stories that resonate most with viewers.

Collaboration with on-air talent is vital for a Senior Producer. I focus on clear communication, actively involving talent in story development, and valuing their input, ensuring we highlight their strengths to craft compelling segments that maximize viewer engagement.

To enhance storytelling in newscasts, I employ a mix of creative production techniques such as integrating graphics, unique editing styles, and leveraging social media insights. This multi-faceted approach ensures that the story is visually engaging and informative.

Handling criticism constructively is essential. I view feedback as an opportunity for growth. By analyzing specific critiques, discussing them with my team, and continually refining our approach, I aim to ensure that future broadcasts are even stronger.

One challenge I frequently encounter is the fast-paced nature of live news reporting. I overcome this by remaining adaptable, practicing effective time management, and ensuring that my team is well-prepared to handle unexpected updates or breaking news with confidence.

Ensuring accuracy in newscasts is paramount. I implement a stringent fact-checking process, encourage team collaboration for verification, and maintain close communication with reporters to confirm details before airtime.

Inspiring my team involves fostering a culture of creativity and collaboration, setting clear goals, and providing regular feedback. Encouraging open discussions about ideas and recognizing individual contributions helps maintain motivation and enthusiasm.

Digital content is integral to my production strategy. I prioritize creating stories that are tailored for both linear broadcasts and digital platforms, ensuring a seamless audience experience across all channels, which expands our reach and engagement.

Managing pressure during breaking news requires composure and quick decision-making. I focus on maintaining open lines of communication with my team, ensuring everyone knows their roles, and utilizing a clear workflow, which helps us deliver timely and accurate updates.

The biggest trend in journalism today is the increasing importance of digital storytelling. Leveraging multimedia platforms, including social media, allows us to engage audiences in innovative ways, emphasizing the need for news organizations to adapt and evolve.