Digital Marketing Executive

Uniphar – Who we are

With a workforce of more than 3000 employees spread across Ireland, United Kingdom, Mainland Europe, MENA, and the USA, Uniphar is a trusted global partner to pharma and MedTech manufacturers, working to improve patient access to medicines around the world. Uniphar provides outsourced and specialised services to its clients, leveraging the strong relationships with 200+ of the world’s best known pharmaco-medical manufacturers across multiple geographies, enabled by our cutting-edge digital technology and our highly expert teams.  Uniphar is organised into three key divisions: Supply Chain Retail & On Demand, Uniphar Med Tech and Uniphar Pharma.

Supply Chain & Retail

Supply Chain Services provides both pre-wholesale and wholesale distribution of pharmaceutical, healthcare and animal health products to pharmacies and hospital nationwide. The business supports a diverse customer base through the provision of strong service levels coupled with innovative commercial initiatives. In addition, the business provides services and supports that help independent community pharmacy to compete more effectively in an increasingly difficult environment and runs a network of Uniphar-owned pharmacies under the Life, Allcare, McCauleys and Hickeys symbol brands.

Culture at Uniphar

Uniphar is a combination of many businesses each with its own identity, culture, values, and ways of working.  Our overarching culture narrative is inclusive of each of these stores. Uniphar lives and breathes four key pillars which unpin and support our culture.

We have a people first approach - we do the right thing. We support entrepreneurial spirit where adaptability, commitment & resilience is embodied in our way of working. We have a Common Purpose that connects our diversified businesses and people. Finally, Trust is at the heart of how we operate.

Everything Uniphar does is enabled by our people and as we continue to grow domestically and internationally, we become more diverse.  This diversity fuels our business and culture. 

Sustainability

Sustainability is at the core of what we do and is deeply embedded in our business strategy. We want to contribute positively to the people and the world around us. Running our business in a sustainable way ensures that Uniphar will continue to prosper in the long-term. We are focused on ensuring that each of the five pillars of our sustainability strategy are a fundamental part of our decision-making process.

Main duties and responsibilities:

• Create and manage the brand’s social presence, ensuring engaging, brand-aligned content while overseeing paid and organic campaigns.
• Lead content development and influencer partnerships to drive brand awareness and audience engagement.
• Develop and execute email and SMS marketing strategies, tracking performance and providing data-driven insights.
• Collaborate with internal teams and external partners to develop and implement marketing initiatives.
• Support store teams with digital marketing guidance and contribute to strategic planning and key updates.
• Analyse campaign performance and market trends to optimise strategies and drive continuous improvement.

Application Requirements:

• Minimum 2 years’ experience in a brand/retail marketing role and a 3rd level qualification in Marketing/Digital Marketing.
• Strong understanding of digital marketing, consumer trends, and experience in paid social media marketing, including analytics tools (e.g., Facebook Ads Manager, Google Analytics).
• Proven track record in planning and executing end-to-end digital marketing campaigns, including content creation and social media management.
• Proficient in MS Office Suite (Word, Excel, PowerPoint), Photoshop, Canva, and social media platforms (Facebook, LinkedIn, Instagram).
• Strong interpersonal and communication skills, with the ability to work independently and collaborate with internal and external teams.
• Full clean driver’s licence (role involves travel), flexible and hybrid working with regular in-office interactions in Support Office - Citywest