Promotional Copywriter (Part-Time Contract)

As a Promotional Copywriter at 10x Genomics, you will create engaging and concise content for various marketing channels. Your main responsibilities include developing copy that effectively communicates the value of our products to a scientifically inclined audience, collaborating with internal stakeholders to ensure messaging aligns with campaign goals, and maintaining adherence to the 10x Style Guidelines throughout your work.

To apply for the Promotional Copywriter role at 10x Genomics, you should ideally hold a Bachelor's degree in a life science field, Marketing Communications, or English. Additionally, having at least 2 years of professional copywriting experience in advertising and marketing, especially in the biotech or pharma sector, will strengthen your application.

The part-time Promotional Copywriter position at 10x Genomics requires approximately 15 to 20 hours per week. This flexibility allows you to balance work with other commitments while contributing to impactful marketing initiatives within the company. It's a temporary, six-month contract that can fit well into your schedule.

In the Promotional Copywriter role at 10x Genomics, you'll be writing about various innovative tools and reagents used in biological research. These products help scientists analyze biological systems, addressing crucial questions in fields like cancer research, immunology, and neuroscience. You'll get to engage with challenging and exciting topics that drive significant advancements in health and science.

While familiarity with 10x Genomics products is desired for the Promotional Copywriter position, it is not a strict requirement. Candidates with a strong background in scientific communication and copywriting will still be considered. A willingness to learn about our innovative products and how they impact the scientific community is essential!

My motivation to write for the biotech industry stems from my passion for science and the impact it has on improving lives. I find it incredibly rewarding to communicate complex scientific concepts in a way that engages audiences and promotes innovation. I also appreciate working alongside experts who are dedicated to advancing research and health outcomes.

I usually start by understanding the target audience and the key messages that need to be conveyed. Research is crucial, so I delve into the products and relevant scientific concepts. Then, I brainstorm ideas and draft the copy, ensuring it aligns with marketing goals. Editing and collaboration follow, which allows me to refine the content based on feedback.

I view feedback as an essential part of the writing process and an opportunity for growth. When I receive feedback, I carefully consider the suggestions and how they can improve my work. Open communication with colleagues also helps clarify any points that might be unclear, and I always aim to implement changes positively and constructively.

I have written copy for diverse audiences in previous roles, adapting my style based on the target demographic. It's crucial to consider the audience's level of understanding and interests when crafting pieces. I often create different versions of content to ensure it resonates with each audience while remaining consistent with the overarching campaign.

To ensure alignment with company guidelines, I familiarize myself with the style rules and voice of the brand. I reference these guidelines frequently during the writing process and review my work to verify adherence. Collaborating with colleagues also enhances consistency, as they often have valuable insights to share based on their understanding of the brand.

I focus on clarity and relevance when crafting my writing. I start by outlining key points that need to be communicated, then I distill them down to their essence. Using active language, avoiding jargon, and ensuring each sentence serves a purpose helps maintain conciseness while producing impactful content.

Certainly! In my previous role, I contributed to a campaign highlighting a new software tool for researchers. By distilling complex features into relatable benefits, we captured the audience's interest and saw increased engagement across all marketing channels. The campaign's success was reflected in higher signup rates and positive feedback from our community.

I believe in continuous learning, so I regularly read industry journals, attend webinars, and participate in conferences related to biotech and marketing communication. Following thought leaders in the field on social media also provides insights into emerging trends and best practices, which I integrate into my work.

I utilize a variety of tools to enhance my writing process. This includes platforms like Google Docs for collaboration, Grammarly for grammar checks, and tools like Trello to manage project timelines. Additionally, I often turn to citation management software to help organize references when writing scientific content.

When faced with an unfamiliar topic, I start with thorough research to understand the subject deeply. This may involve reading scientific literature, consulting experts, and exploring existing marketing materials. By gathering knowledge first, I aim to write informative and engaging copy that effectively communicates the necessary information.