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Therapy Area Commercial Lead - Established Medicines

Job Description

About This Role

As Therapy Area Commercial Lead, Established Medicines, you will drive Biogen’s competitive in-market strategy for our Established Medicines Portfolio, including biosimilars and multiple sclerosis medicines. You will provide direct leadership to marketing and sales teams while ensuring alignment and execution across cross-functional teams (Medical, Market Access, Finance, CE&O, Quality, Medical) to achieve patient and business goals.

With full accountability for the P&L, including OPEX planning, revenue and profit delivery, your experience in balancing and aligning investment to drive growth drivers in a dynamic environment will be a key component in delivering success. As a core member of the Commercial Leadership Team, you will contribute to overall strategy development across the Biogen portfolio and foster a high-performing team culture centered on innovation and excellence.

This is a hybrid role, requiring office attendance in Maidenhead for 2-3 days per week.

What You’ll Do

  • Lead the Established Medicines business, with revenue potential in excess of $175m, developing and executing targeted plans to differentiate our value proposal, increase value generation and compete effectively in a dynamic market.
  • Own the P&L, ensuring strategic and tactical plans optimize profitability while balancing investment trade-offs.
  • Develop business cases for core business delivery, new biosimilar launches, and line extensions, ensuring alignment with EU partners and seamless launch execution.
  • Recruit, develop, and lead high-performing sales and marketing teams, setting meaningful KPIs and ensuring robust development plans.
  • Contribute to UKI Affiliate business goals as a key member of the Commercial Leadership Team.

Who You Are

You are a commercially astute leader with a strong background in biotech/pharma, experienced in driving business growth in competitive markets. You thrive in a cross-functional environment, balancing strategic vision with hands-on execution to deliver results. Passionate about leadership and innovation, you are committed to developing high-performing teams and fostering strong stakeholder relationships.

Qualifications

Required Skills

  • Bachelor’s Degree in Science; CIM marketing diploma preferred.
  • Extensive marketing leadership or transferable commercial experience in biotech/pharma.
  • Proven P&L management experience.
  • Strong business case development and project management skills across complex stakeholder networks (Market Access, Finance, Quality, Supply).
  • Experience managing high-value contracts with the NHS and suppliers.
  • Previous sales leadership experience.
  • Expertise in specialized products in secondary care, including opinion leader engagement.
  • Proven ability to lead cross-functional teams across Sales, Marketing, Market Access, Finance, CE&O, Quality, and Medical.
  • Strong understanding of competitive market dynamics and cost containment strategies.
  • Commercial acumen with the ability to analyze customer and market needs.
  • Excellent leadership, motivational, and people management skills.
  • Change management expertise, with a track record of building adaptable organizations.
  • Strong communication skills, both written and verbal.
  • Customer-focused with a passion for field engagement and relationship-building with key stakeholders.

Additional Information

Why Biogen?

We are a global team with a commitment to excellence, and a pioneering spirit. As a mid-sized biotechnology company, we provide the stability and resources of a well-established business while fostering an environment where individual contributions make a significant impact. Our team encompasses some of the most talented and passionate achievers who have unparalleled opportunities for learning, growth, and expanding their skills. Above all, we work together to deliver life-changing medicines, with every role playing a vital part in our mission. Caring Deeply. Achieving Excellence. Changing Lives.

At Biogen, we are committed to building on our culture of inclusion and belonging that reflects the communities where we operate and the patients we serve. We know that diverse backgrounds, cultures, and perspectives make us a stronger and more innovative company, and we are focused on building teams where every employee feels empowered and inspired. Read on to learn more about our DE&I efforts.

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CEO of Biogen
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Christopher A. Viehbacher
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What You Should Know About Therapy Area Commercial Lead - Established Medicines, Biogen

As the Therapy Area Commercial Lead for Established Medicines at Biogen, you'll be at the forefront of driving our competitive strategy for a portfolio that significantly impacts patients' lives. Located in Maidenhead, United Kingdom, this hybrid role allows you to work in the office 2-3 days a week while leading our dynamic marketing and sales teams. Your primary focus will be on our Established Medicines, including biosimilars and MS therapies. You'll take full control of the P&L, ensuring that we achieve our revenue and profit objectives while balancing investments effectively. The role also necessitates collaboration across various teams, including Medical, Market Access, and Finance, as you contribute to the overall strategic direction of Biogen's portfolio. We're looking for someone with a solid background in the biotech or pharma industry and experience in managing high-value contracts, particularly with the NHS. If you're passionate about building an innovative team culture and driving business growth, this is the opportunity for you. At Biogen, we value every team member's role in delivering life-changing medicines, and we are committed to an inclusive and diverse workplace. Come join us in Maidenhead, where you can truly make a difference in patients' lives.

Frequently Asked Questions (FAQs) for Therapy Area Commercial Lead - Established Medicines Role at Biogen
What are the key responsibilities of the Therapy Area Commercial Lead at Biogen?

The Therapy Area Commercial Lead at Biogen is responsible for driving the competitive strategy for the Established Medicines Portfolio, managing P&L, and ensuring effective execution across marketing and sales teams. You’ll be expected to lead high-value contract negotiations, develop business cases for new launches, and contribute to the overall strategy and goals of the UKI Affiliate.

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What qualifications are required for the Therapy Area Commercial Lead position at Biogen?

To qualify for the Therapy Area Commercial Lead position at Biogen, a Bachelor's Degree in Science is required, with a CIM marketing diploma being preferred. Candidates should have extensive marketing leadership experience in biotech or pharma, proven P&L management skills, and a strong understanding of competitive market dynamics.

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How does the Therapy Area Commercial Lead role fit within Biogen's Commercial Leadership Team?

As a core member of the Commercial Leadership Team at Biogen, the Therapy Area Commercial Lead plays a vital role in shaping the company's strategic direction across its portfolio. This position also involves leading high-performing teams and fostering collaboration across multiple functions to achieve business goals.

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What type of work environment can a Theatre Area Commercial Lead expect at Biogen?

The Therapy Area Commercial Lead at Biogen will enjoy a hybrid work environment based in Maidenhead, where they can collaborate in the office 2-3 days per week while also having flexibility in remote work. This combination fosters teamwork while allowing for autonomy in executing strategic initiatives.

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Why is leadership important in the role of Therapy Area Commercial Lead at Biogen?

Leadership is crucial for the Therapy Area Commercial Lead at Biogen as this role involves recruiting, developing, and guiding sales and marketing teams. A strong leader fosters a culture of innovation and excellence, which is essential for achieving patient and business goals in a competitive biotech landscape.

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Common Interview Questions for Therapy Area Commercial Lead - Established Medicines
Can you describe your experience managing P&L in a commercial role?

In answering this question, discuss the scope of your P&L management experience, specific metrics you've influenced, and how you've balanced investments to optimize profitability. Provide examples of strategic decisions made that impacted revenue positively.

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How do you approach developing business cases for new product launches?

When addressing this question, outline your process, including market analysis, stakeholder engagement, and financial projections. Provide a real-world example of a successful launch you've been part of, highlighting your specific contributions.

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What strategies do you use to foster team collaboration across functional areas?

To effectively answer this, share specific approaches you've implemented to enhance collaboration, such as regular cross-functional meetings, shared goals, or joint training sessions. Illustrate with examples of successful projects resulting from this collaborative effort.

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How do you keep up with the competitive landscape in the biotech industry?

Discuss your methods for staying informed, such as attending industry conferences, reading recent publications, and networking with key opinion leaders. Highlight how this knowledge has influenced your strategic decisions.

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What experience do you have managing relationships with key stakeholders in the NHS?

Provide insights into your past experiences, detailing how you've successfully managed high-value contracts and fostered strong relationships with stakeholders. Include examples of challenges faced and how you overcame them to achieve successful outcomes.

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How do you define success for a product in the Established Medicines space?

Define success in terms of both qualitative and quantitative metrics such as market share, customer satisfaction, and revenue growth. Use examples from your previous roles to illustrate how you achieved success for similar products.

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Can you share an example of a time when you had to lead your team through a significant change?

Reflect on a specific change initiative you led, detailing your approach to change management, communication strategies, and how you motivated your team through the transition. Highlight the outcomes achieved as a result of your leadership.

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What role does data analytics play in your decision-making process?

Elaborate on how you leverage data analytics to drive decisions, whether for marketing strategies or operational improvements. Discuss specific tools or methodologies you use and any successes attributable to data-driven decisions.

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What do you consider the most significant challenges facing the Established Medicines market?

Discuss key challenges such as pricing pressures, competitive dynamics, and regulatory changes. Share your insights on how to navigate them and what innovative approaches you've seen or implemented to overcome these obstacles.

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Why do you want to work at Biogen as the Therapy Area Commercial Lead?

In your response, express your passion for Biogen's mission, culture of innovation, and commitment to patient care. Discuss how your values align with Biogen's goals and how your skills can contribute to its future success.

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Full-time, hybrid
DATE POSTED
March 18, 2025

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