Digital Marketing Manager (German speaker)

As a Digital Marketing Manager at Fever, you'll own the marketing strategy for our unique experiences, focusing heavily on the German market. Your responsibilities will include creating impactful digital marketing campaigns, managing the P&L for your region, and collaborating with various teams to ensure successful campaign execution.

To be considered for the Digital Marketing Manager role at Fever, you should have over 6 years of experience in digital marketing, particularly in managing Facebook ads and other social paid platforms. Proficiency in both English and German is essential, as well as a marketing background that can contribute to creating compelling strategies and campaigns.

Fever prides itself on providing opportunities for professional and personal growth. As a Digital Marketing Manager, you will have the opportunity to take on significant responsibilities from day one, as well as receive support and training in various aspects of marketing, all while being part of a young and dynamic team in an exciting and fast-paced environment.

In the Digital Marketing Manager role at Fever, you will focus on designing and implementing marketing strategies that resonate with our target audience in the German market. This involves utilizing social media channels, analyzing campaign performance, and identifying opportunities to enhance our brand presence and customer engagement.

Fever offers a comprehensive benefits package that includes an attractive compensation structure, health insurance, flexible remuneration options, gym memberships, and discounts on Fever events. Moreover, there's a focus on promoting a positive work environment with perks like free food and drinks and a home office-friendly policy.

When answering this question, focus on specific campaigns you've led or contributed to. Include examples of your objectives, the platforms you used, the tactics implemented, and the results achieved. Highlight your ability to analyze performance data and adjust strategies for better outcomes.

Start by discussing the importance of understanding your target audience. Outline how you gather data, segment demographics, and leverage insights to create tailored content. Emphasize your collaboration with cross-functional teams to craft effective marketing strategies.

Mention specific tools you have experience with such as Google Analytics, Facebook Ads Manager, or Hootsuite. Highlight how these tools have enhanced your ability to track performance and optimize campaigns, providing concrete examples of your successes.

Explain the key performance indicators (KPIs) you consider crucial for measuring success, such as conversion rates, ROI, or engagement metrics. Discuss your experience in data analysis and how it informs future marketing decisions.

When addressing this question, be honest about the challenges faced. Discuss what went wrong, how you adapted, and the learnings that emerged from the experience. Highlight your resilience and willingness to learn from setbacks.

Discuss your approach to time management and task prioritization. You might mention tools or methodologies you use, such as project management software, and how you ensure that deadlines are met without compromising quality.

Talk about your commitment to professional development. Mention blogs, webinars, or industry conferences you follow or attend. Highlight any relevant certifications or courses you’ve completed to stay ahead of the curve.

Provide a specific example of collaboration with other departments like sales, design, or analytics. Discuss how communication and teamwork led to improved campaign outcomes, emphasizing the importance of shared goals.

Your answer should include specific tactics such as interactive content, utilizing influencers, or targeted advertising. Explain how you tailor your messaging to resonate with diverse audiences while measuring engagement success.

Discuss the importance of consumer feedback in shaping marketing strategies. Explain how you gather insights through surveys or social media and how you apply this feedback to enhance campaigns and improve customer satisfaction.