Social Media Manager (005-00120)

As a Social Media Manager at Hunt St, you will be responsible for developing and executing a comprehensive social media strategy aligned with the company's business goals. Your duties will include creating high-quality, engaging content tailored for various platforms, scheduling and managing posts, monitoring engagement, and fostering community interaction. Additionally, you'll run and optimize paid ad campaigns to enhance brand visibility and lead generation, all while tracking performance metrics to improve strategies continuously.

To qualify for the Social Media Manager position at Hunt St, you should have proven experience in a similar role, demonstrating your ability to create engaging content and manage social media accounts. Proficiency in Adobe Premiere Pro, Canva Pro, and Meta Business Suite is essential. A strong understanding of algorithms for platforms like LinkedIn, Instagram, and TikTok is also critical, as is knowledge of paid ad management. Excellent written and verbal communication skills, along with the ability to work independently, are also necessary.

Hunt St offers a competitive salary range of 1,200 to 1,800 AUD per month for the Social Media Manager role. This position is full-time, permanent, and remote, allowing you to work independently as an independent contractor while directly engaging with clients in the property development industry.

In the role of Social Media Manager at Hunt St, you will primarily utilize tools such as Adobe Premiere Pro for video editing, Canva Pro for graphic design, and Meta Business Suite to manage and schedule posts across platforms like Facebook, LinkedIn, Instagram, and TikTok. Proficiency in these tools is crucial for creating engaging content and effectively managing social media campaigns.

As a Social Media Manager at Hunt St, you'll have the chance to work closely with the company founder, offering a unique opportunity to influence the overall social media strategy. Being part of a growing property development firm allows you to engage in exciting projects, bring creative ideas to life, and significantly impact the company’s brand presence, leading to potential career advancement in social media management or marketing.

To develop a social media strategy, I begin by understanding the business objectives and target audience. Then, I research competitors and industry trends to identify best practices. I’ll outline goals, select appropriate platforms, create a content calendar, and plan engagement tactics to ensure alignment with the company's brand voice and objectives.

Absolutely! My experience with content creation spans across various formats including graphics, videos, and written posts tailored for different social media platforms. I utilize tools like Adobe Premiere Pro for video editing and Canva for graphics, ensuring high-quality content that not only engages but also reflects the brand's message effectively.

I measure the success of social media campaigns by tracking various metrics such as engagement rates, reach, impressions, clicks, and conversions. I also utilize analytics tools to monitor performance and generate reports that help me refine future strategies based on those insights.

Handling negative comments requires a calm and professional approach. I would respond promptly with empathy, demonstrating that I value feedback and aim to resolve issues. If necessary, I would take the conversation offline to deal with specific concerns, always keeping the brand's reputation in mind.

Key trends in social media marketing include the rise of short-form video content, influencer partnerships, and an emphasis on authenticity and community engagement. Staying updated with these trends is vital for adapting strategies and ensuring maximum audience connection.

In a fast-paced environment, I prioritize tasks by assessing deadlines, importance, and potential impact. Utilizing project management tools helps me stay organized, allowing me to allocate my time effectively while being flexible enough to accommodate any urgent requests.

To create a content calendar, I first outline major campaigns and upcoming events, then plan content themes for each platform. I ensure a balanced mix of promotional, educational, and engaging posts. I also schedule regular reviews to adjust the calendar based on performance metrics and audience feedback.

My experience with paid social media advertising includes setting up and optimizing campaigns across platforms like Facebook and Instagram. I focus on audience targeting, A/B testing of creatives, and analyzing performance data to maximize ROI and achieve campaign objectives.

I maintain compliance by staying well-informed about the specific guidelines and policies of each social media platform. Regularly checking for updates and best practices helps ensure that all content shared adheres to regulations, minimizing risks associated with campaign launches.

I want to work as a Social Media Manager at Hunt St because I am passionate about creating impactful online communities and I admire how the company delivers exceptional services in the property development space. The opportunity to work directly with the founder and shape the social media strategy aligns perfectly with my career goals and allows me to leverage my skills to contribute to meaningful projects.