Job details

Financial Content Writer

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Description

Summary:

As a Financial Content Writer for Huntington Bank, you will create compelling content that transforms our expertise into actionable insights. As seasoned writer with a strong editorial background, the ability to create highly engaging content, and financial acumen in the B2B banking space—including treasury management, capital markets and asset finance—you will help us address complex subjects for a sophisticated audience.

You’ll work with content program managers and segment strategists to identify key topics and trends, and then unleash your curiosity to learn more about the topic through subject matter expert interviews, independent research, or leveraging our internal resources. Your creativity will bring those insights to life in the form of articles, infographics, social media posts, and other formats.

Duties & Responsibilities:

Research and write SEO-friendly content, including long form informational articles and metadata optimizations
Work with the segment team to consistently grow and improve our content marketing program, including assisting in the development of content calendars that align with business objectives, and contribute creative ideas for new types of content opportunities
Route content for approvals with the line of business, legal, brand, and compliance
Acquire any necessary permissions for use of 3rd-party information
Other duties as assigned

Basic Qualifications:

Bachelor's Degree
Minimum of 5 years of experience with content development for financial services, with a specific focus on B2B

Preferred Qualifications:

Basic understanding of SEO ranking factors and prior experience with writing SEO-friendly content
Demonstrated ability to meet strict deadlines and respond effectively to changing priorities in a fast-paced environment
An exceptional customer barometer; the ability to put yourself in the customer’s shoes
Strong relationship-building skills; the ability to collaborate effectively across broad stakeholder groups
Demonstrated reporting and writing skills, and ability to think strategically about communications
Solid professional judgment
Ability to translate general market themes and direction into focused topics with a point of view
Ability to navigate complex review processes and incorporate marketing and subject matter expert feedback
Established interview skills and comfort with senior leaders
Solid understanding of marketing disciplines and functions
Strong business acumen
Ability to build strong working relationships across all levels of the organization
Proficient with Microsoft Word and PowerPoint

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Exempt Status: (Yes = not eligible for overtime pay) (No = eligible for overtime pay)

Yes

Workplace Type:

Office

Our Approach to Office Workplace Type

Certain positions outside our branch network may be eligible for a flexible work arrangement. We’re combining the best of both worlds: in-office and work from home. Our approach enables our teams to deepen connections, maintain a strong community, and do their best work. Remote roles will also have the opportunity to come together in our offices for moments that matter. Specific work arrangements will be provided by the hiring team.

Huntington is an equal opportunity and affirmative action employer and is committed to providing equal employment opportunities for all regardless of race, color, religion, sex, national origin, age, disability, sexual orientation, veteran status, gender identity and expression, genetic information, or any other basis protected by local, state, or federal law.

Tobacco-Free Hiring Practice: Visit Huntington's Career Web Site for more details.

Agency Statement: Huntington does not accept solicitation from Third Party Recruiters for any position

Average salary estimate

$80000 / YEARLY (est.)

min

max

$70000K

$90000K

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What You Should Know About Financial Content Writer, Huntington

Are you a talented Financial Content Writer looking for your next opportunity? Huntington Bank in Columbus, OH is searching for someone just like you to join their dynamic team! In this role, you'll harness your exceptional writing skills and financial acumen to create compelling and insightful content that simplifies complex financial topics for a B2B audience. You'll have the chance to collaborate closely with content program managers and segment strategists to uncover trending topics and deliver engaging content in formats ranging from articles to infographics and social media posts. Your writing will help position Huntington Bank as a thought leader in the B2B banking space, touching on areas like treasury management, capital markets, and asset finance. If you're passionate about transforming intricate financial insights into actionable content, eager to learn through research and expert interviews, and enjoy working within a creative team, this could be the ideal role for you. With minimum qualifications including a bachelor’s degree and at least 5 years of relevant experience, you should also be familiar with SEO practices to maximize your content’s reach. If you’re ready to take the next step in your career, Huntington Bank is excited to hear from you!

Frequently Asked Questions (FAQs) for Financial Content Writer Role at Huntington

What responsibilities does a Financial Content Writer at Huntington Bank have?

As a Financial Content Writer at Huntington Bank, you'll be tasked with researching and creating SEO-friendly content, writing long-form articles, and collaborating with various teams to enhance the content marketing program. You'll identify key topics, interview subject matter experts, and essentially ensure that the content not only engages but also educates a sophisticated audience regarding the nuances of B2B banking.