Job Title
Associate Director, RetailJob Description
I. Job Summary | Major goals and objectives.
Dotdash Meredith is seeking an Associate Director, Marketing to join our Lifestyle team, contributing to the brand and category strategy for our Retail vertical. As a key player in our Lifestyle Marketing vertical, you will collaborate closely with the Vertical Sales Team to develop and execute category strategies, manage the pre-sale process, and drive revenue growth with top-tier Retail advertising partners. This position reports to the Exec. Director, Marketing of Retail.
This hybrid role, based in NYC, requires three days in the office each week and reports directly to the Exec. Director, Marketing.
Hybrid 3x A Week
In-office Expectations: This position offers remote work flexibility; however, if you reside within a commutable distance to our office in New York, the expectation is to work from the office three times per week.
II. Essential Job Functions
Lead Proposal Process: Manage proactive and RFP responses, creating smart, strategic ideas for advertising partners in the category vertical
Develop Client Meeting Materials:: Assist sales as they meet with key clients by creating compelling materials that effectively showcase DDM, our brands, and relevant offerings that are applicable in the Retail marketplace
Sales Partnership: Develop strong relationships with the Sales Teams to become experts on their business; provide support on client calls, as needed
Storytelling: Bring ideas to life through well-written and visually-appealing proposals that represent our brands, capabilities, and ideas flawlessly
Cross-Department Communication: Partner closely with Sales, Editorial, Content Strategy, Research, Account Strategy, and Design to ensure proposals and presentation effectively communicate our unique value proposition
III. Minimum Qualifications and Job Requirements | All must be met to be considered.
Education:
Bachelor’s Degree
Experience:
Will vary pending job title
Specific Knowledge, Skills and Abilities:
5 - 7 years relevant experience at a digital publisher, with a focus in pre-sales marketing; background in Retail Category a plus
Excellent creative writing and storytelling skills with an ability to execute visually impactful presentations (fluent in Keynote and Powerpoint)
You’re an excellent communicator, who remains poised under pressure and can tailor messages for different audiences
You have an understanding of the advertising landscape, products, and trends; understanding of digital, print and/or programmatic marketplace is required
You are a true self-starter – provide proactive ideas, understand organizational goals, and move initiatives forward
You are comfortable working in a fast paced environment
% Travel Required (Approximate): Minimal as needed for team meetings
It is the policy of Dotdash Meredith to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing ddm.hr@dotdashmdp.com.
The Company participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here: https://www.e-verify.gov/employees
Pay Range
Salary: New York: $105,000.00 - $115,000.00The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future. Actual pay may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance. The range listed is just one component of Dotdash Meredith’s total compensation package for employees. Other compensation may include annual bonuses, and short- and long-term incentives. In addition, Dotdash Meredith provides to employees (and their eligible family members) a variety of benefits, including medical, dental, vision, prescription drug coverage, unlimited paid time off (PTO), adoption or surrogate assistance, donation matching, tuition reimbursement, basic life insurance, basic accidental death & dismemberment, supplemental life insurance, supplemental accident insurance, commuter benefits, short term and long term disability, health savings and flexible spending accounts, family care benefits, a generous 401K savings plan with a company match program, 10-12 paid holidays annually, and generous paid parental leave (birthing and non-birthing parents), all of which may vary depending on the specific nature of your employment with Dotdash Meredith and your work location. We also offer voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance.
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The Associate Director, Retail position at Dotdash Meredith is a fantastic opportunity for a driven marketing professional looking to make a substantial impact in the retail sector. Based in our vibrant New York office at 225 Liberty Street, you'll be at the heart of our Lifestyle team, where collaboration, creativity, and strategy meet. In this hybrid role, you’ll spend three days a week with your team in the office while enjoying the flexibility of remote work. As the Associate Director, you'll be instrumental in shaping category strategy and working closely with our Vertical Sales Team to drive revenue growth through innovative advertising solutions. Your days will be filled with dynamic tasks such as leading proposal processes, creating engaging client meeting materials, and partnering with various departments to ensure our proposals highlight our unique value. Your expertise in storytelling will shine as you develop compelling presentations that not only showcase Dotdash Meredith’s capabilities but also resonate with our advertising partners. You will thrive in this fast-paced environment, leveraging your 5-7 years of experience in digital publishing and a solid background in Retail to bring proactive ideas to the table. If you are looking for a role that values creativity and fosters professional growth, the Associate Director, Retail position at Dotdash Meredith is waiting for your unique touch!
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