Marketing Manager - job 1 of 4
Our client is a leading Business Process Outsourcing (BPO) company specializing in call center solutions and customer support services. We provide inbound and outbound sales, omnichannel customer support, B2B and B2C lead generation, pay-per-call lead routing, and outbound appointment setting. With a commitment to delivering high-quality customer interactions, we help businesses scale and optimize their operations effectively.
Location:
Fully-remote, Full-time, 9 AM - 5 PM EST
Position Overview:
We are seeking a dynamic and hands-on Marketing Manager to develop and execute comprehensive marketing strategies across multiple digital channels. This individual will be responsible for setting and achieving strategic marketing goals while also implementing campaigns independently for the first 3-6 months before expanding the team. The ideal candidate must have B2B marketing experience and a strong ability to create, optimize, and manage digital marketing initiatives from the ground up.
Key Responsibilities:
Develop and execute digital marketing strategies aligned with business objectives, focusing on client acquisition and brand awareness.
Manage and optimize social media channels (LinkedIn, Facebook, Twitter, etc.) to drive engagement and lead generation.
Implement SEO strategies to improve organic search rankings and website visibility.
Conduct basic content creation (blog posts, social media posts, case studies, email marketing campaigns, etc.).
Execute basic design work for marketing materials (using tools like Canva or Adobe Suite).
Manage and optimize paid advertising campaigns (Google Ads, LinkedIn Ads, Facebook Ads, etc.).
Perform basic video editing to create engaging promotional and educational content.
Analyze marketing performance metrics and adjust strategies accordingly to improve ROI.
Develop and manage email marketing campaigns and automation workflows.
Collaborate with leadership to set KPIs and marketing goals, ensuring alignment with company objectives.
Research industry trends and competitor strategies to keep The Call Gurus at the forefront of BPO marketing.
Take full ownership of the marketing department for 3-6 months, implementing strategies without additional team support until the department expands.
Qualifications & Experience:
5+ years of experience in marketing, with at least 2 years in a B2B setting (preferably within the BPO, SaaS, or professional services industries).
Proven ability to develop and implement multi-channel marketing strategies.
Experience with SEO, SEM, PPC campaigns, and social media marketing.
Proficiency in marketing automation tools (HubSpot, Marketo, or similar platforms).
Strong content creation skills, including blog writing, social media copy, and email marketing.
Basic proficiency in graphic design and video editing tools (Canva, Adobe Creative Suite, or equivalent).
Data-driven mindset with experience using Google Analytics, social media analytics, and other tracking tools.
Self-starter with the ability to execute campaigns independently and drive results.
Strong project management skills with the ability to juggle multiple tasks.
Preferred Qualifications:
Experience in the BPO industry or a deep understanding of outsourcing services.
Hands-on experience with lead generation campaigns targeting B2B clients.
Ability to scale a marketing department and hire/manage team members after the initial solo execution period.
Why Join Us?
Opportunity to take full ownership of a marketing department and shape the company’s marketing strategy.
A dynamic and growing company with a strong reputation in the BPO industry.
Flexible work environment (remote/hybrid options available).
Competitive salary and potential for growth as the department scales.
If you’re a strategic yet hands-on marketer who thrives in fast-paced environments and is ready to take ownership of a marketing function, we’d love to hear from you! Apply today to become a key player in The Call Gurus’ growth journey.
Application Process:
To be considered for this role these steps need to be followed:
Fill in the application form
Record a video showcasing your skill sets
Average salary estimate
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The Call Gurus, a leading BPO company based in Cairo, is on the lookout for a proactive Marketing Manager who is ready to dive into an exciting, fully remote role. If you have a knack for developing and executing dynamic marketing strategies, this is your chance to shine! With a focus on both B2B and B2C audiences, you will have the opportunity to work on digital channels that drive client acquisition and elevate brand awareness. Your responsibilities will include managing social media platforms, optimizing SEO to enhance website visibility, and crafting engaging content across various formats, including blogs, social media posts, and email campaigns. You will also oversee paid advertising campaigns and analyze marketing metrics to ensure maximum ROI. For the first 3-6 months, you will take the lead in shaping these initiatives before building a team to expand your efforts. This role requires at least 5 years of marketing experience with a strong emphasis on B2B, ideally within the BPO or SaaS sectors. Your ability to work independently while managing multiple projects will be key to your success. The Call Gurus offers a flexible work environment and opportunities for competitive salaries and growth as the marketing department evolves. If you thrive in a fast-paced setting and are eager to make an impact, we can't wait to see your application!
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