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Senior Account Executive, Velocity Growth (EMEA)

Description

Sprout Social is looking to hire a Senior Account Executive, Velocity Growth to join the Sales & Success team, based in Ireland.

As a Senior Account Executive in the Velocity Growth team, you will generate new revenue from existing clients within our small to mid-size segment.

Why join Sprout’s Sales & Success team?

Joining the Sales and Success team is an opportunity to accelerate your career. We’re a winning team selling and supporting the leading social media management platform for businesses. Not only do you get to work alongside some of the sharpest minds in the industry, you also get to work with some of the biggest brands in the world ​​including Harrods, IHG, River Island, Stoneacre Motor Group, and University of Leeds. And the real kicker? You get to design your own career and follow the path that’s best for you. Wherever you want to go, we’re committed to helping you get there. 

What you’ll do

  • Generate new business from existing clients and serve as their product specialist
  • Identify opportunities for upselling and increase individual account values
  • Partner closely with our Account Management team, who will transfer qualified opportunities into your book of business 
  • Prospect, develop and close new sales opportunities within the largest prospects in our upsell segment.

What you’ll bring

Sprout Social is looking for a highly driven, collaborative, and tech-savvy Account Executive with strong business acumen to join our Sales team. Ideally, you will be equally driven by a customer-centric mentality as well as a desire to close new business.

The minimum qualifications for this role include:

  • 2 years+ of outbound closing sales experience or relevant experience
  • Experience working with Salesforce
  • Consistent track record of success in recent roles 

Preferred qualifications for this role include:

  • Closing experience in B2B sales, social media experience is a plus 
  • SaaS experience preferred
  • Exceptional organizational, presentation, and communication skills - phone, email and webinar
  • Technical expertise and ability to acquire knowledge of new products

How you’ll grow

Within 1 month, you’ll plant your roots, including:

  • Complete Sprout Social’s new hire training & onboarding program alongside other new Sprout team members. You’ll gain a broader understanding of our products and how your role fits into the organization.
  • Partner with the Manager of Customer Commercialisation, Velocity to define key success metrics for your role and how you will measure against them.
  • Acclimate yourself with the day to day responsibilities of the Velocity Account Executive team by shadowing team members and listening to recorded customer calls and demos.
  • Learn Sprout’s go-to-market messaging, key differentiators, develop and personalize segment-specific value propositions.
  • Learn Sprout’s existing customer sales process by shadowing your peers and working closely with our Sales Enablement Specialists.
  • Complete a demo and written certification to ensure comprehension.

Within 3 months, you’ll start hitting your stride by:

  • Outbound to your book of business and begin the process of building relationships with key strategic stakeholders.
  • Understand where we can expand our offerings by expansion into new business units or increasing utilization of our platform with existing users.
  • Own your numbers - consistently meet and exceed your activity goals to build a fruitful pipeline that will provide consistent quota attainment.
  • Conduct active research leveraging all available tools and data sources to understand your client's brand, culture, KPIs, partners, and success metrics so you can add value throughout your interactions and become a trusted advisor.

Within 6 months, you’ll be making a clear impact through:

  • Have built solid relationships at the C-Level with your “book of business".
  • Become a Sprout Social and social media expert to confidently speak to ever-changing trends, new product features and platform enhancements to help our customers realize their full potential and accomplish their goals.

Within 12 months, you’ll make this role your own by:

  • Consistently meet and exceed monthly activity, pipeline and new business metrics.
  • Step up as a leader to share best practices across the organization and helps others grow from your experiences.
  • Obtain (solicited and unsolicited) and act upon peer and customer feedback.

Of course, what is outlined above is the ideal timeline, but things may shift based on business needs and other projects and tasks could be added at the discretion of your manager.

Our Benefits Program
We’re proud to regularly be recognized for our team, product and culture. Our benefits program includes:

  • Insurance and benefit options that are built for both individuals and families
  • Progressive policies to support work/life balance, like our flexible paid time off and parental leave program 
  • High-quality and well-maintained equipment—your computer will never prevent you from doing your best
  • Wellness initiatives to ensure both health and mental well-being of our team
  • Ongoing education and development opportunities via our Grow@Sprout program, employee-led diversity, equity and inclusion initiatives and mentorship programs for aspiring leaders
  • Growing corporate social responsibility program that is driven by the involvement and passion of our team members
  • Beautiful, convenient and state-of-the-art offices in Dublin’s city centre, for those who prefer an office setting

Whenever possible, we want to provide team members the flexibility to work in the location that makes the most sense for them. If you prefer an office setting, this role may be based in our Dublin location. If you prefer to work remotely from another location within Ireland, we will accommodate you as best as possible. 

#LI-Remote

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Average salary estimate

$75000 / YEARLY (est.)
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$60000K
$90000K

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What You Should Know About Senior Account Executive, Velocity Growth (EMEA), Sprout Social

Sprout Social is on the lookout for a talented Senior Account Executive, Velocity Growth to become a part of our dynamic Sales & Success team based in Ireland. This is an exciting opportunity for someone who loves to generate new revenue from existing clients within our small to mid-size segment. As a Senior Account Executive, you'll get to dive deep into the social media management landscape, working with iconic brands such as Harrods, IHG, and the University of Leeds. Collaboration is at the heart of what we do, which is why partnering closely with our Account Management team will be key - they’ll funnel qualified opportunities to you, giving you the chance to shine. Your role will include not only identifying upselling opportunities but also actively driving new sales, ensuring that our clients fully benefit from Sprout’s features. We’re looking for someone who has at least two years of outbound closing sales experience and has a keen understanding of Salesforce. If you have a knack for B2B sales within the SaaS realm, even better! This position is all about growth, both for our clients and for you. You’ll receive comprehensive training to ensure you gain a solid understanding of our offerings while building meaningful connections with your book of business. At Sprout Social, you’ll find not only a vibrant work culture but also a place that values your career aspirations, ensuring that you have the tools and support to carve your own path. Join us and let’s make social media management a winning game together!

Frequently Asked Questions (FAQs) for Senior Account Executive, Velocity Growth (EMEA) Role at Sprout Social
What are the responsibilities of a Senior Account Executive at Sprout Social?

As a Senior Account Executive at Sprout Social, your primary responsibility will be to generate new business from existing clients while acting as a product specialist. You'll also identify upsell opportunities to increase account values, collaborating closely with the Account Management team to transfer qualified leads into your portfolio. Your daily tasks will include prospecting, developing, and closing sales opportunities within your segment.

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What qualifications do I need to become a Senior Account Executive at Sprout Social?

To qualify for the Senior Account Executive position at Sprout Social, you should have a minimum of 2 years of outbound closing sales experience, preferably within a B2B context. Familiarity with Salesforce and a consistent record of sales success are essential. While not mandatory, experience in SaaS and social media environments is considered a significant advantage.

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How does Sprout Social support the growth of its Sales team members?

Sprout Social is committed to the growth of its Sales team members through a structured onboarding process, ongoing education, and mentorship opportunities. You will participate in comprehensive training that covers our products and sales processes, and you will have access to continued learning and development through programs like Grow@Sprout.

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What can I expect during my first six months as a Senior Account Executive at Sprout Social?

In your first six months as a Senior Account Executive at Sprout Social, you'll establish relationships with key decision-makers, gain expertise in our products and industry trends, and consistently meet or exceed your sales goals. You'll also participate in shadowing sessions and feedback opportunities to enhance your skills and strategies.

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What work environment does Sprout Social offer for this role?

Sprout Social offers a flexible work environment for the Senior Account Executive role. You can choose to work remotely from anywhere in Ireland or opt to work from our modern offices in Dublin. The company values work-life balance and supports employees in creating a workspace that best suits their needs.

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Common Interview Questions for Senior Account Executive, Velocity Growth (EMEA)
Can you describe your experience in outbound sales as a Senior Account Executive?

When answering this question, focus on specific metrics or accomplishments from your previous roles. Discuss the strategies you employed to generate leads, close deals, and build client relationships. Tailor your response to show how your past experiences align with what Sprout Social is looking for in this role.

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How do you approach upselling to existing clients?

Discuss your methods for identifying upselling opportunities, such as understanding client needs, analyzing usage data, and building relationships. Consider explaining how you use client feedback to tailor your pitches and demonstrate the value of additional products or services.

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What strategies do you use to build strong relationships with clients?

When responding to this question, highlight your communication techniques and customer engagement strategies. Emphasize your ability to listen to client needs and respond thoughtfully, which helps in fostering trust and loyalty.

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How do you handle objections from clients during the sales process?

An effective approach can be to describe a specific situation where you successfully managed client objections. Outline the steps you took to empathize with concerns and provide solutions while remaining persistent in your sales efforts.

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What’s your experience with using CRM tools, specifically Salesforce?

Talk about how you utilize Salesforce to manage your sales pipeline, track client interactions, and analyze data for reporting. Highlight specific features of Salesforce that you find particularly useful and how they contribute to your success in sales.

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Can you provide an example of a successful sales campaign you led?

Share a detailed account of a past sales campaign, including your role, objectives, methods employed, and outcomes. Quantifying results will enhance your answer; for instance, mention the percentage increase in sales or new clients acquired.

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How do you stay updated with trends in the social media industry?

Discuss the resources you use to keep abreast of industry trends, like forums, webinars, or social media analytics. Mention how staying updated has benefited your sales strategies and enriched your conversations with clients.

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What skills do you think are most important for a Senior Account Executive at Sprout Social?

Focus on essential skills such as excellent communication, problem-solving, relationship-building, and technical understanding of the product offerings. Tailor your answer to reflect the specific needs of Sprout Social and its clientele.

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How would you define success in your role as a Senior Account Executive?

Explain that success in this role involves meeting or exceeding sales quotas while also ensuring client satisfaction and retention. Articulate how you measure success through both quantitative metrics and qualitative client relationships.

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Why do you want to work for Sprout Social?

Your response should reflect a genuine interest in Sprout Social's mission, product offerings, and company culture. Discuss what excites you about the role and how you see yourself contributing to the team's goals while developing your career.

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Sprout Social is a leading provider of social tools that help businesses become better marketers, build stronger relationships with their customers and create the world’s most beloved brands.

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BADGES
Badge ChangemakerBadge Diversity ChampionBadge Flexible CultureBadge Future Maker
CULTURE VALUES
Inclusive & Diverse
Empathetic
Feedback Forward
Growth & Learning
Transparent & Candid
FUNDING
SENIORITY LEVEL REQUIREMENT
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EMPLOYMENT TYPE
Full-time, remote
DATE POSTED
March 21, 2025

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