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Military Affairs Relationship Director - USMC

Why USAA?

At USAA, our mission is to empower our members to achieve financial security through highly competitive products, exceptional service and trusted advice. We seek to be the #1 choice for the military community and their families.

Embrace a fulfilling career at USAA, where our core values – honesty, integrity, loyalty and service – define how we treat each other and our members. Be part of what truly makes us special and impactful.

The Opportunity

As a dedicated Military Affairs Relationship Director, you will lead the development, implementation, and management of Military Affairs programs and projects that create, deepen, and sustain relationships between USAA, strategic partners, military leaders/influencers, and individual members and prospects. Ensure alignment of all program activity to USAA strategic priorities and Enterprise Affairs operational plans. Synchronize and integrates advocacy-related initiatives and activities in order to drive strategic USAA advocacy efforts. Contributes to USAA's long-term, cross-enterprise strategy focused on overseeing military advocacy initiatives. Provide enterprise strategic counsel and support related to military advocacy in support of established business priorities.

This position can work remotely in the continental U.S. with occasional business travel.

What you'll do:

  • Provides expert consultation and execution support to USAA National Platform issues.  Facilitates contact between internal and external stakeholders to complete business agreements and assists with contract negotiations, proof of concepts, and return on investment contract surveys.
  • Develops and executes enterprise military advocacy strategy, planning and integration to create internal and external partnerships within the military/veteran/spouse market to strengthen and enhance USAA's brand and protect USAA's reputation across multi-faceted channels such as social media.
  • Influences the development of enterprise policies, standards and procedures. Collaborates with Marketing and Reputation partners to ensure accuracy and appropriateness of content and imagery depicting or referencing members of the Armed Forces.
  • Leads, monitors, motivates, and advises enterprise cross functional teams in the development and implementation of relationship and advocacy initiatives that create business opportunities for the company with the military community and serve on Currently Serving product teams as a subject matter expert.
  • Lead/Initiate team training opportunities (e.g., New Product information, Marketing Campaign, Eligibility etc.) for MA Field team and USAA enterprise entities
  • Develops internal Military Affairs processes, policies, and programs to support current and future opportunities
  • Identifies prospecting and deepening targets to Military Affairs Operations; facilitates MA Rep access to Armed Forces installations through dialogue with appropriate levels of military leadership. 
  • Represents USAA at selected public events engaging the military community.
  • Analyzes and anticipates changes in the military community and recommends business adjustments to LoB product managers to sustain competitive advantage. 
  • Advises and trains senior management, new employees, and third-party vendors on military culture and relationship issues.   Responsible for the coordination with the MA field team for military acumen trips to military installations.
  • Influences leadership on use of various channels to meet business objectives while protecting the USAA brand and reputation with the military community.
  • Monitors trends and modifies programs to meet changing situations; identifies issues for escalation, and institutes or recommends solutions to problems.
  • Ensures risks associated with business activities are effectively identified, measured, monitored, and controlled in accordance with risk and compliance policies and procedures.

What you have:

  • Bachelor’s degree; OR 4 years of related experience (in addition to the minimum years of experience required) may be substituted in lieu of degree.
  • 8 years of experience developing and leading military projects/programs.
  • 20 years of experience serving in the Armed Forces; attendance at the DOD Keystone Course (Enlisted) or Senior Service College (Officer).
  • Deep understanding of the Armed Forces, military community,  associated cultures, standards, military law, and Code of Conduct.
  • Demonstrated ability to develop effective work plans, translating strategy to executable tactics, and guiding operations to plan completion.
  • Previous experience handling contract negotiation and dispute resolution.
  • Demonstrated ability to work collaboratively with internal and external partners, including matrixed work groups; share knowledge and coach partners to drive performance.
  • Comprehensive knowledge of military operations and metrics (demographics/trends), military markets, and basic financials.
  • Possession of Military ID card required.
  • Demonstrated ability to absorb and synthesize large quantities of information, and distill complex messages into succinct and compelling presentations applicable to business issues; excellent relationship development skills.
  • Strong verbal and written communication skills.
  • Expert knowledge of Microsoft Office products, including PowerPoint, Excel, and Word.

What sets you apart:

  • Retired USMC Senior NCO or Officer with senior echelon command experience (3-4 Star command level)
  • Experience influencing and managing communication to senior executives, internal colleagues through concise, official and regular updates on status, progress, strategies and roadmaps.
  • Experience driving the development and coordination of a military engagement and support strategy supporting a military service (Preferred USMC Experience).
  • Experience creating marketing, communication and engagement strategies around a military service (Preferred USMC Experience)
  • Deep military service community connections to develop and maintain senior level relationships with key military spouse influencers and leaders (Preferred USMC Experience)  

Compensation range: The salary range for this position is: $114,080 - $218,030.

Compensation: USAA has an effective process for assessing market data and establishing ranges to ensure we remain competitive. You are paid within the salary range based on your experience and market data of the position. The actual salary for this role may vary by location.

 

Employees may be eligible for pay incentives based on overall corporate and individual performance and at the discretion of the USAA Board of Directors.

The above description reflects the details considered necessary to describe the principal functions of the job and should not be construed as a detailed description of all the work requirements that may be performed in the job.

 

Benefits: At USAA our employees enjoy best-in-class benefits to support their physical, financial, and emotional wellness. These benefits include comprehensive medical, dental and vision plans, 401(k), pension, life insurance, parental benefits, adoption assistance, paid time off program with paid holidays plus 16 paid volunteer hours, and various wellness programs. Additionally, our career path planning and continuing education assists employees with their professional goals.

 

For more details on our outstanding benefits, visit our benefits page on USAAjobs.com.

Applications for this position are accepted on an ongoing basis, this posting will remain open until the position is filled. Thus, interested candidates are encouraged to apply the same day they view this posting.

 

USAA is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

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Average salary estimate

$166055 / YEARLY (est.)
min
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$114080K
$218030K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Military Affairs Relationship Director - USMC, USAA

At USAA, we’re not just offering a job; we’re providing an opportunity to empower our military community. As the Military Affairs Relationship Director, you’ll play an essential role in developing and managing programs that foster strong relationships between USAA and military leaders, influencers, and families. Your expertise will influence strategic initiatives and advocacy efforts, creating a real impact in the lives of those who serve. If you have a rich background in military projects and a deep understanding of military culture, your insights will guide our strategies and reinforce our reputation across multiple platforms. You will collaborate with cross-functional teams to ensure our messaging is accurate and engaging, all while identifying new opportunities within the military space. With your experience, you’ll lead training sessions, emphasizing the importance of military acumen among our teams. The role entails representing USAA at relevant events and advising management on shifting dynamics in the military community. Not only will you work with a passionate group dedicated to financial security, but you’ll also partake in creating a supportive environment for service members and their families. If you're ready to make a difference, elevate the USAA brand, and drive meaningful relationships, this is the place for you.

Frequently Asked Questions (FAQs) for Military Affairs Relationship Director - USMC Role at USAA
What responsibilities does the Military Affairs Relationship Director at USAA have?

The Military Affairs Relationship Director at USAA is responsible for developing and managing Military Affairs programs that deepen connections with military leaders, influencers, and families. This role ensures alignment with USAA's strategic priorities, contributes to advocacy efforts, and leads the implementation of relationship initiatives that create business opportunities. Furthermore, the director advises management on military culture and trends, ensuring effective engagement with the military community.

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What qualifications are needed for the Military Affairs Relationship Director position at USAA?

Candidates for the Military Affairs Relationship Director position at USAA should possess at least a Bachelor’s degree or equivalent experience. A minimum of 8 years in military program development, coupled with significant experience in the Armed Forces, is essential. Additionally, candidates should have strong negotiation skills, comprehensive knowledge of military operations, and exceptional communication skills to effectively collaborate with internal and external stakeholders.

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Can the Military Affairs Relationship Director at USAA work remotely?

Yes, the Military Affairs Relationship Director position at USAA offers the flexibility to work remotely within the continental U.S. However, some business travel may be required to fulfill the role's responsibilities, particularly when engaging with military installations and attending key events within the military community.

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What type of experience sets a candidate apart for the Military Affairs Relationship Director role at USAA?

Candidates who have served as retired USMC Senior NCOs or Officers with senior-level command experience will have an advantage. Experience in developing military engagement strategies, managing communication with executives, and cultivating relationships with military spouse influencers can also set candidates apart, as these skills directly align with USAA's advocacy goals.

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What benefits does USAA offer to the Military Affairs Relationship Director?

USAA provides a comprehensive benefits package for the Military Affairs Relationship Director, including best-in-class medical, dental, and vision insurance, a robust 401(k) plan, pension, life insurance, and generous paid time off with holidays and volunteer hours. USAA also emphasizes career advancement through continuing education opportunities and career path planning to support professional goals.

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Common Interview Questions for Military Affairs Relationship Director - USMC
Can you describe your experience with military advocacy programs?

To effectively answer this question, provide specific examples of advocacy initiatives you've led or been a part of. Detail your role, the strategies employed, and the outcomes achieved. Highlight your understanding of military culture and how it informed your advocacy approaches, showcasing your ability to create impactful relationships.

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What strategies would you implement to enhance USAA's brand within the military community?

When answering, consider mentioning integrated marketing strategies, social media outreach, and community engagement initiatives. Discuss the importance of authentic messaging that resonates with military families, ensuring that USAA's values reflect the needs and concerns of its members.

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How do you approach contract negotiations with military organizations?

Discuss your negotiation tactics, including establishing clear objectives and understanding the needs of all parties. Share examples of past negotiations where you successfully secured agreements, emphasizing your ability to advocate for USAA while also considering the interests of military organizations.

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What challenges do you foresee in advocating for military issues, and how would you address them?

Highlight potential challenges such as shifting policies, cultural misunderstandings, or financial constraints. Explain how you would use strategic planning, active communication, and relationship building to mitigate these challenges, ensuring that USAA remains a trusted advocate for the military community.

Join Rise to see the full answer
Can you explain your method for developing effective work plans?

Describe your process, emphasizing the importance of aligning strategy with actionable tactics. Discuss how you involve stakeholders in the planning process and mention tools or methodologies you use to ensure transparency and accountability in achieving project milestones.

Join Rise to see the full answer
What role do you believe social media plays in military advocacy?

Discuss the transformative impact of social media as a tool for outreach and engagement. Talk about how it can be utilized to disseminate information, build community connections, and elevate the voices of military families, while also emphasizing USAA's commitment to engaging with members authentically.

Join Rise to see the full answer
How do you ensure that military representation in marketing materials is accurate and respectful?

Explain your approach to collaborating with marketing teams, emphasizing the importance of authenticity and respect. Share strategies you’ve employed to review and approve content, ensuring it resonates well with the military community and aligns with USAA's values.

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How would you evaluate the success of military advocacy programs?

Highlight the significance of setting measurable objectives from the outset. Discuss methods like surveys, feedback loops, and performance metrics that help assess the impact of advocacy programs, ensuring that adjustments can be made to enhance effectiveness.

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What techniques do you use to build and maintain relationships with military leaders?

Share your approach to relationship building, emphasizing active listening, regular communication, and involvement in community events. Mention your experience in networking and how these relationships can facilitate collaboration and support for USAA's initiatives.

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What inspires you to work in military affairs?

To convey your passion, discuss your understanding of the challenges faced by military families and your desire to make a meaningful difference in their lives. Share personal anecdotes or motivations that have driven your commitment to supporting the military community through your work.

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WHAT WE STAND FOR No matter how many years we’re in business or how many members we serve, our core mission and the values that inspired it never change. Our mission is to stand with our members and be there for them and their families by facili...

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DATE POSTED
April 1, 2025

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