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Director of Sales - job 1 of 5

Company Description

If you love saying YES and enjoy engaging with the community by leading with ART, 21c Museum Hotels is one of the pioneering examples of bridging the worlds of art and hospitality.  We combine a multi-venue contemporary art museum, boutique hotel and a chef driven restaurant to create a unique and welcoming opportunity.

Come join our Flock!

Job Description

Reports To: General Manager

General Purpose:

Responsible for maximizing property revenues while maintaining excellent customer service for both internal and external customers.
Efforts will include but not be limited to, hiring, training and management of sales team, analysis and reporting of sales metrics, management of advertising, outreach, and public relations efforts for all market segments in addition to direct sales activities.
Specific Responsibilities:

  • Directly responsible for the achievement of hotel revenues including Rooms and Banquet & Catering Departments.
  • Maintain an ongoing awareness of future room night bookings, including group & catering pace and develop/execute a hands-on game plan to increase topline opportunities.
  • Develop and execute corporate negotiated transient account strategies including building and maintaining strong relationships and ensuring production of signed accounts.
  • Responsible for the development and execution of integrated sales & marketing plans that support revenue objectives through direct sales, advertising, digital marketing, social media, property level publicity and promotional events.
  • Analyze hotels' demand segments, sources of business, and primary competition for each, and guide property team in managing pricing and inventory to maximize revenues and profits.
  • Continually analyze market trends and direct team accordingly to obtain objectives.
  • Directly responsible for building & maintaining relationships with key accounts.
  • Ensure the timely preparation of weekly, monthly, and quarterly reports such as Pace & Productivity Reports, Sales Strategy/Action Plan Reports, Initiative Tracking Reports, Monthly Executive Summary, etc.
  • Produce annual Budget and monthly Forecast in conjunction with the Area Revenue Director, General Manager, and property Controller.
  • Oversee the development of an annual Strategic Sales & Marketing Plan.
  • Responsible for ensuring hotels' sales & marketing expenses are in accordance with annual business plan and hotel profitability.
  • Maintain effective involvement with key community organizations and aggressively pursue all appropriate opportunities for outside client solicitation and relationship building.
  • Idealize a positive, involved, and collaborative team approach within the sales team and with all hotel departments and maintain open communication with all teammates.
  • Execute other duties and responsibilities as assigned by the property General Manager and/or the corporate leadership team.

Qualifications

 

  • Strong sales skills with thorough knowledge of sales techniques, ability to up-sell products and services, and proven closing ability along with the ability to mentor sales teams in these areas.
  • Experience in providing effective team leadership and creating a positive, collaborative, productive work environment.
  • Excellent written and verbal communication skills and ability to work with public relations professionals and journalists.
  • Computer competency required: Proficiency with Microsoft Office and Database Management.
  • Knowledge of Food and Beverage including Banquets & Catering.
  • Knowledge of hospitality marketing and experience in developing & executing marketing strategies.
  • Aggressive, self-motivated work habits and the ability to work under tight deadlines.
  • Must be available to work some nights and/or weekends.

Other:

  • Bachelor's Degree and hotel sales and management experience preferred.
  • Some travel required.

Additional Information

All your information will be kept confidential according to EEO guidelines. 21c Museum Hotels is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, national origin, disability, veteran status, and other legally protected characteristic. The EEO is the Law poster is available here: http://www1.eeoc.gov/employers/poster.cfm 

What You Should Know About Director of Sales , AccorHotel

At 21c Museum Hotels, we are on the lookout for a dynamic Director of Sales to join our vibrant team in Cincinnati, OH! If you thrive on engaging with people and love leading a sales team to success, this could be your dream job. As the Director of Sales, you will play a crucial role in maximizing our hotel’s revenues while ensuring that we deliver outstanding customer service to both our internal and external guests. Your responsibilities will span from hiring and training our talented sales team to analyzing and reporting on key sales metrics. You’ll be at the helm of our advertising, outreach, and public relations efforts, driving our sales initiatives for various market segments. We are looking for someone with strong sales skills, possessing a thorough knowledge of sales techniques and the ability to up-sell our unique offerings - from rooms to banquet services. You will build relationships with key accounts while developing integrated marketing plans that highlight our distinctive blend of art and hospitality. With a passion for teamwork and collaboration, you'll ensure open communication across departments to create a positive work environment. If you have experience in hospitality sales, a knack for strategic planning, and a desire to be a part of an innovative company that values creativity and service, we’d love to hear from you and invite you to become a part of our Flock!

Frequently Asked Questions (FAQs) for Director of Sales Role at AccorHotel
What are the key responsibilities of the Director of Sales at 21c Museum Hotels?

The Director of Sales at 21c Museum Hotels is responsible for maximizing room and banquet revenues, maintaining customer service excellence, and leading the sales team. You'll analyze sales metrics, manage advertising and public relations, develop marketing strategies, and build relationships with key accounts, ensuring ongoing awareness and increased sales opportunities.

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What qualifications are required for the Director of Sales position at 21c Museum Hotels?

To qualify for the Director of Sales position at 21c Museum Hotels, candidates should have strong sales skills, team leadership experience, and excellent communication abilities. A Bachelor's Degree and experience in hotel sales and management are preferred, along with familiarity with hospitality marketing and effective team management.

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How does the Director of Sales contribute to community engagement at 21c Museum Hotels?

The Director of Sales plays a vital role in building relationships with key community organizations and pursuing opportunities for client solicitation and engagement. This community involvement helps to promote the hotel while aligning with the company's mission to blend art and hospitality, attracting more guests.

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What kind of environment does the Director of Sales at 21c Museum Hotels work in?

At 21c Museum Hotels, the Director of Sales works in a dynamic and collaborative environment. The role emphasizes teamwork, open communication, and creativity, creating a positive setting for both the sales team and hotel departments. This atmosphere fosters engagement and motivation, essential for achieving sales objectives.

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What software skills are necessary for the Director of Sales role at 21c Museum Hotels?

The Director of Sales at 21c Museum Hotels needs to be proficient in Microsoft Office and have skills in Database Management. This competency helps in analyzing reports, managing data effectively, and utilizing technology to enhance sales strategies and marketing initiatives.

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Common Interview Questions for Director of Sales
Can you describe your experience with hospitality sales?

When answering this question, highlight specific roles and responsibilities you held in previous positions. Mention the types of clients you worked with and the results you achieved, such as increased sales or successful marketing campaigns.

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How do you approach building relationships with key accounts?

Discuss your strategy for relationship management, such as regular communication, understanding client needs, and providing tailored solutions. Share examples of how these relationships led to increased revenue or successful partnerships.

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What sales strategies have you implemented in the past?

Explain the specific strategies you've used, such as targeted marketing campaigns, upselling techniques, or partnerships. Include metrics that demonstrate the effectiveness of these strategies, like revenue increases or growth in clientele.

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How do you analyze market trends to maximize hotel revenue?

Talk about the tools and methodologies you use to analyze market data, observe competitor actions, and identify demand segments. Describe how this analysis informs pricing, inventory management, and your overall sales tactics.

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What is your experience with digital marketing in a hotel environment?

Share your experiences with various digital marketing platforms and tools. Mention how you've leveraged social media, email marketing, or online advertising to enhance visibility and drive sales, including any notable outcomes.

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How do you motivate and lead your sales team effectively?

Discuss your leadership style and how you create a supportive environment. Share strategies you use to inspire your team, set goals, and ensure consistent communication and collaboration to achieve targets.

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What is your process for preparing sales reports?

Explain your approach to collecting data, determining key metrics, and presenting the information in an actionable format. Emphasize the importance of these reports for decision-making and strategy adjustments.

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Can you share a successful marketing initiative you led?

Provide a detailed example of a marketing initiative you spearheaded, outlining your role, the objectives, the tactics employed, and the measurable outcomes. Highlight how this aligns with the overall goals of the hotel.

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How do you handle tight deadlines and pressure in sales?

Illustrate your time management and prioritization skills. Provide examples of how you've maintained productivity under pressure, emphasizing your ability to remain focused on achieving results despite challenging circumstances.

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What strategies would you implement to improve our sales performance at 21c Museum Hotels?

Discuss ideas tailored to the unique aspects of 21c Museum Hotels, focusing on art and hospitality integration. Suggest innovative marketing strategies, community engagement efforts, or technology adoption to enhance sales outcomes.

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Accor is global leader in corporate services, operates in nearly 100 countries with 150,000 employees. With more than 4,000 hotels worldwide, covering all segments from economy to upper upscale, Accor Hospitality, the Accor’s hotel offering, of...

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April 15, 2025

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