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Sales Operations Manager

Job Summary

The Sales Operations Manager at Crystal will play a pivotal role in managing the Inside Sales Team, while also overseeing IT coordination, including new implementations and enhancements to the CRM system. This position is responsible for the development, analysis, and execution of strategic reports to support the Trade Sales and National Accounts teams in achieving their sales targets through effective market analysis. The Sales Operations Manager will collaborate closely with the Director of Business Development and Director of National Accounts to execute promotional activities and facilitate revenue generation through effective sales efforts. 

Essential Job Duties

  • Assist in creating, adjusting, tracking, and providing regular updates on sales trade initiatives and National and Strategic Accounts, including monthly performance, quarterly overrides, and other tactical reporting.
  • Distribute weekly and/or monthly sales reports to National Account consortia, strategic and key account partners. Including the supervision of override, management fees, and amenity funding payouts to accounts, and any ad-hoc reporting required.
  • Drive, review, and evaluate requests with IT, including improvements and new implementations for the sales trade team.
  • Become a Subject Matter Expert (SME) in the CRM system, providing training and support to team members as needed.
  • Manage the Inside Sales Support Team, ensuring training, customer service, and operational tasks are executed in compliance with company standards and service levels.
  • Manage National Account amenity program execution, including weekly manifest processing and coordination with National Account partners and Crystal internal departments, in additional to managing the day-to-day inquiries relative to program from consortia partners and internal colleagues. 
  • Maintain National Account calendar of activities and events not limited to Conferences, Trade
  • Shows, and Webinars to ensure proper coverage in coordination with VP and Director, National Accounts. Ensure proper collateral is ordered and shipped in a timely fashion to support all activities throughout the year.
  • Monitor National Account intranet sites to ensure company profiles, staffing and promotional content are current and are regularly updated. 
  • Assist with National Account marketing content request forms to fulfil National Account marketing commitments as need to support trade marketing manager and Director, National Accounts.
  • Track National Account specific offers and promotional activities, including but not limited to special SBC or gift card offers and ensure proper posting to all relevant bookings.
  • Manage weekly national account invoicing to ensure all partner invoices are processed in a timely manner and assist with the process of closing monthly expenses in coordination with Director National Accounts and Crystal accounting department.
  • Provide backup support for the VP and Director of National Accounts while they are traveling and provide coverage at national account events when needed.
  • Perform any additional duties as assigned by the Director of Business Development and Director National Accounts.

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Functions, duties, responsibilities, and activities may change at any time with or without notice.

Competency

  • Bachelor’s degree in business, Marketing, or a related field preferred.
  • Minimum of 2+ years of experience in sales, sales operations, project management, or market analysis.
  • Experience in the travel or hospitality industry, particularly within the cruise sector, is a significant plus.
  • Familiarity with the cruise industry and luxury travel products, particularly knowledge of Crystal Cruises, is highly advantageous.
  • IT or coding experience is a plus.
  • Proficiency in Microsoft Office Suite and CRM software is desirable.

Skills/Qualifications:

  • Strong communication and interpersonal skills to effectively engage with travel agency partners and internal stakeholders.
  • Problem-solving oriented, with the ability to address challenges and identify opportunities and priorities for improvement.
  • Ability to develop, analyse, and create tactical and strategic reports for territory management and business development.
  • Technology and data-driven mindset with proficiency in using online tools and new platforms for reporting creation and data management.
  • Detail-oriented with excellent organizational skills to manage a team and individual performance.
  • Adaptability and willingness to travel as necessary.

Physical Demands

Requires sitting, standing, walking, bending, and reaching. May require lifting or pushing up to 25 pounds. Requires manual dexterity sufficient to operate standard office machines such as computers, the telephone, and other office equipment.

Expected Hours of Work

The position is full-time and frequently requires working additional time outside of normal business hours.

Average salary estimate

$75000 / YEARLY (est.)
min
max
$60000K
$90000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Sales Operations Manager, Crystal Cruises

Are you ready to take the reins as a Sales Operations Manager at Crystal? This dynamic position is all about managing the Inside Sales Team while ensuring smooth IT coordination, especially with our CRM system. In this role, you won't just crunch numbers; you’ll develop strategic reports that empower our Trade Sales and National Accounts teams to smash their sales targets through insightful market analysis. Expect to work closely with our stellar Director of Business Development and Director of National Accounts, bringing promotional activities to life and facilitating creative ways to drive revenue. Here, you’ll craft, track, and elevate sales trade initiatives and national account performance by preparing monthly performance reports and managing performance overrides. You’ll be the go-to Subject Matter Expert (SME) for our CRM, so your training and support will be invaluable to your colleagues. Leading the Inside Sales Support Team, you’ll ensure exceptional customer service and operational excellence. Plus, managing National Account amenity programs will keep your days varied and exciting. Not to mention, you'll keep our National Account calendar in check for all the must-attend events and maintain up-to-date profiles on our intranet sites. If you thrive in a role where detail-oriented planning and technology meet effective sales strategies, then the Sales Operations Manager position at Crystal is your perfect match! Join us in redefining luxury travel and cruising with your unique skills.

Frequently Asked Questions (FAQs) for Sales Operations Manager Role at Crystal Cruises
What are the main responsibilities of a Sales Operations Manager at Crystal?

As a Sales Operations Manager at Crystal, your core responsibilities include managing the Inside Sales Team, executing strategic reporting for Trade Sales, overseeing CRM improvements, and collaborating with business development leaders. You will handle monthly performance tracking, distribute sales reports, and support national account marketing efforts, ensuring a well-coordinated approach to sales operations.

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What qualifications are needed for the Sales Operations Manager role at Crystal?

To succeed as a Sales Operations Manager at Crystal, candidates should have a Bachelor’s degree in business or a related field. Experience in sales, sales operations, or project management for at least two years is essential. An understanding of the travel or hospitality industry, particularly the cruise sector, is highly beneficial, along with proficiency in CRM software and Microsoft Office Suite.

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What is the work environment like for the Sales Operations Manager at Crystal?

The work environment for the Sales Operations Manager at Crystal is collaborative and fast-paced. You’ll work closely with various teams, including national accounts and business development, meaning excellent communication and organizational skills are essential. Additionally, there may be opportunities for travel to assist with national account events.

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What kind of skills should a Sales Operations Manager at Crystal possess?

A successful Sales Operations Manager at Crystal should be detail-oriented with strong problem-solving capabilities. You should possess interpersonal skills to engage effectively with partners and internal stakeholders. A technology-driven mindset, along with the ability to analyze and create reports, is also crucial for strategic decision-making.

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How does the Sales Operations Manager at Crystal contribute to overall sales performance?

The Sales Operations Manager at Crystal plays a critical role in enhancing sales performance by analyzing market data, managing reports, and executing promotional strategies. By supporting the Inside Sales Team and maintaining open communication with key account partners, you ensure alignment between business goals and sales efforts, ultimately driving revenue growth.

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Common Interview Questions for Sales Operations Manager
Can you share your experience in sales operations and how it prepares you for the Sales Operations Manager role at Crystal?

When answering this question, highlight specific experiences you've had in sales operations, especially any roles where you've managed teams or coordinated projects. Discuss how these experiences have equipped you with the knowledge needed to analyze market data and develop strategic reports, which are crucial for the Sales Operations Manager position.

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How familiar are you with CRM software, and can you provide an example of how you've used it effectively?

In your response, discuss your proficiency with CRM software, possibly naming ones you've worked with. Illustrate a scenario where your use of the CRM facilitated better sales tracking or improved communication within your team, showing your capability to become a subject-matter expert.

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What approach do you take when collaborating with other departments, such as IT or marketing?

For this question, emphasize your collaborative skills. Provide examples of times you’ve successfully worked with other departments to implement changes or enhance sales strategies. Make sure to convey your understanding of how different functions interlink, particularly in enhancing customer engagement and driving sales.

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What metrics do you consider important when evaluating sales performance?

When answering, discuss specific sales metrics such as conversion rates, revenue growth, and customer retention rates. Explain why you believe these metrics are key indicators for assessing overall sales performance and how they align with the responsibilities of a Sales Operations Manager at Crystal.

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How do you prioritize tasks when managing multiple projects and deadlines?

Illustrate your time-management strategies, such as using project management tools or prioritizing tasks by urgency and impact. Share a specific example where you successfully managed multiple projects simultaneously and how that experience will help you in the Sales Operations Manager role.

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Can you discuss a challenge you've faced in sales operations and how you resolved it?

Choose a specific challenge you've encountered, preferably one related to working with a sales team or implementing a new process. Detail how you approached the problem and the steps you took to ensure a positive outcome, showcasing your problem-solving skills relevant to the role.

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What do you know about Crystal Cruises and how does that knowledge inform your approach to the Sales Operations Manager role?

In your response, demonstrate your knowledge of Crystal Cruises, highlighting any specific offerings or unique selling propositions. Discuss how this knowledge prepares you to better align sales strategies with company ethos and customer expectations in your role as Sales Operations Manager.

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Describe your leadership style and how it would benefit the Inside Sales Team at Crystal.

Detail your leadership style, whether it’s more hands-on or collaborative, and provide examples of how this style has led to successful team outcomes. Relate this back to the specifics of the Sales Operations Manager role, stressing how your approach can foster a motivated and effective Inside Sales Team.

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How would you handle a situation where a national account is not meeting performance expectations?

Discuss the importance of data-driven insights in assessing account performance. Explain your approach to identifying issues, communicating with stakeholders, and strategizing corrective measures while maintaining positive relationships with partners.

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What strategies would you implement to enhance our sales trade initiatives?

Share innovative ideas and strategies you’ve gleaned from previous roles. Discuss how you would analyze current initiatives, seek feedback, and adapt actions based on market trends to boost effectiveness in the Sales Operations Manager role.

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For over three decades Crystal has been synonymous with exceptional, award-winning voyages. Last year, the A&K Travel Group acquired the Crystal brand and its two most beloved vessels, Crystal Serenity and Crystal Symphony.

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