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VP of IT

Who We Are

 

Frida is more than a brand built to support parents. We get parents. We know all about the often unbelievable realities of parenthood, because we’ve been in the trenches. Over the last 9 years, we’ve dedicated ourselves to developing the tools (and sometimes the tips, too) that help simplify parenting - and it all started with snot. Since the launch of our cult-favorite NoseFrida, The SnotSucker, we’ve innovated and launched over 100 products that provide quick and easy solutions to age-old parenting problems. We also launched Frida Mom in 2019, with products to help women with the transition through the fourth trimester into motherhood. Today, Frida holds over a 70% share of its main category, and our products can be found in over 50+ countries and in over 40,000 stores throughout the US - in every retail channel from mass-market, grocery, chain drug, and specialty stores. For 9 years, we’ve had parents’ backs as they navigate the parts of parenthood you don’t usually see on the ’gram with honest and raw messaging to provide the answers to questions they didn’t even know they had. And, we’re just getting started.

How You Will Make an Impact

 

We are seeking a strategic Vice President of IT to lead our technology and information management function. The ideal candidate will be a visionary technology leader with a passion for driving innovation in a consumer goods environment. This role will offer the right candidate great exposure to a fast-growing organization with ever expanding Global operations with a diverse workload and a ton of opportunity to make a broad business impact.

This role will report to the CFO and will establish the strategic direction of Frida’s information systems as well as execute the strategy end to end. Our IT function serves as a business partner to help support business growth and make data-based decisions, drive innovation, enhance operational efficiency, protect Frida from risk, and ensure that customer requirements are met with excellence.

Responsibilities to include:

 

Data Management and Analytics

  • Build out Business Intelligence capabilities from ground up to leverage as a competitive advantage in our industry
  • Lead initiatives to harness data for informed decision-making and business intelligence
  • Establish and maintain data governance practices to ensure data quality and compliance

 

Productivity & Organizational Effectiveness

  • Creates and implements the company’s IT vision and strategy to help Frida meet its strategic objectives as efficiently and effectively as possible
  • Works with the Frida team to improve productivity by optimizing the use of the Company’s information systems & tools
  • Continuously collaborates with the leadership team to identify, prioritize, and address gaps or opportunities in Frida information systems architecture
  • Translates business needs into tangible technology demands
  • Evaluate emerging technologies and trends, identifying strong opportunities for Frida to advance the way we work, improve business processes and organizational decision making
  • Customer centric / service with internal & external customers, business partnerships

IT Team Management

  • Leads a team of IT associates to help execute the IT strategy and maintain the IT infrastructure & assets including a robust and responsive help function for all employees
  • Develops IT team members to continue their growth with both company and career goals
  • Creates and owns the annual IT budget
  • Builds & manages multidisciplinary teams of internal and external resources (as needed) to accomplish key IT objectives
  • Reviews, recommends, and oversees all IS / IT partners, vendors, software licenses and managed service agreements
  • Compile and prioritize IT demand and deliver technology solutions supporting daily operations, long-term business strategy, and digital transformation.
  • Creates, updates & Iterate IT processes to proactively gather, vet, and support company-wide IT needs
  • Communicates as an Executive Leader to organization on key IT initiatives and updates

 

Cybersecurity & Risk Management

  • Establishes and maintains a comprehensive information security program to ensure the integrity, confidentiality, and availability of relevant data as well as the protection of enterprise-wide IT assets
  • Uphold appropriate compliance, security, and controls, aligning with company policy and governance in partnership with parent
  • Maintains accountability for protecting the privacy of team members and customer information
  • Works with the leadership team to provide training and ensure participation by the Frida team in good practices regarding data security
  • Leads the design and implementation of IT disaster recovery and business continuity plans
  • Ad hoc requests as needed

What You Will Need:

  • Bachelor’s Degree or equivalent relevant work experience. Computer science, Information Systems Management or related field preferred
  • 15+ years of successful Senior Leadership over information technology function with success in driving digital transformation initiatives and experience in managing a high performing IT Team
  • 5+ years in an Organizational Leadership Role (IE Director+)
  • Experience in working in an organization with vertically integrated supply chain, manufacturing, and distribution center processes
  • Demonstrated working knowledge of core business processes in consumer products companies
  • Familiarity with Data Analytics, Business Intelligence, and Data Warehousing concepts
  • Experience in leading cybersecurity efforts
  • 2+ years’ experience with Netsuite ERP systems, Cloud Technologies and Infrastructure-as-a-Service (IaaS) platforms such as AWS, Azure, or Google Cloud
  • Experience with Azure Active Directory, O365, and Microsoft security solutions
  • Exceptional Project Management Skills
  • Ability to travel (including internationally) up to 10% 

 

Who You Will Work With

Frida is an organization that values collaboration and community. As the VP of IT, you will work closely with all departments in the organization to support daily operations, long-term business strategy, and digital transformation.

 

Why You Will Love Working at Frida

  • Robust health benefits including:
    • Comprehensive medical, vision, and dental plans
    • Employer paid life insurance
    • Supplemental insurance options including Accident Insurance, Short-Term Disability and Long-Term Disability 
    • FSA & HSA
  • 401k matching up to 4% with immediate vesting.
  • Generous paid time off program including elective PTO days, federal holidays, sick/wellness days, and a birthday floater.
  • Flexible paid pregnancy and parental leave.
  • Weekly wellness programming designed to maximize personal time and minimize time spent investing in personal care outside of work hours. This includes a variety of programming such as in-office manicures & pedicures, blowouts, massages, and carwash services.
  • Dog friendly office - feel free to bring your best buddy with you to work! 
  • Learning & development opportunities for professional and personal growth
  • Company-wide events & outings. Team engagement is at the center of our culture. This ranges from small department-specific teambuilding or informal outings to our annual Fam Jam family carnival that celebrates the people in your life who support you in bringing your best self to work each day. We also host an annual Day of Service to support our local Miami community, and provide a variety of volunteer opportunities throughout the year that support our mission to serve parents and children.
  • Exclusive employee product discounts.

 

Frida provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected Veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

By applying for this position, you acknowledge and understand that your information will be used as described in Frida's Job Applicant Privacy Policy: https://frida.com/pages/fridababy-job-applicant-privacy-policy

Average salary estimate

$175000 / YEARLY (est.)
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What You Should Know About VP of IT, Frida

Are you ready to take the lead in shaping the future of technology at Frida? We’re on the lookout for a passionate VP of IT who thrives in a fast-paced, consumer-driven environment. At Frida, we've been dedicated to parents for over nine years, creating innovative products that make parenting easier. As the VP of IT, you'll be instrumental in driving our technology strategy and elevating our data management and analytics capabilities. You will report to the CFO and collaborate with various teams to ensure our IT framework enhances operational efficiency while meeting customer needs. You will spearhead the implementation of robust Business Intelligence processes, optimize our information systems, and lead a skilled IT team in executing our strategic vision. We need someone who can translate business challenges into tech solutions and leverage emerging technologies to keep Frida ahead in the parenting products industry. If you are a strategic thinker with a solid understanding of data analytics and a passion for improving business processes, this is your chance! With your leadership, we’ll not only drive innovation and safeguard our information but also directly impact the lives of parents around the world. Join us on this incredible journey and help shape the bright future of Frida!

Frequently Asked Questions (FAQs) for VP of IT Role at Frida
What are the main responsibilities of the VP of IT at Frida?

The VP of IT at Frida will oversee the technology and information management functions, leading data management and analytics initiatives. This includes building out Business Intelligence capabilities, establishing data governance practices, and enhancing productivity through optimized information systems, ensuring alignment with business growth and data-based decision-making.

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What qualifications are needed for the VP of IT position at Frida?

Candidates for the VP of IT role at Frida should possess a Bachelor's degree in Computer Science or a related field, along with over 15 years of senior leadership experience in IT. Experience managing a high-performing IT team and familiarity with Cloud Technologies and cybersecurity efforts are also essential.

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What is the work culture like for the VP of IT position at Frida?

Frida fosters a collaborative, community-oriented work culture. The VP of IT will work closely with various departments, engage in team-building events, enjoy flexible benefits, and participate in community service initiatives, making it a fulfilling environment for professionals who value teamwork and personal growth.

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How does Frida support professional development for the VP of IT?

Frida is committed to the continuous growth of its team members. As the VP of IT, you'll find opportunities for both professional and personal development, including access to learning programs that enhance your leadership skills and technical knowledge, ensuring that you stay at the forefront of industry trends.

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What impact will the VP of IT have on Frida's growth?

The VP of IT will play a crucial role in driving Frida's business strategy through technological advancements. By leveraging data for informed decision-making, leading cybersecurity efforts, and optimizing operational efficiencies, the VP of IT will directly contribute to Frida’s growth and success as a leader in the parenting products space.

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Common Interview Questions for VP of IT
Can you describe your experience with data management and analytics as a VP of IT?

In answering this question, highlight specific projects where you implemented data management systems. Discuss the tools and methodologies you have used to improve data quality and governance, and how these initiatives contributed to informed decision-making and overall business success.

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How do you prioritize IT projects to align with business objectives?

Focus on your strategy for assessing business needs and discussing how you evaluate and prioritize IT demands based on organizational goals. Mention the importance of collaboration with senior leadership and the use of metrics to guide your decisions.

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What strategies would you implement to enhance cybersecurity at Frida?

Discuss best practices in IT security, including risk assessment, employee training, and the deployment of advanced technologies. Share examples of how you've successfully implemented such strategies in previous roles to safeguard sensitive information.

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What experience do you have leading and developing IT teams?

Share examples of how you've mentored IT associates, provided growth opportunities, and created a collaborative environment. Discuss how you’ve managed multidisciplinary teams to achieve key IT objectives successfully.

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How would you handle resistance to changes in IT processes within the organization?

Address this by explaining your approach to change management. Emphasize communication, stakeholder engagement, and demonstrating the benefits of the changes to gain buy-in from team members.

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Can you provide an example of a digital transformation initiative you've led?

Select a relevant project that showcases your leadership in technology integration. Discuss the challenges faced, how you navigated them, and the results achieved, focusing on metrics that illustrate the impact on the business.

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What emerging technologies do you believe will impact the consumer goods industry?

Express your awareness of trends like AI, automation, and big data analytics. Discuss how these technologies can streamline operations, enhance customer experiences, and provide competitive advantages in the consumer goods sector.

Join Rise to see the full answer
What role does data governance play in your IT strategy?

Describe your experience in establishing data governance frameworks, focusing on compliance and data quality. Explain how good governance supports strategic decision-making and builds trust within the organization.

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How do you keep your IT knowledge current in such a rapidly evolving field?

Discuss your engagement with professional networks, continuous education, and participation in industry conferences. Mention any certifications or courses you are pursuing to remain updated with technology trends.

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What is your approach to creating a customer-centric IT service?

Share your philosophy on aligning IT services with customer needs and enhancing user experience. Discuss how gathering feedback and collaborating with other departments ensures that IT solutions are aligned with customer expectations and satisfaction.

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Fridababy is the brand that gets parents. That means you. We are not a lifestyle. Far from it. We are a solution-based brand. The 411 of parenting. The who-do-I-call-in-the-middle-of-the-night-cause-my-baby-won&s;t-stop-screaming brand.

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DATE POSTED
March 25, 2025

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