Let’s get started
By clicking ‘Next’, I agree to the Terms of Service
and Privacy Policy
Jobs / Job page
Manager, Property Marketing image - Rise Careers
Job details

Manager, Property Marketing

JLL empowers you to shape a brighter way.  

Our people at JLL and JLL Technologies are shaping the future of real estate for a better world by combining world class services, advisory and technology for our clients. We are committed to hiring the best, most talented people  and empowering them to  thrive, grow meaningful careers and to find a place where they belong.  Whether you’ve got deep experience in commercial real estate, skilled trades or technology, or you’re looking to apply your relevant experience to a new industry, join our team as we help shape a brighter way forward.   

Manager, Property Marketing 

 

The Property Marketing Manager leads the development and execution of marketing strategies, deliverables and activities associated with helping commercial real estate owners market their existing buildings or buildable land to prospective occupants and developers. This person is not only a master marketer, but a proficient project manager with the ability to conceptualize the direction of campaigns and promotional materials independently.  

 

This person will primarily spend their time: 

  • Building marketing plans that align with the goals of building owners and property representatives  

  • Managing the associated project plans required to bring all tactics to market 

  • Providing art direction to visually express the plan 

  • Developing marketing assets using InDesign, PowerPoint, and property marketing technologies 

  • Creating email marketing campaigns 

  • Overseeing and project managing property promotion events 

  • Tracking results and proposing changes based on responses and metrics 

 

PRIMARY RESPONSIBILITES 

  • Lead development of property marketing strategies and play a significant role in the creative process for campaign development. Provide creative guidance and make recommendations on enhancements to building/asset branding, positioning, messages, programs and technology 

  • Develop consistent messaging and deploy variations on messaging by communication medium 

  • Create, implement and track marketing plans and budgets, including objectives, timelines, marketing elements, costs, resources, media buys, etc.  

  • Develop sample materials and presentations for large pitches 

  • Present property marketing strategies, plans and ideas internally to garner feedback/support and to clients to secure feedback/approval 

  • Develop client event strategy and execute events including managing relationships with outside vendors  

  • Develop creative briefs to engage with creative team and partners 

  • Scope and oversee photography, videography and other vendor coordination as needed to promote assigned properties 

  • Manage multiple projects simultaneously with minimal direction to the satisfaction of the brokers involved and their clients 

  • Act as project manager for the marketing plan and related marketing tactics, including naming and branding creation, brochure development, direct mail campaigns, presentations, events, on-site marketing centers and other environmental graphics, etc., partnering with the internal graphics team or outside vendors 

  • Understand digital channels and the appropriate strategy of how to engage, inclusive of social (organic and paid), digital advertising, virtual touring and events, and use of the JLL MarTech stack 

  • Develop and maintain a portfolio of best-in-class marketing deliverables to share with clients, prospective clients, and other teams within JLL  

  • Contribute to team-wide/corporate marketing initiatives that are integral to the company’s success  

  • Direct the design of deliverables across all relevant mediums – digital and print (e.g. websites and email), print (e.g. brochures, postcards, flyers, etc.) and events (e.g. invitations, banners, directional signage, etc.). 

  • Support business development efforts by attending pitches to promote marketing strategy and partnership  

  • Offer support with special projects as needed and as time allows 

 

EDUCATION AND EXPERIENCE 

Bachelor’s Degree preferred 

4-8 years of marketing experience, commercial real estate experience preferred 

 

KNOWLEDGE, SKILLS AND ABILITIES 

  • Outstanding project management and situational leadership skills  

  • Excellent written and verbal communication skills 

  • Experience translating business needs/challenges into marketing solutions 

  • Positive, can-do attitude in the face of complication or adversity 

  • Ability to ignite and build strong interpersonal relationships with individuals at all levels within the organization 

  • Assertive and deadline oriented 

  • Comfortable and confident in conducting client presentations  

  • Commitment to details and sound sense of graphic design 

  • Ability to work in a team environment and juggle multiple projects simultaneously  

  • Creative, "big picture” thinker 

  • Budget management skills 

  • Proficient in Microsoft Suite, Adobe Suite and InDesign 

  • Knowledge in Adobe Suites 

  • Experience working with marketing automation tools, Eloqua preferred 

  • Ability to travel approx. 10-15% 

Estimated total compensation for this position:

100,000.00 – 120,000.00 USD per year

The total compensation range is an estimate and not guaranteed. An employment offer is based on an applicant's education, experience, skills, abilities, geographic location, internal equity and alignment with market data .

Location:

On-site –Seattle, WA

If this job description resonates with you, we encourage you to apply, even if you don’t meet all the requirements.  We’re interested in getting to know you and what you bring to the table!


Personalized benefits that support personal well-being and growth:

JLL recognizes the impact that the workplace can have on your wellness, so we offer a supportive culture and comprehensive benefits package that prioritizes mental, physical and emotional health. Some of these benefits may include:

  • 401(k) plan with matching company contributions

  • Comprehensive Medical, Dental & Vision Care

  • Paid parental leave at 100% of salary 

  • Paid Time Off and Company Holidays

JLL Privacy Notice

Jones Lang LaSalle (JLL), together with its subsidiaries and affiliates, is a leading global provider of real estate and investment management services. We take our responsibility to protect the personal information provided to us seriously. Generally the personal information we collect from you are for the purposes of processing in connection with JLL’s recruitment process. We endeavour to keep your personal information secure with appropriate level of security and keep for as long as we need it for legitimate business or legal reasons. We will then delete it safely and securely.

For more information about how JLL processes your personal data, please view our Candidate Privacy Statement.

For additional details please see our career site pages for each country.

For candidates in the United States, please see a full copy of our Equal Employment Opportunity and Affirmative Action policy here.

Jones Lang LaSalle (“JLL”) is an Equal Opportunity Employer and is committed to working with and providing reasonable accommodations to individuals with disabilities.  If you need a reasonable accommodation because of a disability for any part of the employment process – including the online application and/or overall selection process –  you may contact us at Accommodation Requests. This email is only to request an accommodation. Please direct any other general recruiting inquiries to our Contact Us page > I want to work for JLL.

Pursuant to the Arizona Civil Rights Act, criminal convictions are not an absolute bar to employment.

Pursuant to Illinois Law, applicants are not obligated to disclose sealed or expunged records of conviction or arrest.

Pursuant to Columbia, SC ordinance, this position is subject to a background check for any convictions directly related to its duties and responsibilities. Only job-related convictions will be considered and will not automatically disqualify the candidate.

California Residents only

If you are a California resident as defined in the California Consumer Privacy Act (CCPA) please view our Supplemental Privacy Statement which describes your rights and disclosures about your personal information. If you are viewing this on a mobile device you may want to view the CCPA version on a larger device.

Pursuant to the Los Angeles Fair Chance Initiative for Hiring Ordinance, JLL will consider for employment all qualified Applicants, including those with Criminal Histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Accepting applications on an ongoing basis until candidate identified.

JLL Glassdoor Company Review
3.9 Glassdoor star iconGlassdoor star iconGlassdoor star icon Glassdoor star icon Glassdoor star icon
JLL DE&I Review
No rating Glassdoor star iconGlassdoor star iconGlassdoor star iconGlassdoor star iconGlassdoor star icon
CEO of JLL
JLL CEO photo
Christian Ulbrich
Approve of CEO

Average salary estimate

$110000 / YEARLY (est.)
min
max
$100000K
$120000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Manager, Property Marketing, JLL

Are you a creative force with a knack for marketing and project management? JLL is looking for a Manager, Property Marketing to join our dynamic team in Seattle, WA! In this role, you'll lead the charge in developing marketing strategies for commercial real estate properties, ensuring that our clients' buildings shine in the competitive market. Your days will be filled with building comprehensive marketing plans, overseeing promotional events, and crafting captivating marketing materials that resonate with prospective tenants and developers. You won’t just be pushing papers; you’ll be at the forefront of the creative process, directing the visual direction of campaigns and showcasing properties in their best light. Your expertise in tools like InDesign and PowerPoint will be invaluable as you create stunning presentations and exciting email marketing campaigns. Plus, you’ll get to manage multiple projects while collaborating with talented individuals across different teams to ensure everything runs smoothly. At JLL, we believe in creating a culture that supports personal growth and team collaboration, allowing you to thrive in an environment where fresh ideas are welcomed. If you’re ready to make a real impact in the world of property marketing, we want to hear from you!

Frequently Asked Questions (FAQs) for Manager, Property Marketing Role at JLL
What are the key responsibilities of the Manager, Property Marketing at JLL?

The Manager, Property Marketing at JLL is primarily responsible for developing and executing marketing strategies for commercial real estate projects. This includes managing marketing plans, providing creative direction, developing marketing assets, and overseeing promotional events. You will also analyze performance metrics and make recommendations for improvement, ensuring that marketing efforts align with clients' overall goals.

Join Rise to see the full answer
What qualifications are needed for the Manager, Property Marketing role at JLL?

Candidates for the Manager, Property Marketing role at JLL should possess a Bachelor’s Degree and have 4-8 years of marketing experience, preferably within commercial real estate. Key skills include outstanding project management, excellent communication abilities, a strong understanding of marketing strategies, and proficiency in tools like Adobe Suite and InDesign.

Join Rise to see the full answer
How does the Manager, Property Marketing contribute to JLL's overall marketing initiatives?

The Manager, Property Marketing plays a vital role in JLL's overall marketing strategy by developing property branding, implementing consistent messaging, and managing promotional activities. They collaborate with various internal teams to create high-impact marketing deliverables that not only enhance property visibility but also support business development efforts and client relationships.

Join Rise to see the full answer
What is the work environment like for the Manager, Property Marketing at JLL?

The work environment for the Manager, Property Marketing at JLL is collaborative and fast-paced, set within a culture that values creativity and innovation. Employees enjoy a supportive atmosphere where they can share ideas, tackle projects as a team, and grow professionally. JLL also offers a range of benefits aimed at enhancing employees’ well-being and supporting their personal and career development.

Join Rise to see the full answer
What technology and tools will the Manager, Property Marketing at JLL use?

As the Manager, Property Marketing at JLL, you will utilize various marketing technologies and tools including Adobe Suite, InDesign, and Microsoft Office. Familiarity with marketing automation platforms, such as Eloqua, will also be beneficial as you create and track marketing campaigns and analyze performance metrics to guide your strategies.

Join Rise to see the full answer
Common Interview Questions for Manager, Property Marketing
Can you describe your approach to developing marketing strategies for commercial properties?

When developing marketing strategies for commercial properties, I begin by thoroughly understanding the property and its unique selling points. I then align these strengths with the target audience's needs, creating a strategic plan that encompasses both traditional and digital marketing methods to ensure broad exposure.

Join Rise to see the full answer
How do you handle tight deadlines while managing multiple projects?

To effectively manage multiple projects under tight deadlines, I prioritize tasks based on urgency and impact. I break down projects into actionable steps, set clear timelines, and communicate regularly with stakeholders to ensure everyone is aligned and informed, enabling us to stay on track.

Join Rise to see the full answer
What is your experience with marketing automation tools?

I have utilized marketing automation tools extensively to streamline campaign processes. My experience with Eloqua involves segmenting audiences, creating email workflows, and analyzing campaign performance to refine strategies and maximize engagement.

Join Rise to see the full answer
How do you measure the success of a marketing campaign?

To measure the success of a marketing campaign, I focus on key performance indicators such as lead generation, engagement rates, and conversion metrics. I also gather feedback during and after campaigns to assess the effectiveness of our strategies and identify areas for improvement.

Join Rise to see the full answer
Can you provide an example of a successful marketing campaign you've led?

Sure! I once led a campaign for a new commercial space that involved a multi-channel approach, including digital ads, email marketing, and an interactive launch event. By leveraging targeted messaging and engaging visuals, we exceeded our leasing goals by 30% within the first quarter.

Join Rise to see the full answer
What role do events play in property marketing?

Events are crucial in property marketing as they offer a unique opportunity for direct engagement with potential clients and stakeholders. They allow for a personal touch, showcasing the property's features and enabling networking that can lead to lasting partnerships and interest.

Join Rise to see the full answer
How do you ensure that marketing messages are consistent across various platforms?

Ensuring consistency in messaging across platforms requires a solid branding strategy that outlines the core messages and visual elements. I create detailed guidelines for every campaign and monitor all channels closely to guarantee adherence to these standards, adapting as necessary based on feedback.

Join Rise to see the full answer
What is your process for collaborating with creative teams?

My process for collaborating with creative teams begins with presenting a clear creative brief that outlines objectives, target demographics, and key messages. I involve the team in brainstorming sessions and encourage open feedback to cultivate ideas that resonate with the goals while fostering a collaborative environment.

Join Rise to see the full answer
Describe a time when you had to pivot a marketing strategy mid-campaign. How did you handle it?

During a campaign, we faced unexpected market changes that required a pivot in our messaging. I quickly gathered data to assess the situation, revised our strategies to align with the new landscape, and communicated the changes to the team. The flexible approach allowed us to maintain momentum and engagement.

Join Rise to see the full answer
How do you stay current with the latest trends in property marketing?

I stay current with the latest trends in property marketing by regularly engaging with industry publications, attending webinars, and participating in networking events. I also take time to review case studies and successful campaigns from leading companies to continually refine my strategies.

Join Rise to see the full answer
Similar Jobs
Photo of the Rise User
Posted 6 days ago

Step into a pivotal role at JLL as a Tail Spend Sourcing Program Lead, where you will define procurement excellence while working remotely from New Delhi.

Photo of the Rise User
JLL Hybrid Andover, MA
Posted 6 days ago

Join JLL as a Project Manager and lead innovative facilities services projects in a dynamic environment.

Photo of the Rise User
Posted 6 days ago

As a Regional Marketing Specialist at Neo4j, you'll orchestrate impactful B2B events to drive lead generation and customer engagement.

Photo of the Rise User
Highmark Health Remote PA, Working at Home - Pennsylvania
Posted 8 days ago

Drive strategic communication and change management as a Strategic Content Consultant at Highmark Inc.

Photo of the Rise User
Moveworks Hybrid Mountain View, California, United States
Posted yesterday

Join Moveworks as a Senior Product Marketing Manager to lead solutions marketing and drive impactful go-to-market strategies.

Photo of the Rise User
Posted 7 hours ago

As a Director in Pipeline Commercialization Strategy at AbbVie, you will spearhead marketing strategies for dermatological products and collaborate with diverse teams to ensure successful asset transitions.

The Lorenz Clinic, LLC Hybrid Minneapolis, Minnesota, United States
Posted 9 days ago

Lorenz Clinic is looking for a Marketing & Growth Manager to drive clinician recruitment and build impactful community relationships.

Photo of the Rise User

AbbVie is looking for a skilled Project Manager to lead our HCP CRM Campaign Operations and drive impactful marketing strategies.

Photo of the Rise User

Join Old Navy as an Associate Omni Channel Experience Manager to drive customer engagement and optimize online shopping experiences.

Photo of the Rise User
Eurofins Remote Boston, Massachusetts, United States
Posted 6 hours ago

As a Marketing Product Management intern at Eurofins, you will gain hands-on experience in the biotech industry while contributing to critical projects in organ transplant diagnostics.

We’re JLL. Our vision is to reimagine the world of real estate, creating rewarding opportunities and amazing spaces where people can achieve their ambitions. In doing so, we will build a better tomorrow for our clients, our people and our communit...

147 jobs
MATCH
Calculating your matching score...
FUNDING
DEPARTMENTS
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, on-site
DATE POSTED
April 3, 2025

Subscribe to Rise newsletter

Risa star 🔮 Hi, I'm Risa! Your AI
Career Copilot
Want to see a list of jobs tailored to
you, just ask me below!
LATEST ACTIVITY
Photo of the Rise User
23 people applied to Manager/ Lifecycle / CRM at Chanel
Photo of the Rise User
Someone from OH, Mason just viewed Senior Specialist, HR Operations at Cardinal Health
Photo of the Rise User
11 people applied to Digital Marketing Intern at Lever
K
Someone from OH, Cleveland just viewed Webflow/Framer Web Developer (Part time) at Keen
Photo of the Rise User
Someone from OH, Fairfield just viewed Cart Builder at SanMar Employee Board
Photo of the Rise User
Someone from OH, Columbus just viewed Label Machine Operator I - 2nd Shift at Avery Dennison
Photo of the Rise User
Someone from OH, Akron just viewed 3D Vehicle Artist (Unannounced Project) at Wargaming
Photo of the Rise User
Someone from OH, Bowling Green just viewed Associate Designer at Newell Brands
Photo of the Rise User
Someone from OH, Twinsburg just viewed Finishing Operator - Nights at Avery Dennison
D
Someone from OH, Cleveland just viewed Technical Writer at DevSavant Inc.
S
Someone from OH, Dayton just viewed Inventory Control Associate at SCLogistics
a
Someone from OH, Newark just viewed Billing Follow Up Rep I at aah
Photo of the Rise User
Someone from OH, Columbus just viewed Assistant Merchandising and Inventory Manager at Jushi
Photo of the Rise User
Someone from OH, Akron just viewed Entry Level Communications at Smart Solutions
Photo of the Rise User
Someone from OH, Toledo just viewed Processing Technician at Jushi
Photo of the Rise User
Someone from OH, Greenfield just viewed HR Generalist II at Protolabs
C
Someone from OH, Bowling Green just viewed Field Service Administrator at Cornerstone Building Brands