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Manager Product Marketing, Customer Experience

• This is a hybrid role requiring 4-days a week in office at our Belmont location*Say hello to opportunities.It’s not everyday that you consider starting a new career. We’re RingCentral, and we’re happy that someone as talented as you is considering this role. First, a little about us, we’re a $2 Billion annual revenue company with double digit Annual Recurring Revenue (ARR) and a $93 Billion market opportunity in UCaaS, Contact Center and AI-powered adjacencies. We invest more than $250 million annually to ensure our AI-enabled technology and platforms meet or exceed the needs of our customers.RingSense AI is our proprietary AI solution. It’s designed to fit the business needs of our customers, orchestrated to be accurate and precise, and built on the same open platform principles we apply to our core software solutions.This is where you and your skills come in. We’re currently looking for: Manager Product Marketing, Customer Experience. You are an experienced individual who can help us on our transformative journey helping companies provide effortless customer service. The ideal candidate has marketing experience and/or influencing across GTM domains (e.g., Product, Marketing, Field Sales, Partners, Customer Success, Events, PR, & Campaigns). You also have a leadership mentality but are still good about ‘rolling up your sleeves’ and working cross-functionally to get things done.Reporting to the VP of Product Marketing - Customer Experience, this role is visible and cross-functional oriented, requiring regular communications with RingCentral’s global teams.Job Duties:• Work closely with teams and peers to develop, operationalize, and execute marketing activities related to RingCX solutions.• Working with other Product Marketers & Product Managers — develop messaging, positioning, and target audience definition for RingCX.• Combine your core strategy toolkit (framing/structure, hypothesis-driven approach, data-driven insight, storytelling, best practices, etc.) with business judgment to support the overall RingCX GTM initiative.• Build and execute new product launches end-to-end.• Build and execute integrated marketing campaigns and account-based marketing (ABM) programs with the campaigns team, and own pipegeneration results.• Support cross-functional efforts including long-range planning and matrixed regional marketing programs.• Support strategic updates and presentations for key stakeholders.To succeed in this role you must have experience in:• 3+ years experience in Product Marketing, Corporate Marketing, Sales, or Product Management.• Strong business skills and knowledge.• Must have an understanding of typical B2B technology business models and GTM initiatives across multiple disciplines including Product, Field Sales, Indirect Sales, Marketing, and Post-Sales Customer Success / Professional Services.• Articulate and skilled at storytelling in a simple straightforward way.• Analytical and problem-solving skills with a focus on attention to detail, pattern recognition, insight generation, and ability to process information quickly to deliver against tight deadlines.• Willingness to go beyond strategy in order to support execution and realization.• Determination to focus on outcomes and be self-motivated and directed.• A customer-first mentality.• BA/BS or equivalent.Nice to haves:• Familiarity with customer service platforms or similar telecommunications experience.• Experience with ABM and integrated marketing campaigns• Experience in SaaS• Familiarity with Conversational and Generative AI technologiesWhat we offer:• Comprehensive medical, dental, vision, disability, life insurance• Health Savings Account (HSA), Flexible Spending Account (FSAs) and Commuter benefits• 401K match and ESPP• Paid time off and paid sick leave• Wellness programs including 1:1 coaching and meditation guidance• Paid parental and pregnancy leave and new parent gift boxes• Family-forming benefits (IVF, Preservation, Adoption etc.)• Emergency backup care (Child/Adult/Pets)• Pet insurance and Pet Telehealth• Employee Assistance Program (EAP) with counseling sessions available 24/7• Free legal services that provide legal advice, document creation and estate planning• Employee bonus referral program• Student loan refinancing assistance• Employee perks and discounts programRingCentral’s Marketing team uses data, strategy and creativity to share our story with the world—and this is a once-in-a-career chance to help plan, coordinate, implement, and oversee it. As part of the global leader in the Unified Communications space, you’ll be supported with the resources to produce work that not only moves the needle, but moves markets.RingCentral’s work culture is the backbone of our success. And don’t just take our word for it: we are recognized as a Best Place to Work by Glassdoor, the Top Work Culture by Comparably and hold local BPTW awards in every major location. Bottom line: We are committed to hiring and retaining great people because we know you power our success. RingCentral offers on-site, remote and hybrid work options optimized for the ways we work and live now.About RingCentralRingCentral, Inc. (NYSE: RNG) is a leading provider of business cloud communications and contact center solutions based on its powerful Message Video Phone™  (MVP™) global platform. More flexible and cost effective than legacy on-premises PBX and video conferencing systems that it replaces, RingCentral® empowers modern mobile and distributed workforces to communicate, collaborate, and connect via any mode, any device, and any location. RingCentral is headquartered in Belmont, California, and has offices around the world.RingCentral is an equal opportunity employer that truly values diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We are committed to providing reasonable accommodations for individuals with disabilities during our application and interview process. If you require such accommodations, please click on the following link to learn more about how we can assist you.If you are hired in Belmont, CA or Denver, CO the compensation range for this position is between for $100,800 - $187,200 full-time employees, in addition to eligibility for variable pay, equity, and benefits. Benefits may include, but are not limited to, health and wellness, 401k, ESPP, vacation, parental leave, and more! The salary may vary depending on your location, skills, and experience.This role has an application deadline of March 1st. Please apply prior to the deadline to be considered for the role.

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What You Should Know About Manager Product Marketing, Customer Experience, RingCentral

Welcome to RingCentral, where we are excited to have you consider the position of Manager Product Marketing, Customer Experience! Located in the beautiful Belmont, CA office, this hybrid role invites you to enjoy four days a week in-office collaboration. Here at RingCentral, we are a thriving $2 billion company, harnessing cutting-edge AI technologies like RingSense AI tailored to elevate our customers' experiences. Your mission as a Manager Product Marketing will be pivotal as you help to revolutionize customer service delivery for organizations. You'll work closely with various teams, develop actionable marketing strategies, and craft compelling messaging for our RingCX solutions. We're looking for someone with at least three years of experience in product or corporate marketing, demonstrating strong storytelling abilities, analytical skills, and a keen understanding of B2B technology models. You’ll be actively leading product launches, spearheading integrated marketing campaigns, and driving collaborative efforts across the company. Your customer-first mentality will ensure we deliver the very best solutions to our clients. If you’re ready to combine creativity, strategy, and insight-packed execution in a fast-paced environment, we can’t wait for you to join our ambitious team!

Frequently Asked Questions (FAQs) for Manager Product Marketing, Customer Experience Role at RingCentral
What are the main responsibilities of the Manager Product Marketing, Customer Experience at RingCentral?

As the Manager Product Marketing for Customer Experience at RingCentral, you'll oversee the execution of marketing activities related to RingCX solutions. This involves collaborating closely with teams to develop messaging, execute integrated marketing campaigns, and manage product launches from end-to-end. You'll be at the heart of shaping customer narratives and ensuring that our customers receive top-notch service.

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What qualifications are needed for the Manager Product Marketing role at RingCentral?

To thrive in the Manager Product Marketing position at RingCentral, you should possess a minimum of three years of experience in product or corporate marketing. Skills in storytelling, business strategy, and analytical problem-solving are essential, along with a solid understanding of B2B technology business models and go-to-market strategies. A BA/BS or equivalent is also required.

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How does the hybrid work model work for the Manager Product Marketing role at RingCentral?

The Manager Product Marketing, Customer Experience position at RingCentral offers a hybrid work model, allowing for a balanced blend of in-office engagement and remote flexibility. You will be required to work onsite four days a week at our Belmont, CA location, which fosters collaboration with your colleagues while still supporting your work-life balance.

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What benefits does RingCentral offer to employees in the Manager Product Marketing role?

RingCentral offers an impressive array of benefits for the Manager Product Marketing position, including comprehensive medical, dental, and vision plans, a 401K match, and generous paid time off policies. Additional perks such as wellness programs, pet insurance, and family-forming benefits highlight our commitment to employee well-being.

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What is the company culture like at RingCentral for Manager Product Marketing?

The culture at RingCentral is dynamic and inclusive, recognized as a Best Place to Work. You'll find a supportive environment that values diversity and encourages creativity. The focus is not only on delivering market-leading solutions but also on nurturing the growth and satisfaction of our employees.

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Common Interview Questions for Manager Product Marketing, Customer Experience
How do you approach building a marketing strategy for a new product at RingCentral?

When approaching a marketing strategy for a new product, I emphasize understanding the target audience and their pain points. I combine market research with data-driven insights to craft a compelling value proposition. By collaborating with cross-functional teams, I ensure messaging aligns with the overall company brand and objectives, driving effective go-to-market execution.

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Can you give an example of how you've successfully executed an integrated marketing campaign?

Certainly! In a previous role, I led an integrated marketing campaign that involved various channels like social media, email, and webinars. By aligning messaging across these platforms and measuring campaign performance, I was able to optimize efforts in real-time, resulting in a 30% increase in lead generation.

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Describe a time you had to collaborate with cross-functional teams for a product launch.

During my last product launch, I coordinated with product management, sales, and customer success teams to ensure everyone was aligned on objectives and messaging. Regular check-ins fostered collaboration, and we launched successfully on schedule, receiving positive feedback from both internal and external stakeholders.

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What tools or platforms do you use for marketing analytics and reporting?

I regularly use tools like Google Analytics for tracking website performance, HubSpot for monitoring campaign effectiveness, and Salesforce for sales data analytics. These platforms provide insights that inform our marketing strategies and help measure ROI effectively.

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How do you handle tight deadlines while managing marketing campaigns?

I thrive under pressure by prioritizing tasks and utilizing project management tools to stay organized. Breaking down larger projects into smaller, manageable tasks allows me to focus on delivering quality results even under tight deadlines.

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What do you think is key to successful storytelling in marketing?

Successful storytelling in marketing hinges on connecting emotionally with the audience while communicating the product's value. It’s important to craft narratives that resonate with potential customers' experiences, using data and user testimonials to strengthen the storytelling.

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How do you define success for a marketing campaign?

I define success by evaluating key performance indicators such as lead generation, engagement rates, and conversion metrics. Additionally, gathering qualitative feedback helps assess brand perception and overall impact on the company's goals.

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Why do you want to work as a Manager Product Marketing at RingCentral?

I'm drawn to RingCentral because of its commitment to innovation in the communication space. The opportunity to lead marketing for cutting-edge solutions like RingCX excites me, and I am eager to contribute to a company that values growth and diverse perspectives.

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What do you know about RingCentral's products and services?

RingCentral offers a comprehensive suite of cloud-based communication and collaboration solutions that empower businesses to operate efficiently. Their MVP platform integrates messaging, video, and phone, utilizing AI technologies to enhance user experiences and drive productivity. This innovative approach aligns perfectly with my expertise in product marketing.

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How do you stay current with the latest marketing trends relevant to product marketing?

I regularly engage with industry publications, attend webinars, and network within industry groups to stay up-to-date on marketing trends. Additionally, I participate in online courses to enhance my skills and adapt to emerging strategies that can be applied effectively in B2B marketing.

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