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VM Manager

Are you ready to rethink your routine? We’re looking for a VM manager to join our Store Design & VM team, This role will report into Head of Store design & VM. Are you passionate about creating captivating customer experiences and translating brand vision into stunning visual displays? Trinny London is looking for a creative and dynamic Visual Merchandiser to join our Store Design & VM team. If you're ready to ditch the ordinary and dive into the vibrant world of beauty innovation, this role is for you! You'll be the architect of our in-store magic, crafting layouts, strategizing product placements, and bringing our brand story to life with every display. Join us in challenging the status quo and rethinking routines, one dazzling display at a time.


Welcome to Trinny London!

Here at Trinny London, we’re changing the face of makeup and demystifying skincare, and we're only just getting started. Founded in 2017 by Trinny Woodall, Trinny London is challenging people all over the world to rethink their routines.

We have achieved tremendous growth since 2017 and we’re proud to be one of Europe’s fastest-growing beauty brands. We’re generating millions of sales by developing innovative products, acquiring hundreds of thousands of supporters and customers all over the world, and more importantly, building a talented and motivated team to support our fantastic growth.

Our Values


We live by three core values: we bring fearless passion, we act with smart intent and we all wear yellow.

We always go the extra mile, working together to push boundaries and celebrate our wins and learnings as a team. We listen to every idea, big or small, and make considered decisions. We support each other to achieve our goals and thrive on collaboration.

The Role 

Your daily to-dos might look like this:

  • Crafting Visual Storytelling: Designing immersive layouts that reflect campaigns and seasons, leading customers on an unforgettable journey.
  • Turning Vision into Reality: Transforming concepts into stunning displays, highlighting key products and grabbing attention from every angle.
  • Empowering Store Teams: Creating detailed visual guides to ensure our brand shines consistently across all locations.
  • Hands-On Creativity: Setting up and refreshing displays with speed and precision, bringing your creative vision to life.
  • Staying Ahead of the Curve: Researching trends and analyzing data to keep our displays fresh and effective.
  • Collaboration is Key: Working closely with marketing, retail, and design teams to create a unified brand experience.
  • Training & Inspiring: Communicating design concepts clearly and empowering store teams to execute flawlessly. 
  • Resourceful Sourcing: Finding the perfect materials within budget and building strong supplier relationships.
  • Budget-Savvy Brilliance: Ensuring cost-effective execution of all visual merchandising activities.
  • Brand Ambassador: Making sure every display embodies our brand ethos and delivers an impactful customer experience.

These skills will help you go far in this role:

  • Proven Visual merchandising  expertise: Solid experience in visual merchandising , ideally with a focus on Beauty brands in retail environments. 
  • Beauty/Fragrance Industry Experience: Experience working for beauty or fragrance brands is highly desirable.
  • Education relevant to the field of visual merchandising.
  • Excellent Time Management: The ability to prioritize effectively, manage multiple deadlines with ease, and work at a fast pace.
  • Ambitious and looking for a challenge.
  • Proficiency in Adobe illustrator, InDesign and Sketch up 


We’d love to hear from anybody interested in Trinny London! Although it’s useful to have the skills listed above, we’re always eager to hear from ambitious people looking for their next challenge.

Our mission is to give our customers the tools they need to be their best. And the same goes for our team through our benefits:

  • Flexible working with core working hours
  • Hybrid working, 3 days in our amazing office, which is fully stocked with snacks and drinks
  • 25 days holiday (we're also partial to a handful of spontaneous and well-earned Wellbeing Days throughout the year, as well as Early Finish Fridays and Summer Fridays)
  • Welcome to Trinny London Starter Stack and swag
  • Company discount for yourself, your friends, and family
  • Vitality health scheme, EAP and Medicash (including dental, optical & audiological care)
  • An annual personal training and development budget
  • Enhanced family friendly packages 
  • Pension scheme
  • Cycle to work scheme
  • T-Parties = many office socials as well as summer and festive celebrations!
  • Rewards and Recognition Scheme (awarding length of service with gifts, vouchers and additional annual leave)

Equal Opportunities

We celebrate diversity in our customers, our products, and the teams we build. We champion inclusivity and want everyone to be the best versions of themselves.

 

We’re committed to equal opportunities and welcome people from all backgrounds, with their unique perspectives, ideas and experiences.

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CEO of Trinny London
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Trinny Woodall
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What You Should Know About VM Manager, Trinny London

Are you ready to dive into the dynamic world of visual merchandising? Trinny London is on the lookout for a passionate and creative VM Manager to join our vibrant Store Design & VM team. As a VM Manager, you'll take the lead in crafting captivating customer experiences that reflect our brand's vision. Your day-to-day responsibilities will include designing stunning visual displays and creating immersive layouts that tell our brand story while highlighting key products. You'll work closely with various teams to ensure our displays are not only eye-catching but also consistent across all locations. If you thrive in a fast-paced environment where collaboration and innovation are key, this role might be your perfect fit! Your creative talents, combined with a solid understanding of current trends, will help you transform concepts into visual masterpieces that draw customers in. At Trinny London, we are dedicated to supporting your growth and development, both personally and professionally, offering a range of benefits and a collaborative work culture. If you’re ready to take on an exciting challenge within one of Europe’s fastest-growing beauty brands, we want to hear from you! Join us in our mission to innovate beauty and empower customers around the world, one dazzling display at a time. Welcome to Trinny London, where your creativity can shine and make a real impact!

Frequently Asked Questions (FAQs) for VM Manager Role at Trinny London
What are the responsibilities of a VM Manager at Trinny London?

As a VM Manager at Trinny London, you'll be responsible for creating immersive layouts and engaging visual displays that resonate with our brand identity. It's about turning creativity into captivating customer experiences by strategically placing products and telling our brand story through visual merchandising.

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What qualifications are preferred for the VM Manager position at Trinny London?

Ideal candidates for the VM Manager role at Trinny London should have proven expertise in visual merchandising, particularly within the beauty industry. A background in relevant education, along with proficiency in design software like Adobe Illustrator and InDesign, is highly desired for successful execution of visual concepts.

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How does the VM Manager position contribute to Trinny London’s growth?

The VM Manager plays a crucial role in driving Trinny London’s growth by crafting displays that not only catch attention but also enhance customer shopping experiences. By innovating and refreshing our visual merchandising strategies, you'll directly contribute to increased sales and brand loyalty.

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What skills are essential for a successful VM Manager at Trinny London?

A successful VM Manager at Trinny London should possess excellent time management skills, creativity, and a strong understanding of retail dynamics. Experience in the beauty industry and the ability to collaborate with multiple teams are also essential for driving impactful visual strategies.

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What unique opportunities does the VM Manager role at Trinny London offer?

Joining Trinny London as a VM Manager offers unique opportunities to work in an innovative, growing environment where your creativity is valued. You’ll have access to professional development funding, flexible working arrangements, and be part of a vibrant team that champions inclusivity and collaboration.

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Common Interview Questions for VM Manager
Can you describe your previous experience in visual merchandising?

When responding to this question, highlight your relevant roles in visual merchandising, particularly within beauty or retail environments. Provide specific examples of successful projects, showcasing your ability to increase customer engagement and sales through effective displays.

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How do you stay current with visual merchandising trends?

Mention your strategies for staying updated, such as following industry publications, attending trade shows, or engaging in online forums. Emphasize your commitment to continuous learning and how you apply new trends to enhance customer experiences at Trinny London.

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What is your process for designing an effective visual display?

Outline your methodical approach, from initial concept brainstorming to final execution. Discuss how you gather insights on target audiences and integrate brand messages, ensuring your displays are both aesthetically pleasing and aligned with Trinny London’s vision.

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How do you manage multiple deadlines in a fast-paced environment?

Describe your time management techniques, emphasizing prioritization and organization. Provide an example of a time you successfully juggled multiple projects while ensuring quality and timeliness, demonstrating your ability to thrive in the dynamic environment at Trinny London.

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Can you share an example of a challenging project and how you overcame it?

Share a specific challenge you faced in a visual merchandising role, outlining the steps you took to overcome it. Discuss your problem-solving skills and how you remained focused on achieving the desired outcome, reinforcing your potential contributions to the Trinny London team.

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How do you collaborate with other teams (marketing, retail, design) in visual merchandising?

Emphasize the importance of collaboration, sharing how you effectively communicate and work with different teams to ensure cohesive brand messaging. Provide examples of past successful collaborations that led to stellar results for visual displays.

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How do you handle feedback on your visual displays?

Talk about your open-minded approach to feedback and willingness to adapt your designs. Share how you appreciate constructive criticism and use it to enhance your visual merchandising decisions, ensuring alignment with Trinny London’s goals.

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What role does data analysis play in your visual merchandising strategies?

Discuss your familiarity with using data to influence design decisions, such as analyzing foot traffic, sales data, or customer feedback. Explain how you leverage these insights to create optimized displays that resonate with customers at Trinny London.

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Why do you want to work as a VM Manager at Trinny London?

Articulate your passion for the beauty industry and alignment with Trinny London’s values. Highlight your desire to contribute to a brand that champions innovation and inclusivity, making a direct impact on customer experiences through visual merchandising.

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What innovations in visual merchandising have you implemented in previous roles?

Share creative innovations you've applied in your past roles, such as introducing interactive elements or unique product placements. Relate how these innovations led to measurable improvements in customer engagement and sales, showcasing your ability to elevate Trinny London’s visual merchandising strategies.

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Super-charged by 20+ years of experience in the fashion and beauty world, Trinny Woodall founded Trinny London with an important mission – to offer effortless, personalised beauty to people of all ages. Highly active on social media, Trinny share...

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DATE POSTED
April 10, 2025

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