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Digital Marketing Specialist

Job Title : Digital Marketing Specialist

Job Types : Full-time, Permanent
Work Location : Remote
Schedule : Day shift - Monday to Friday
Education : Bachelor's (Preferred)
Experience : Digital marketing: 1 year (Required)
Timings : 10:30 AM to 7:00 PM

Job Description :
The Digital Marketing Specialist role at yMedia requires a creative and motivated individual with at least 1 year of digital marketing experience. The primary focus of this position is to execute marketing projects for our clients, most of whom are leaders in their respective industries. The Digital Marketing Specialist will be responsible for growing and developing the online presence of existing clients, including social media, web, and other digital channels. They will also identify, implement, and execute new strategies to generate new business.

Key Responsibilities :

- Grow and develop the online presence for existing clients, including social media, web, and other digital channels.
- Generate new business by identifying, implementing, and executing new strategies.
- Work directly with senior leadership at both our partner companies and our clients, with autonomy and access to take major marketing decisions.
- Identify, analyze, and measure trends and content to assess how well it's performing and optimize user experience.
- Create and maintain an editorial calendar to deliver targeted content.

PS - Knowledge of Cryptocurrency, Blockchain, Web3 or of Fintech Industry is a big plus.


Skills and Qualifications :

- Creative and motivated individuals with digital marketing experience.
- In-depth knowledge of current digital trends.
- Experience in digital marketing, or a related field.
- Proficiency in photo and video editing software.
- Proficiency in content creation.
- Excellent interpersonal skills, with the ability to collaborate with other departments.
- Strong project management and managerial skills.

Average salary estimate

$60000 / YEARLY (est.)
min
max
$50000K
$70000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Digital Marketing Specialist, YMedia

The Digital Marketing Specialist role at yMedia is an exciting opportunity for a creative and motivated individual to thrive in the dynamic world of digital marketing. We’re looking for someone with at least a year of hands-on experience in digital marketing who is eager to contribute to projects for clients who are leaders in their industries. In this full-time, remote position, you'll work on growing and developing the online presence of existing clients across various digital channels, including social media and websites. Plus, you'll have the unique chance to identify and implement innovative strategies to attract new business. One of the perks of being in this role is the autonomy to collaborate directly with senior leadership at partner companies and clients, allowing you to make impactful marketing decisions. Your responsibilities will also include analyzing trends, optimizing user experiences, and creating an engaging editorial calendar to deliver targeted content. If you have a knack for creativity, a strong grip on digital trends, and experience with photo and video editing software, we want to hear from you. Knowledge of Cryptocurrency, Blockchain, Web3, or the Fintech industry would be a significant bonus, so if you’re ready to take your digital marketing expertise to the next level, come join us at yMedia and let your creativity shine!

Frequently Asked Questions (FAQs) for Digital Marketing Specialist Role at YMedia
What are the responsibilities of a Digital Marketing Specialist at yMedia?

As a Digital Marketing Specialist at yMedia, your main responsibilities include growing and developing the online presence of our clients across various digital channels such as social media and websites. You'll also identify and implement new strategies to generate business and work directly with senior leadership to make major marketing decisions.

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What qualifications do I need to become a Digital Marketing Specialist at yMedia?

To be eligible for the Digital Marketing Specialist position at yMedia, you should have a bachelor's degree (preferred) and at least 1 year of experience in digital marketing or a related field. Proficiency in content creation, and photo and video editing software, as well as excellent interpersonal and project management skills, will set you apart.

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Is prior experience in Cryptocurrency or Blockchain important for the role of Digital Marketing Specialist at yMedia?

While prior experience in Cryptocurrency, Blockchain, or the Fintech industry is not mandatory, it is considered a significant plus for the Digital Marketing Specialist role at yMedia. This knowledge can enhance your contributions to marketing strategies in these rapidly evolving sectors.

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What is the work schedule for the Digital Marketing Specialist position at yMedia?

The work schedule for the Digital Marketing Specialist position at yMedia is a day shift from Monday to Friday, with working hours from 10:30 AM to 7:00 PM. This allows for a comfortable work-life balance while managing your projects.

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Can you describe the work environment for a Digital Marketing Specialist at yMedia?

At yMedia, the work environment for a Digital Marketing Specialist is supportive and collaborative. You'll have the autonomy to make impactful decisions while working alongside talented professionals, and your contributions will be highly valued. The remote setup ensures flexibility and comfort as you engage with our prestigious clients.

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Common Interview Questions for Digital Marketing Specialist
How do you stay updated with the latest digital marketing trends?

To answer effectively, mention specific blogs, podcasts, and webinars you follow. Highlight your commitment to continuous learning and how you implement new strategies based on current trends, showcasing your adaptability in the rapidly changing digital landscape.

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Describe a successful digital marketing campaign you worked on.

When answering this, structure your response using the STAR method—Situation, Task, Action, and Result. Focus on your specific contributions, the strategies employed, and the measurable outcomes, emphasizing your role in achieving those successes.

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What tools do you use for digital marketing analytics?

Discuss the analytics tools you are proficient in, such as Google Analytics, SEMrush, or social media analytics dashboards. Explain how these tools help you assess campaign performance and optimize future strategies based on the data collected.

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How do you approach content creation for different platforms?

Explain your method for tailoring content to suit various platforms, emphasizing your understanding of audience demographics, platform algorithms, and best practices. Provide examples of successful content adapted for diverse channels.

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How do you handle negative feedback on social media?

Illustrate your composure in responding to negative feedback and highlight your conflict resolution skills. Emphasize the importance of addressing issues diplomatically and using feedback to improve the brand’s online presence.

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What strategies do you use to improve SEO for a web page?

Discuss on-page and off-page SEO techniques you’ve used, such as keyword optimization, quality link building, and content strategy. Share success stories of improved web traffic metrics that resulted from your implemented strategies.

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Can you explain your experience with pay-per-click (PPC) advertising?

Outline your experience with PPC campaigns, including platforms you've used like Google Ads or Facebook Ads. Discuss your approach to targeting, budget management, and analyzing ROI to optimize campaigns effectively.

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How do you measure the success of a digital marketing campaign?

Highlight key performance indicators (KPIs) you track, such as conversion rates, engagement metrics, and return on investment. Explain your analytical method in assessing campaign effectiveness and recommending improvements.

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What role does teamwork play in your approach to digital marketing?

Discuss the importance of collaboration in executing successful marketing campaigns. Provide examples of projects where teamwork was essential, showcasing how collaboration led to creative solutions and improved outcomes.

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How would you integrate blockchain or cryptocurrency into a digital marketing strategy?

Share innovative ideas on leveraging blockchain technology and cryptocurrency in marketing campaigns, such as increasing transparency or tapping into new audiences. Highlight your willingness to stay ahead of emerging technologies in your marketing efforts.

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Full-time, remote
DATE POSTED
April 13, 2025

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