Vice President, Digital

ABOUT THE JOB  

Zeno Chicago is looking for an experienced digital marketer to join our growing Chicago Digital team. The ideal candidate will have a broad mix of digital and communications experience, including social strategy and influencer/creator engagement. This person will be responsible for leading multiple pieces of client business as the day-to-day client relationship manager, primary digital strategist and internal team lead. 

As a Vice President on our team, you’ll be responsible for driving the development of smart, creative digital strategies for some of the agency’s top clients. This work will include launching a brand’s social media presence (including, voice, tone, persona) and then implementing that strategy through content creation, copywriting and paid amplification. The ideal candidate will excel at both client counsel and presentations. 

This role will also be responsible for driving on-trend influencer/creator marketing strategies for B2C clients, including both awareness and conversion driving programs across all tiers of creators. S/he should have a strong pulse on the space, with the ability to not only recommend sound campaigns but drive execution with excellence.  

Finally, this candidate will be a leader both internally and amongst clients. A VP, Digital will be expected to manage multiple direct supervisees and contribute to the growth of our team in both business and culture. As a client lead, this person should have experience as a client relationship manager and account manager/team lead. Internally, you’ll be expected to drive execution from start to finish. This candidate should have a hands-on approach to mentoring junior teammates and driving the team collectively towards success.  

This person must: 

Be entrepreneurial: Love taking on new challenges; join an already-booming practice and partner with us to help grow it further.

Be “good in a room”: i.e. be a strong presenter and good under pressure. 

Be a team player: Be willing to get in the weeds -- no task is “too junior” -- and help coach the team to success. 

Be collaborative: Be solution-oriented and always willing to lend a hand. 

Be a leader: Embrace our team culture and lead both with clients and internal teams. 

Be willing to have fun: We love what we do and who we do it with, and hope you would, too. 

• 8-10 years of experience in the digital marketing and/or communications industry 
• Minimum of bachelor’s degree in marketing or other related field 
• Experience driving a brand’s B2C social strategy and execution, including content and channel strategy, creative production and copywriting 
• Experience with influencer/creator programming, including developing strategies, 1:1 relationship management (i.e. not a network), vetting and algorithm nuances, trends amongst platforms, etc. in addition to whitelisting 
• Experience with top consumer brands in a fast-paced environment 
• Strong problem-solving and natural leadership, with previous experience managing others 
• Experience in numerous client presentations and with tough Q&A conversations 
• Strong project and account management skills, including budgeting fee and OOP  

• Experience with paid social media, including data-driven targeting (lookalikes, retargeting, pixel implementation, etc.) amongst channels such as Facebook/Instagram, YouTube and Twitter 
• Experience across Google Tag Manager, Google Analytics and Google Data Studio 

ABOUT US

Zeno Group is the fiercely independent and global, integrated communications agency, born from PR. We bring together the boldest and brightest talent to help clients across industries and sectors unleash the power of strategic communications. Guided by our "Fearless Pursuit of the Unexpected," we push the boundaries to achieve real business value and societal impact for clients. Winner of the industry’s most coveted awards including the 2024 PRWeek U.S. Outstanding Large Agency of the Year, 2023 PRWeek Purpose Agency of the Year, 2022 PRWeek Global Agency of the Year, 2022 PRovoke Best Large Agency to Work For in North America and a three-time winner of PRWeek’s Best Places to Work. Zeno has also been previously recognized by the Cannes Lions International Festival of Creativity. Zeno is a DJE Holdings Company.

ABOUT OUR BENEFITS 

Healthy, happy employees make Zeno better, so we have programs that support physical, mental and financial wellness. Our culture and benefits are designed to promote flexibility, celebrate diversity and support work/life balance. We offer a variety of medical, dental and vision insurance with prescription plans, as well as short and long-term disability. Our Be Kind to Your Mind program focuses on mental health, providing a paid subscription to Headspace and access to mental health providers and other services through a best-in-class employee assistance program. Employees are encouraged to bring their authentic self to Zeno and participate in our employee resource groups which build communities for sharing and support. And while we love our work, we believe in the restorative power of time off with generous vacation, paid holidays and self-care time. Employees are supported in their pursuit of financial wellness with a 401(k) plan, pretax flexible spending accounts, tuition assistance, life insurance and free access to a certified financial coach. And our unique ZenoFit program provides a monthly allowance to fund activities in your personal life that bring you joy and keep you healthy. These and other benefits are available to non-temporary employees in the US. 

Zeno Group is committed to diversity, equity and inclusion and proud to be an equal opportunity employer. We welcome and encourage racially and ethnically diverse people, members of the LGBTQ community, veterans, parents, individuals with disabilities and members of any and all protected classes to apply.