Associate Creative Director, Copy (Pacific Communications)

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on X, Facebook, Instagram, YouTube, LinkedIn and Tik Tok.

The Manager, Advertising Copy provides strategic direction and advice, writing, editing, and content research for print and electronic media for AbbVie advertising, promotion, and other communications. This includes product and indication launches, sales collateral materials, sales meetings, convention exhibits, direct to physician and other healthcare professionals, direct to patient, Managed Health Care programs, videos, web/multimedia, internal communication programs, including sales training, incentive projects, change management communications, and internal and external corporate and c-suite communications on an ad hoc basis.

This person will implement and expand marketing strategy and tactics by creating campaigns to engage customers and stakeholders (patients, caregivers, friends, family and healthcare decision influencers) in ways that improve quality of communication, breakthrough, innovation, differentiation and sustainability.

This is a hybrid position with the ability to commute to our Irvine, CA office at least 3 days per week. 

Responsibilities

• Writing, editing, content generation for print and electronic media for AbbVie advertising, promotion, & other communications. This includes product and indication launches, sales collateral materials, sales meetings, convention exhibits, direct to physician and other healthcare professionals, direct to patient, Managed Health Care programs, videos, web/multimedia, internal communication programs, including sales training, incentive projects on an adhoc basis.
• Writing of pharma and medical materials, including research, referencing, editing and the creation and oversight of reference decks and grids
• Strategic direction and advice for elements described above
• Support commercial team, with ad hoc support of other functions and corporate teams
• Develop content in collaboration with franchise and cross-functional review processes (Medical, Regulatory, Legal, etc.)
• Work with multiple internal and external resources development, writing, referencing, editing and the creation of reference decks and grids.
• Generate consumer, external facing creative content and concepts
• Collaborate with art directors and designers in the creation of materials

• B.A./B.S/Business, Communications or Advertising; or equivalent business experience within the pharmaceutical or related industry.
• 10-20 years of experience
• Proven skills and experience in developing advertising and promotional ideas, concepts, and campaigns
• Knowledge of applicable regulations and standards affecting Pharmaceutical Products, and the promotion of sales and marketing materials/samples and interactions with healthcare professionals.
• Knowledge and experience in researching, understanding, and interpreting medical and scientific literature and concepts – and translating this information into successful communications aimed at various professional and patient target audiences.
• Advanced written, verbal, and presentation skills; project management skills; and organizational skills.
• Experience in pharmaceutical marketing/communication/advertising
• Preferred:
  • Associate Creative Director experience.
  • Understanding of pharmaceutical sales, market research, print production, and e-media

Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law: ​

• The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future.​

• We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.​

• This job is eligible to participate in our short-term incentive programs. ​

• This job is eligible to participate in our long-term incentive programs​

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company’s sole and absolute discretion, consistent with applicable law. 

AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives, serving our community and embracing diversity and inclusion.  It is AbbVie’s policy to employ qualified persons of the greatest ability without discrimination against any employee or applicant for employment because of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information, gender identity or expression, sexual orientation, marital status, status as a protected veteran, or any other legally protected group status.

US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html 

US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:

https://www.abbvie.com/join-us/reasonable-accommodations.html