Senior Creative - job 1 of 2

To succeed as a Senior Creative at DEPT®, you should have at least five years of experience in an agency setting, with a strong portfolio demonstrating your skills in integrated campaigns and original storytelling. We also look for fluency in Dutch and English, and the ability to add humor to your campaigns, enhancing engagement with audiences.

As a Senior Creative at DEPT®, your key responsibilities include delivering standout campaign ideas and creative concepts for a variety of brands, pitching and bringing your creative ideas to life, focusing on digital innovation, collaborating with media and social experts, and crafting 360-degree campaigns that resonate across all channels.

At DEPT®, we foster a culture that emphasizes collaboration and innovation. Our environment is supportive and inclusive, allowing you to thrive while having the autonomy to solve client problems. You'll be surrounded by curious and talented individuals from diverse backgrounds, all aiming to create pioneering digital solutions.

As a Senior Creative at DEPT®, you’ll enjoy various benefits, including the flexibility to work from home or our offices, opportunities for professional development through our DEPT®/YOU Learning Menu, contributions to your health and wellness, and employee discounts on transportation and fitness options.

In the Senior Creative role at DEPT®, you will work with an exciting array of clients, with a primary focus on bol.com, and other prominent brands such as Philips, Grolsch, Univé, Audi, and Lotus, delivering impactful digital-first campaigns that help shape their brand narratives.

In your answer, outline your step-by-step approach to creating a campaign. Discuss how you gather insights, brainstorm ideas, collaborate with your team, and how you test and refine your concepts to ensure they resonate with the target audience.

Address how you utilize industry publications, online courses, webinars, and networking to stay informed. Mention specific resources or communities you engage with for inspiration and knowledge on emerging trends and tools in digital marketing.

Discuss examples where data influenced your creative decisions, demonstrating your ability to blend creativity with analytical insights. Highlight specific campaigns where you used audience feedback, engagement metrics, or cultural trends to shape your ideas.

Share your approach to receiving and implementing feedback, emphasizing the importance of collaboration and openness. Offer an example of past feedback that helped you improve a campaign or concept significantly.

Provide a detailed story about a challenging project, including the issues faced, your roles, actions taken, and the final outcome. Emphasize problem-solving skills and how your creativity led to successful results.

Elucidate the importance of storytelling in your campaigns. Discuss how you engage audiences through narrative techniques and the positive impact of strong storytelling on brand perception and engagement.

Mention strategies such as thorough competitor analysis, innovative brainstorming techniques, and tapping into cultural insights. Highlight examples of how your unique ideas resonated and cut through the noise.

Talk about your involvement in creating campaigns that span multiple channels—such as social media, online ads, and email marketing. Highlight your understanding of how different platforms complement each other in reaching a broader audience.

Share a specific instance where you incorporated humor effectively. Discuss the audience's reaction and how it fit within the overall messaging and branding strategy.

Discuss methods like creating project timelines, utilizing management tools, and maintaining clear communication with team members to ensure efficient workflow. Provide an example of a time you successfully juggled various projects with positive outcomes.