Sr. Digital Sales Manager - NAM

As a Sr. Digital Sales Manager at Baker Hughes, your main responsibilities will involve strategy development, managing sales for key customer accounts, and promoting the Cordant Solutions portfolio. You will engage with C-level executives, establish partnerships, and ensure clients understand how our technology can facilitate their digital transformation.

To qualify for the Sr. Digital Sales Manager position at Baker Hughes, candidates should have more than 7 years of software sales experience, including a strong background in selling SaaS solutions. Knowledge of Asset Performance Management and Process Optimization is crucial, alongside experience in long-term resource planning and key account management.

The Sr. Digital Sales Manager plays a pivotal role in driving growth at Baker Hughes by developing and executing strategic account plans for significant customers, leveraging deep understanding of the market to expand the adoption of Cordant Solutions, ultimately increasing market share and revenue.

A successful candidate for the Sr. Digital Sales Manager role at Baker Hughes should possess extensive software sales experience, a proven record of delivering business results, and proficiency in understanding financial, regulatory, and competitive environments, particularly in relation to SaaS offerings.

Baker Hughes offers a comprehensive benefits package for the Sr. Digital Sales Manager role, which includes health and welfare programs, a 401k Thrift Plan, and various coverage options. Additional forms of compensation like bonuses are also available, subject to specific plans or policies.

When answering about your experience with SaaS solutions, focus on specific instances where you successfully sold a SaaS product. Highlight how you understood client needs, demonstrated the software’s benefits, and contributed to sales growth. Mention any metrics to quantify your success.

To engage effectively with C-level executives, it's essential to conduct thorough research about their organization and industry challenges. Tailor your conversations to address their pain points and demonstrate the ROI of your solutions. Building a rapport and acting as a trusted advisor will also enhance engagement.

When developing account plans, consider using a structured approach that includes thorough analysis of the client’s business goals, challenges, and market positioning. Set clear, measurable objectives and ensure that you align your strategies with the client’s overarching goals to foster a strong partnership.

Handling objections requires active listening and empathy. Acknowledge the client's concerns, ask clarifying questions, and provide tailored solutions that directly address their objections. Sharing success stories or providing data that supports your claims can also help mitigate concerns.

Share an example where you took the time to understand a client's unique needs and challenges. Discuss how you maintained consistent communication, provided valuable insights, and checked in regularly, which helped establish trust and led to a long-term relationship.

Market analysis is critical in my sales approach as it helps identify trends, customer needs, and competitive landscapes. By staying informed about market dynamics, I can position my solutions effectively, anticipate client concerns, and stay ahead of the competition.

To prioritize my pipeline, I assess the likelihood of conversion, potential revenue, and the strategic importance of each opportunity. I use CRM tools to manage follow-ups and tasks, ensuring that I dedicate time to high-impact activities while remaining responsive to client needs.

Describe a specific instance where you implemented targeted marketing or sales strategies that led to increased market penetration for a product. Use data to convey the impact and articulate your thought process in executing these strategies.

I stay updated on industry trends by subscribing to relevant publications, attending conferences, and participating in webinars. Engaging with industry forums and professional networks also provides insights into emerging technologies that may impact my sales approach.

Express your enthusiasm for Baker Hughes’ commitment to innovation and energy efficiency. Mention how the company’s values align with your personal goals, and convey your desire to contribute to its mission while growing professionally in a dynamic environment.