Product Manager (CRM)

As a Product Manager (CRM) at Biffa, your responsibilities include taking ideas from business teams through to product implementation, collaborating closely with designers and engineers, and managing the requirements/user story backlog. You will define software solutions, perform product demonstrations, and contribute to a community of practice to share best practices and build team success.

To be a suitable candidate for the Product Manager (CRM) position at Biffa, you should have previous experience managing CRM products, ideally with D365 Dynamics CE. A strong background in project life cycles and Agile/SCRUM methodologies is essential, along with the ability to embed agile practices across teams.

Biffa implements its CRM solutions by following a structured project life cycle, beginning with pre-sales activities and leading up to Go-Live and ongoing support. As a Product Manager (CRM), you'll play a vital role in navigating these stages, ensuring that software meets both business needs and customer expectations.

In the Product Manager (CRM) role at Biffa, agility means working in an iterative environment, utilizing agile ceremonies regularly, and ensuring effective collaboration across multidisciplinary teams. You will manage the product backlog, facilitate user story development, and adapt to feedback throughout the product lifecycle.

Absolutely! At Biffa, we prioritize personal development and encourage continuous learning. As a Product Manager (CRM), you'll have opportunities to share ideas, participate in training sessions, and work within a diverse team that champions growth and innovation.

I have managed CRM products, particularly focusing on D365 Dynamics CE. My experience includes overseeing project life cycles from inception to ongoing support, ensuring that solutions cater to user needs while aligning with strategic goals.

I prioritize tasks based on customer value, business impact, and project timelines. Regularly collaborating with stakeholders allows me to adjust priorities and ensure the most critical user stories are addressed first.

I have extensive experience in Agile methodologies, particularly Scrum. I facilitate daily stand-ups, sprint planning, and retrospectives. My approach includes ensuring all team members are engaged and that we adapt our processes based on feedback.

I believe in regular communication with stakeholders through updates and collaboration. It's essential to understand their expectations and concerns to ensure that product development aligns with business objectives.

Quality is a continuous focus in my workflow. I ensure that testing is integral to each sprint, leveraging user feedback and conducting product demonstrations to gather input and make necessary adjustments.

In a previous project, we faced delays due to miscommunication. I established clear lines of communication and held regular catch-up meetings, which helped clarify goals and streamline efforts to get back on track.

I use surveys, interviews, and usability testing sessions to gather user feedback. This information is analyzed to inform product iterations, ensuring we remain user-centric throughout the development process.

I focus on fostering a collaborative environment by setting shared goals and celebrating achievements. Encouraging open communication helps team members feel valued and motivated to contribute their best work.

I actively follow industry news, attend webinars, and participate in professional groups focused on CRM technologies. Staying informed allows me to leverage the latest advancements in my projects.

I focus on metrics such as user engagement, customer satisfaction, and conversion rates. These metrics give a clear picture of product performance and inform decisions for future enhancements.