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Marketing Communications Manager

As the Marketing Communications Manager on the Risk Strategies marketing team, you will play a critical role in bringing an omni-channel approach to the execution of company communications and the company’s growth goals. You will work closely with other members of the marketing team, other departments / divisions / practices and help to align communications programs for greatest employee experience, reach and effectiveness. We use a number of channels to execute a comprehensive marketing communication strategy. Internal channels include Microsoft Outlook, SharePoint and Teams. Primary external channels include websites and social media, and we create and publish extensive thought leadership in the form of blogs and whitepapers.

Your Impact:

  • Work with the marketing team to create and manage a holistic communications calendar that aligns with business objectives, content strategy and organic growth goals. This includes collaborating with the marketing team and business leaders to ensure consistency of internal and external communications methodology across corporate, practice and regional units, as well as updating the respective communications channels with messaging applicable to its audience
  • Support the communications and marketing of the company’s community and cultural initiatives including the charitable foundation and diversity, equity and inclusion program through sharing of stories in written or video format
  • Support communications of the company’s Accelerate organic growth programs both internally and externally to ensure sales and marketing alignment
  • Work closely with acquisitions, both new and legacy, on communications programs to employees, clients and the marketplace. Each acquisition will have unique needs to inform and support their internal and external audiences.
  • Work closely with the integration management office (IMO) and marketing team members to develop a marketing-specific onboarding program for new producer or producer teams.

Successful Candidate Will Have:

  • Bachelor’s or master’s degree in marketing, communications, or related area
  • 5+ years of professional experience in a similar position, preferably in insurance or financial services
  • Excellent short form writing, communication and presentation skills with the ability to create engaging content that aligns with our brand and growth goals to both internal and external audiences
  • Desire and openness to leverage new technology and AI tools
  • Experience with SharePoint, including updating content and news; Proficiency in full Microsoft Office suite, especially with Excel and PowerPoint; Experience with Smartsheet and HubSpot is a plus.


Risk Strategies is the 9th largest privately held U.S. brokerage firm offering comprehensive risk management advice, insurance and reinsurance placement for property & casualty, employee benefits, private client services, as well as consulting services and financial & wealth solutions. With more than 30 specialty practices, Risk Strategies serves commercial companies, nonprofits, public entities, and individuals, and has access to all major insurance markets. Risk Strategies is an Accession Risk Management Group company, with over 200 offices and more than 5,000 employees across the U.S. and Canada.

Our industry recognition includes being named a Great Place to Work, Best Places to Work in Insurance, and on the Inc. 5000 list as one of America’s Fastest Growing Private Companies. We are committed to being good stewards for our company, culture, and communities by having a strong focus on Environmental, Social, and Governance issues.

Risk Strategies is an equal opportunity workplace and is committed to ensuring equal employment opportunity without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about working at Risk Strategies by visiting our careers page: www.risk-strategies.com/careers.

Personal information submitted by California applicants in response to a job posting is subject to Risk Strategies' California Job Applicant Privacy Notice.

Average salary estimate

$90000 / YEARLY (est.)
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$80000K
$100000K

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What You Should Know About Marketing Communications Manager, Insbrk

As the Marketing Communications Manager at Risk Strategies, your impact on our marketing team will be both significant and rewarding. This remote role based in Massachusetts is perfect for someone who thrives in a dynamic environment and is excited about executing an omni-channel approach to company communications. Collaborating closely with colleagues across various departments, you'll help align communication strategies that enhance both employee engagement and the effectiveness of our messaging. With a diverse range of internal and external channels at your disposal—from Microsoft Outlook to social media and our website—you’ll manage a holistic communications calendar that aligns perfectly with our business objectives and growth goals. Your talent for crafting engaging content will be crucial as you support our community initiatives, diversity programs, and growth efforts. You'll also have the opportunity to lead communication efforts for both new and legacy acquisitions, tailoring messages to specific audiences in the marketplace. To succeed in this role, you should have a Bachelor’s or Master’s degree in marketing or communications and ideally, five or more years of experience in a similar role, preferably in the insurance or financial services sector. We're emphasizing the need for excellent writing skills, a willingness to embrace new technology, and experience with essential tools like SharePoint and HubSpot. Join us at Risk Strategies, where your contributions will be vital to our continued success and commitment to great company culture!

Frequently Asked Questions (FAQs) for Marketing Communications Manager Role at Insbrk
What responsibilities does the Marketing Communications Manager at Risk Strategies have?

The Marketing Communications Manager at Risk Strategies is responsible for developing and managing a comprehensive communications strategy that aligns with the company's business objectives. This includes creating and managing an effective communications calendar, crafting impactful content for both internal and external audiences, and supporting various company initiatives such as community engagement and diversity programs.

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What type of qualifications are required for the Marketing Communications Manager position at Risk Strategies?

To qualify for the Marketing Communications Manager role at Risk Strategies, candidates should hold a Bachelor’s or Master’s degree in marketing, communications, or a related field. Additionally, having at least five years of relevant professional experience, particularly in insurance or financial services, is highly preferred. Strong writing and communication skills, along with proficiency in Microsoft Office and SharePoint, are also essential.

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What tools and technologies should a Marketing Communications Manager be familiar with at Risk Strategies?

A successful Marketing Communications Manager at Risk Strategies should be well-versed in using various tools such as SharePoint for content management, Microsoft Office Suite with a focus on Excel and PowerPoint, and potentially Smartsheet and HubSpot for marketing automation and project management. Knowledge of new technology and AI tools will also be beneficial.

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How does Risk Strategies ensure alignment between marketing and sales communications?

At Risk Strategies, the Marketing Communications Manager plays a pivotal role in aligning communications between the marketing and sales teams. This includes working closely with key stakeholders to support the communications of growth initiatives and ensuring that messages are consistent and tailored to the needs of diverse audiences, both internally and externally.

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What kind of growth initiatives will the Marketing Communications Manager oversee at Risk Strategies?

The Marketing Communications Manager will oversee various growth initiatives including the company's Accelerate organic growth program. This involves developing communications strategies that align with the objectives of these initiatives, ensuring comprehensive engagement from employees and clients, and fostering effective messages that contribute to the company's success.

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Common Interview Questions for Marketing Communications Manager
Can you explain your experience in developing communication strategies?

When answering this question, reflect on specific strategies you've developed and implemented in previous roles. Highlight your ability to align communication efforts with business objectives and mention tools or methods that were particularly effective.

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How do you handle feedback on your content?

Show your openness to feedback by discussing how you view it as an opportunity for growth. Share examples of how you've incorporated feedback to enhance the quality of your content.

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What channels of communication do you believe are most effective for employee engagement?

Discuss the importance of both traditional and digital channels such as newsletters, internal websites, and social media. Provide examples where you've leveraged these channels to engage employees and enhance communication.

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Describe a successful marketing campaign you’ve worked on. What made it successful?

Detail the campaign objectives, your specific role, and the results achieved. Discuss metrics or KPIs you used to measure success and the strategies that contributed to its effectiveness.

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How do you keep current with marketing and communications trends?

Share your commitment to continued learning through industry blogs, webinars, and networking events. Highlight how you've applied new trends or best practices in your previous roles.

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Can you provide an example of how you’ve collaborated with other departments?

Illustrate your teamwork skills by describing a specific situation in which you worked cross-functionally. Emphasize the outcome of the collaboration and the importance of communication in driving success.

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What strategies do you use to ensure clear messaging across all platforms?

Explain your approach to brand voice consistency, such as developing messaging guidelines or collaborative tools used to maintain coherence. Provide examples of where you've successfully implemented these strategies.

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How do you prioritize multiple projects with tight deadlines?

Discuss your project management skills, such as using tools like Smartsheet or prioritization techniques, to effectively manage time and deliver quality work within deadlines.

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What role does data analysis play in your communication strategies?

Highlight the importance of data in shaping your communication strategies. Mention how you've used metrics to refine strategies or demonstrate impact, and your experience with analytics tools.

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Why do you want to work for Risk Strategies?

Articulate your motivation for joining Risk Strategies, such as alignment with their mission, values, and impressive industry recognition. Show how your skills and experiences make you a perfect fit for the company culture.

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EMPLOYMENT TYPE
Full-time, remote
DATE POSTED
April 8, 2025

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