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Community Manager (freelance)

Instrument is a remote-first digital product and brand experience agency with a team of over 200 talented individuals, organized across four specialized teams. Each team brings its expertise to life through best-in-class work, crafting transformative experiences for our clients. Our shift to a fully remote model has opened new doors for creativity, flexibility, and stronger client relationships. This approach not only strengthens our culture but also allows us to embrace diverse voices, perspectives, and ideas.


We are seeking a social-media fluent, strategic thinking, and innovative Social Media Community Manager with a strong focus on Augmented Reality (AR) technology and the AR community. The ideal candidate will be responsible for building and nurturing a vibrant online community, driving engagement, and amplifying our brand presence within the AR ecosystem.


April 7, 2025 - June 2, 2025

40 hrs/week


What You'll Do
  • Develop and execute social media strategies to engage the AR community across various platforms (email newsletter, blog, Snapchat, LinkedIn, X, and YouTube).
  • Create, curate, and manage high-quality content that resonates with AR enthusiasts and professionals, from new to expert.
  • Monitor and respond to community interactions in a timely and professional manner.
  • Collaborate with AR developers, influencers, and key industry stakeholders to promote brand initiatives and campaigns.
  • Analyze social media metrics to measure the effectiveness of campaigns and adjust strategies accordingly.
  • Stay up-to-date with the latest trends, tools, and best practices in AR technology and social media management.
  • Organize and participate in online events, webinars, and live streams to foster community growth and engagement.
  • Provide insights and feedback to the product development team based on community interactions and trends.


What You Bring
  • Experience working with AR developers or in the AR industry.
  • Familiarity with VR technology and its community.
  • Proven experience as a Social Media Community Manager or similar role, with a focus on AR technology.
  • In-depth knowledge of AR technology, applications, and the AR industry landscape.
  • Strong written and verbal communication skills.
  • Proficiency in social media management tools and analytics platforms.
  • Creative mindset with the ability to generate engaging and innovative content.
  • Excellent interpersonal skills and the ability to build relationships with diverse community members.
  • Ability to work independently and as part of a team in a fast-paced environment.


Pay Bands
  • The expected pay range for this role is $65-$84 per hour (on a 1099) for senior level or $85-$106 per hour for lead level
  • Our company has three regional pay bands that it adheres to depending on your location, we reference them as US 1, US 2, and US 3.
  • US 3 is our base pay. Examples of cities in US 3 are Portland, Houston and Miami.
  • US 2 pay is 7.5% higher than US 3 to meet the market rates. Examples of cities in US 2 are Los Angeles, Chicago and Seattle.
  • US 1 pay is 15% higher than US 3 to meet market rates. Examples of cities in US 1 are Brooklyn and San Francisco.
  • If you are curious which region you are in, please apply and get connected with our recruiting team!


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CEO of Instrument
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Laurel Burton
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$135200K
$220480K

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What You Should Know About Community Manager (freelance), Instrument

Are you passionate about Augmented Reality and community engagement? Instrument, a leading remote-first digital product and brand experience agency, is on the lookout for a creative and strategic freelance Community Manager to join our dynamic team. With over 200 talented individuals collaborating remotely, we pride ourselves on fostering a culture that embraces diverse perspectives and innovative ideas. In this role, you’ll be the heartbeat of our online presence, captivating AR enthusiasts across platforms like LinkedIn, X, and YouTube. Your mission will be to develop and execute social media strategies that not only engage but also inspire the AR community. You'll curate high-quality content that resonates with everyone from novices to experts and build partnerships with AR developers and influencers to amplify our brand presence. Monitoring community interactions and analyzing social media metrics will also be key to driving our initiatives forward. Plus, you’ll have the opportunity to organize online events that foster growth and engagement. If you have a background in AR technology and proven experience as a Community Manager, this could be your chance to shine. Join us from April 7, 2025, to June 2, 2025, and take your expertise to the next level with Instrument. Let's craft transformative experiences together!

Frequently Asked Questions (FAQs) for Community Manager (freelance) Role at Instrument
What are the main responsibilities of a Community Manager at Instrument?

As a Community Manager at Instrument, your main responsibilities will include developing and executing social media strategies specifically for the AR community, managing and creating content, engaging with community members across various platforms like blogs and social media, and collaborating with AR developers and influencers. Additionally, you will analyze social media metrics to enhance campaign effectiveness and organize online events to boost community engagement.

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What qualifications do I need to apply for the Community Manager position at Instrument?

To be a strong candidate for the Community Manager position at Instrument, you should have experience in the AR industry or have worked with AR developers. A proven track record as a Social Media Community Manager, a deep understanding of AR technology, and excellent communication skills are crucial. Familiarity with social media management tools and the ability to work both independently and collaboratively are essential as well.

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How does Instrument support community engagement for AR enthusiasts?

Instrument supports community engagement for AR enthusiasts through strategic social media initiatives, content creation tailored to different audience segments, and active community interaction. By organizing webinars, live streams, and partnerships with key influencers in the AR industry, we aim to nurture a vibrant online community that can drive engagement and foster meaningful relationships.

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What social media platforms will be used in the Community Manager role at Instrument?

In the Community Manager role at Instrument, you'll engage the AR community across various platforms such as LinkedIn, X, YouTube, and through email newsletters and blogs. Each platform presents unique opportunities to connect with AR enthusiasts and showcase our brand effectively.

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What is the expected hourly pay range for the Community Manager role at Instrument?

The expected pay range for the Community Manager position at Instrument varies based on experience and regional pay bands. For senior levels, it ranges from $65 to $84 per hour, while lead levels can expect between $85 and $106 per hour. These rates are based on geographic location, ensuring competitive compensation.

Join Rise to see the full answer
Common Interview Questions for Community Manager (freelance)
Can you describe your experience with managing online communities?

When answering this question, focus on specific platforms you've managed and any successful strategies you've implemented. Highlight your ability to engage with community members and the impact your efforts made on community growth.

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What do you think makes a successful community in the AR field?

A successful AR community is built on engagement, quality content, and active communication. Discuss how fostering relationships, providing valuable insights, and supporting members’ learning and development contribute to a thriving community.

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How do you prioritize tasks when managing multiple social media platforms?

Explain your organizational skills and the methods you use to prioritize tasks, such as using tools or frameworks. Emphasize how you adapt your content strategy based on platform specifics and audience engagement.

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What strategies do you use for content creation in niche areas like AR?

Discuss your creative process for generating engaging content that resonates with AR enthusiasts. Include methods for researching current trends and leveraging community feedback to inform your content.

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Can you provide an example of a campaign you managed that successfully boosted community engagement?

Share a detailed story of a specific campaign, focusing on the objectives, execution, and measurable outcomes. Highlight metrics that demonstrate community engagement and draw connections to your strategies.

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How do you handle negative feedback or conflict within a community?

Talk about your approach to conflict resolution and managing negative feedback professionally. Emphasize the importance of listening, understanding community members’ perspectives, and mediating disputes calmly.

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What tools do you use for social media analytics, and how do you apply that data?

Mention specific social media analytics tools you are familiar with and how they help in identifying trends, measuring engagement, and informing future strategies. Discuss how you utilize insights to maximize effectiveness.

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How do you stay updated with the latest trends in AR and social media?

Describe your methods for staying informed about industry trends, such as subscribing to relevant newsletters, attending webinars, or engaging with leading figures in AR. Emphasize your enthusiasm for ongoing learning.

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What role do collaborations play in community management, especially in AR?

Explain how collaborations can expand reach and bring diverse voices into the community. Share your experience in forging partnerships with influencers or organizations and how it benefitted engagement and community spirit.

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Why do you want to work for Instrument as a Community Manager?

Reflect on what attracts you to Instrument's culture and mission, particularly its focus on innovation and community engagement in the AR space. Share your desire to contribute to its growth and connect with fellow AR enthusiasts.

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DATE POSTED
March 28, 2025

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