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Social Media Content Producer

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We are seeking an experienced and results-driven Social Content Producer to lead our client's social media strategy. This role requires a proven track record in designing/filming and executing social media campaigns that grow brand awareness, engage new audiences, and deliver measurable results.

Reporting to the Senior Social Media Manager, the Social Content Producer will develop and implement social media initiatives, working across the organization to create compelling, social-first content that engages with our client's audience.

Location: Fully-Remote (Work from Home), 9 AM - 5 PM EST

Responsibilities:

Create all social media assets for our client, including photography & video
Lead strategy, planning, and execution for social media including ongoing/daily posting, social campaigns, platform management, and consumer engagement
Including, but not limited to: Campaigns, Content & storytelling, Platform optimization, Influencer relationships, and initiatives
Serve as brand social lead, developing and executing best-in-class social strategy in alignment with sales channel stakeholders and cross-functional partners, with a shared goal to increase engagement and improve organic social traffic to all sales channels
Scale the community and increase engagement
Stay up-to-date on new social media tools, best practices, competitive activity, and other social media leaders
Maintain a consistent voice, personality, and look & feel for the brand across all social channels
Provide ad-hoc, biweekly, and yearly analyses on performance to internal shareholders
Define, establish, and maintain a social content calendar, including developing creative concepts from ideation to execution

Ideal candidate:

The ideal candidate has a strong aesthetic sense, a passion for wellness, and a deep understanding of social media trends
3+ years of experience in the Digital + Social Media industry, preferably with a fitness/wellness brand.
Strong portfolio showcasing photography, videography, and design skills
Proficiency with platforms and tools (Instagram, TikTok, Facebook, Later, Capcut, Asana, etc.)
Collaborative finesse in building strong cross-functional relationships that foster innovation and creativity
Experience in leading high-performing teams and people management skills
A strategic mindset that has driven successful organic growth campaigns, resulting in impressive sales outcomes

Bonus points:

Previous experience at a high-growth, fast-paced startup
Entrepreneurial mindset

Application Process:

To be considered for this role these steps need to be followed:

Fill in the application form
Record a video showcasing your skill sets

Average salary estimate

$70000 / YEARLY (est.)

min

max

$60000K

$80000K

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What You Should Know About Social Media Content Producer, ProjectGrowth

Are you a creative powerhouse with a knack for social media? Join us as a Social Media Content Producer at our vibrant company in Mexico City! In this fully-remote role, you will take the reins on designing and executing impactful social media campaigns that captivate audiences and elevate our client's brand presence. Reporting directly to the Senior Social Media Manager, your main goal will be to craft stunning social-first content that not only engages but also drives measurable results. This means you’ll be creating all types of social media assets, from eye-catching photography to dynamic videos, while leading our social media strategy. You will manage ongoing posting, plan exciting campaigns, and cultivate genuine connections across all platforms. Having a deep understanding of social media trends and best practices is essential, as you’ll stay attuned to new tools and competitive activities. You'll be the voice of the brand, ensuring a cohesive look and feel across all channels. Additionally, you’ll collaborate effortlessly with cross-functional teams, define the social content calendar, and analyze performance metrics regularly to keep stakeholders informed. If you have over 3 years of experience in the Digital + Social Media landscape, a strong aesthetic sense, and are passionate about the wellness industry, this is the perfect opportunity for you to shine and make a real impact!

Frequently Asked Questions (FAQs) for Social Media Content Producer Role at ProjectGrowth

What are the main responsibilities of the Social Media Content Producer at our company?

As a Social Media Content Producer at our company in Mexico City, your responsibilities will include creating all social media assets such as photography and video, leading the strategy and execution of social campaigns, maintaining a consistent brand voice, and analyzing performance metrics to report back to stakeholders. Your role will be pivotal in enhancing engagement and growing our client's online community.