Marketing Events Apprentice (M/F)

As a Marketing Events Apprentice at SESAMm, you will manage event logistics which includes planning and executing the entire event lifecycle, from coordination and communication, to post-event analysis. You'll work on communication with involved teams, track key performance indicators to assess event success, and create visually engaging event materials using tools like Canva. All these tasks are pivotal in ensuring the events are impactful and aligned with SESAMm's marketing goals.

To become a Marketing Events Apprentice at SESAMm, the minimum requirement is a Bachelor's degree, while a Master's degree is preferred. Previous experience in event management is advantageous. You should also have exceptional project management skills, strong communication abilities, proficiency in Excel/Google Spreadsheets, and a base understanding of marketing and finance to thrive in this role.

Working as a Marketing Events Apprentice at SESAMm provides a fantastic opportunity for career growth. You’ll not only gain practical experience in a dynamic setting but also have access to training and professional development opportunities. SESAMm values its employees, encouraging innovation, collaboration, and a good work-life balance, thus helping you evolve both personally and professionally within the company.

As a Marketing Events Apprentice at SESAMm, you’ll organize a variety of events including local meetups for prospects and clients, webinars, and larger promotional events. Each event presents unique challenges and is an opportunity to engage with diverse audiences across multiple geographical locations, giving you the chance to apply your skills in real-world scenarios.

Success as a Marketing Events Apprentice at SESAMm requires strong organizational skills, excellent communication abilities, and proficiency in project management. Additionally, you should possess creative thinking for designing event materials, metrics-driven analysis skills for reporting on event success, and a good grasp of technology tools. Being adaptable, a fast learner, and a collaborative team player is also crucial.

In your response, emphasize your methodology for planning events, such as outlining critical steps like brainstorming ideas, creating timelines, and coordinating with all involved parties. Highlight your organizational skills and how you adjust plans based on feedback or changes in the situation.

Share a specific experience where you successfully juggled several responsibilities, explaining how you prioritized tasks, delegated where appropriate, and ensured everything was executed smoothly. This shows your time management and multitasking skills, which are essential for the role.

Talk about your proficiency with tools like Excel or Google Sheets for tracking budgets and attendees, and mention any design tools like Canva or marketing platforms you’ve used for creating promotional materials. Explaining how you leverage these tools effectively demonstrates your readiness for the Marketing Events Apprentice role.

Discuss metrics you would look at, such as attendance rates, engagement levels, feedback collected post-event, and ROI analysis. Share your approach to gathering this data and how it informs strategies for future events, aligning with SESAMm’s metrics-driven focus.

Highlight key factors like cost, reliability, past performance, and how well they fit your specific event needs. Discuss your negotiation strategies to secure the best terms and ensure vendor relationships contribute positively to the event's success.

Explain your problem-solving abilities by outlining how you would assess the situation, communicate with the team to manage expectations, and implement a contingency plan quickly. This showcases your adaptability and grace under pressure.

Mention communication strategies, such as regular updates, collaborative tools like Slack or Trello, and ensuring everyone knows their roles and deadlines. This promotes teamwork and ensures everyone is on the same page, crucial for event success.

Share specific examples of past experiences or innovative concepts you think could work well, like themed decorations, creative social media promotions, or interactive elements during events. This shows your creativity and alignment with SESAMm’s branding goals.

Discuss your enthusiasm for the company's mission in ESG data, and how this aligns with your passion for marketing and events. This personal connection demonstrates your genuine interest in the role and SESAMm as a growing company.

Discuss your understanding of cultural sensitivity and the importance of representation in event themes, content, and marketing materials. Share ideas on how to engage diverse audiences and create an inclusive environment through thoughtful planning.