Werkstudent Venture Brand Strategy & Communications (m/w/d) - job 1 of 2

As a Werkstudent in Venture Brand Strategy & Communications at Sopra Steria, your primary responsibilities will include supporting the Brand Strategy Lead and the Head of Sopra Steria Ventures in strategic planning and implementing marketing initiatives. You will also contribute to creating engaging communicative content, conducting market analyses, and assisting in planning events, helping to establish the brand's position in the market.

Candidates applying for the Werkstudent position in Venture Brand Strategy & Communications at Sopra Steria should be studying subjects such as Business Administration, Marketing, Media Management, or related fields. Previous experience in startups or corporate innovation is advantageous, along with strong analytical abilities, organizational skills, and fluency in German and English.

Sopra Steria encourages the professional development of its Werkstudent positions by offering flexible working hours, the possibility to balance work with studies, and opportunities for thesis projects that can lead to direct employment after graduation. The company fosters an environment of skill-sharing and learning which is vital for career growth.

As a Werkstudent at Sopra Steria, you can expect a supportive work environment characterized by teamwork, open communication, and a commitment to diversity. You will have the opportunity to participate in company-sponsored events and enjoy a hybrid working model that accommodates both office and home office settings.

A successful Werkstudent in Venture Brand Strategy & Communications at Sopra Steria should possess strong analytical skills, a keen eye for trends in brand communication, and effective project management abilities. Being organized, detail-oriented, and having a passion for innovation and technology will significantly benefit your role.

When answering this question, express your enthusiasm for the brand's commitment to innovation and the chance to work in a collaborative environment. Discuss how your academic background aligns with the job responsibilities, and mention specific projects or values of Sopra Steria that resonate with you.

To conduct a market analysis effectively, describe your methodology which includes researching competitors, understanding customer needs, and analyzing market trends. Mention tools or frameworks you might use and emphasize your analytical thinking capabilities.

Share an instance from your academic or internship experiences where you successfully juggled multiple responsibilities. Highlight how you organized your workload, prioritized tasks, and met deadlines while delivering quality results, showcasing your time management skills.

Discuss any relevant experience you have in content creation, whether it's through coursework, internships, or personal projects. Highlight your understanding of effectively communicating brand messages and engaging different audiences through various channels.

Explain your approach to staying updated on industry trends, such as following thought leaders on social media, reading relevant articles, and participating in webinars or workshops. This showcases your proactive attitude toward learning and growing in your field.

Share particular ideas that resonate with Sopra Steria's goals or values. Think about how you can leverage current trends or technologies to enhance brand communication or community outreach, demonstrating your creativity and forward-thinking approach.

Reflect on a specific challenge, emphasizing your problem-solving skills and ability to collaborate with others to find a resolution. Describe the steps you took to handle the situation and what you learned from the experience.

Share your strategy for prioritizing tasks effectively. Mention how you assess deadlines, the importance of different tasks, and your organization methods. Highlight your ability to adapt and re-prioritize based on changing project needs.

Discuss your typical role in group projects, whether as a leader, organizer, or contributor. Emphasize your ability to adapt based on team needs, highlighting your collaborative spirit and resourcefulness.

Articulate the critical role branding plays in establishing a company’s identity, reputation, and differentiation in a competitive market. Connect your insights to Sopra Steria's position as an industry leader and how effective branding supports business objectives.