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Senior Copywriter

About Us:  

Headquartered in the United States, TP-Link Systems Inc. is a global provider of reliable networking devices and smart home products, consistently ranked as the world’s top provider of Wi-Fi devices. The company is committed to delivering innovative products that enhance people’s lives through faster, more reliable connectivity. With a commitment to excellence, TP-Link serves customers in over 170 countries and continues to grow its global footprint. 

We believe technology changes the world for the better! At TP-Link Systems Inc, we are committed to crafting dependable, high-performance products to connect users worldwide with the wonders of technology.  

Embracing professionalism, innovation, excellence, and simplicity, we aim to assist our clients in achieving remarkable global performance and enable consumers to enjoy a seamless, effortless lifestyle.  

 

Overview: 

We are seeking a creative and versatile Senior Copywriter to join our marketing team. In this role, you will craft compelling and informative content that effectively communicates the value of our hardware and software products, which integrate software and AI. You will work closely with product marketing, design, and brandengineering teams to develop high-impact messaging across various channels. If you have a passion for storytelling and a knack for translating technical concepts into engaging copy, we’d love to hear from you.

Key Responsibilities: 

  • Write and edit clear, engaging, and persuasive copy for product descriptions, marketing collateral, websites, and social media.
  • Collaborate with cross-functional teams to understand product features and develop user-centric messaging.
  • Create content for product launches, email campaigns, landing pages, and thought leadership pieces.
  • Maintain brand voice and consistency across all written materials.
  • Develop storytelling strategies that highlight the innovative integration of hardware, software, and AI.
  • Conduct research to stay up-to-date with industry trends and competitor messaging.
  • Proofread and edit copy to ensure accuracy, clarity, and alignment with brand guidelines.

Qualifications:

  • Bachelor’s degree in English, Communications, Marketing, or a related field.
  • 5+ years of experience in copywriting, preferably within the tech or hardware industry.
  • Exceptional writing and editing skills, with a strong portfolio showcasing diverse content types.
  • Ability to simplify complex technical concepts for a broad audience.
  • Proven experience crafting product-centric and customer-focused messaging.
  • Excellent attention to detail and commitment to quality.

Preferred Qualifications:

  • Experience writing for hardware and software products integrated with software and AI.
  • Familiarity with digital marketing strategies and SEO best practices.
  • Strong collaborative skills and the ability to work effectively within cross-functional teams.
  • Experience with content management systems and project management tools.

Salary Range: TBD 

  • Fully paid medical, dental, and vision insurance (partial coverage for dependents)  
  • Contributions to 401k funds 
  • 15 days accrued vacation 
  • 11 paid holidays 
  • Bi-annual pay increases 
  • Health and wellness benefits, including free gym membership 
  • Quarterly team-building events 
  • Free lunch Friday 

 

 

 

At TP-Link Systems Inc., we are continually searching for ambitious individuals who are passionate about their work. We believe that diversity fuels innovation, collaboration, and drives our entrepreneurial spirit. As a global company, we highly value diverse perspectives and are committed to cultivating an environment where all voices are heard, respected, and valued. We are dedicated to providing equal employment opportunities to all employees and applicants, and we prohibit discrimination and harassment of any kind based on race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. Beyond compliance, we strive to create a supportive and growth-oriented workplace for everyone. If you share our passion and connection to this mission, we welcome you to apply and join us in building a vibrant and inclusive team at TP-Link Systems Inc. 

 

What You Should Know About Senior Copywriter, TP-Link Systems Inc.

Are you a talented wordsmith looking to make a significant impact? TP-Link Systems Inc., a leading global provider of networking devices and smart home products, is on the hunt for a dynamic Senior Copywriter to join our marketing team! In this exciting role, you’ll combine your passion for storytelling with technical know-how to create compelling content that captures the essence of our innovative products that seamlessly integrate hardware, software, and AI. Your main responsibility will be to craft clear, persuasive copy for various platforms—from product descriptions to social media posts—ensuring our brand voice resonates across all channels. Collaborating closely with product marketing, design, and brand engineering teams, you’ll be instrumental in developing high-impact messaging that engages our audience and communicates the undeniable value of our offerings. With a keen eye for detail and a knack for translating complex concepts into easily digestible content, you will also stay ahead of industry trends to keep our messaging relevant and competitive. If you’re ready to bring your creative flair to TP-Link Systems Inc. and help us connect people with the wonders of technology, we would love to hear from you!

Frequently Asked Questions (FAQs) for Senior Copywriter Role at TP-Link Systems Inc.
What are the primary responsibilities of a Senior Copywriter at TP-Link Systems Inc.?

As a Senior Copywriter at TP-Link Systems Inc., your main responsibilities include writing and editing engaging copy for various marketing materials such as product descriptions, websites, social media, and email campaigns. You'll also work closely with cross-functional teams to understand product features and develop user-centric messaging, while maintaining the brand voice and consistency across all written content.

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What qualifications are required for the Senior Copywriter position at TP-Link Systems Inc.?

To qualify for the Senior Copywriter role at TP-Link Systems Inc., you should possess a Bachelor’s degree in English, Communications, Marketing, or a related field, along with at least 5 years of copywriting experience in the tech or hardware industry. Exceptional writing and editing skills, a strong portfolio, and the ability to simplify complex technical concepts for a broad audience are essential.

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How does TP-Link Systems Inc. support professional development for Senior Copywriters?

At TP-Link Systems Inc., we value continuous growth and learning. As a Senior Copywriter, you will have opportunities to participate in quarterly team-building events and health and wellness benefits, which often include workshops and training sessions. We believe in fostering a supportive environment that encourages your professional development and creativity.

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What can a Senior Copywriter at TP-Link Systems Inc. expect in terms of work environment?

At TP-Link Systems Inc., you can look forward to working in a vibrant, inclusive team environment. We prioritize collaboration and value diverse perspectives, fostering a culture that encourages innovation. Additionally, our remote flexibility allows you to maintain work-life balance while contributing to exciting projects.

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What types of content will a Senior Copywriter create at TP-Link Systems Inc.?

A Senior Copywriter at TP-Link Systems Inc. will create a variety of content types, including product-related copy, marketing collateral, thought leadership pieces, landing pages, and email marketing content. You will craft storytelling strategies that highlight our innovative technology and ensure all content aligns with brand guidelines.

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Common Interview Questions for Senior Copywriter
Can you describe your writing process as a Senior Copywriter?

When answering this, consider outlining your method for understanding the product or concept, brainstorming ideas, drafting initial content, revising based on feedback, and final proofreading. Emphasizing your source research and audience consideration is essential.

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How do you approach writing technical content for a non-technical audience?

Share techniques you use to simplify complex jargon, such as using analogies, breaking concepts into bite-sized pieces, and focusing on user benefits rather than technical specifications. Providing examples of past work can reinforce your ability.

Join Rise to see the full answer
What experience do you have working with cross-functional teams?

Discuss specific instances where you've collaborated with marketing, design, or engineering teams. Highlight how these collaborations enhanced your work and led to successful projects, showcasing your teamwork skills and adaptability.

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Can you provide an example of how you maintained brand voice in past projects?

When answering, think of a specific project where you ensured brand consistency. Highlight the strategies you used, like style guides or tone track records, and how they contributed to a unified message across different content types.

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How do you conduct research for your copywriting projects?

Explain your typical research process, such as exploring industry trends, competitor analysis, and consulting subject matter experts. Stress the importance of informed writing and how research shapes quality content.

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What role does SEO play in your copywriting?

Talk about how you incorporate SEO strategies into your writing, such as keyword research, understanding metadata, and optimizing content structure to enhance visibility and engagement. Provide specific examples of successful SEO copy.

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How do you handle feedback and edits to your copy?

Discuss your openness to constructive criticism and how you approach revisions. Emphasize a positive attitude toward feedback as a vital component of the writing process and how it ultimately strengthens the final output.

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What types of content have you created in your previous roles?

Provide an overview of the diverse content types you've produced, such as website copy, product descriptions, press releases, or social media posts. Highlight any high-impact campaigns where your writing contributed to successful outcomes.

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How do you stay updated with industry trends and best practices in copywriting?

Share your strategies for staying informed, such as following blogs, attending webinars, or engaging with copywriting communities. Explain how this knowledge translates into your writing and benefits the company.

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What do you think makes a successful copywriter in the tech industry?

Discuss qualities like adaptability, technical understanding, creativity, and a continuous learning mindset. Share examples of how these traits have positively influenced your writing experience to connect with various audiences.

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Founded in 1996, Founded in 1996, TP-Link is a global provider of reliable networking devices and accessories, involved in all aspects of everyday life. The company was ranked by analyst firm IDC as the No. 1 provider of Wi-Fi devices for a consec...

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Full-time, remote
DATE POSTED
April 9, 2025

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