Technical SEO Specialist

About the Role

We are looking for a Technical SEO Specialist to optimize our digital presence by improving website performance, ensuring search engine compliance, and implementing advanced SEO strategies. The ideal candidate has a strong technical background in website architecture, crawling and indexing, structured data, and performance optimization. This role requires analytical thinking, problem-solving skills, and the ability to collaborate with developers, content teams, and marketing professionals to enhance organic search visibility.

Key Responsibilities

• Conduct comprehensive technical SEO audits to identify and resolve issues related to site structure, crawling, indexing, and page speed.

• Optimize website architecture, internal linking, and URL structures to improve search engine rankings.

• Monitor and fix crawl errors, indexation issues, and broken links using tools like Google Search Console, Screaming Frog, and Sitebulb.

• Implement and manage structured data markup (Schema.org) to enhance search engine understanding of site content.

• Collaborate with developers to improve site speed, Core Web Vitals, and mobile performance through best practices in page load optimization.

• Ensure proper implementation of canonical tags, hreflang attributes, and robots.txt directives to optimize international and multi-language SEO strategies.

• Manage XML sitemaps and submit them to search engines while monitoring for issues.

• Conduct regular log file analysis to understand how search engine bots interact with the website and identify potential improvements.

• Work closely with content and marketing teams to optimize on-page SEO elements, including meta tags, header structures, and image optimization.

• Stay up to date with the latest search engine algorithm changes, industry trends, and best practices in technical SEO.

• Analyze and report on SEO performance metrics, using tools like Google Analytics, Ahrefs, SEMrush, and Moz.

• Develop and implement strategies to address SEO security concerns, such as spam attacks, duplicate content, and malware issues.

• 3+ years of experience in Technical SEO or a similar role.
• Strong understanding of HTML, CSS, JavaScript, and website architecture principles.
• Proficiency in Google Search Console, Google Analytics, Screaming Frog, Ahrefs, SEMrush, and other SEO tools.
• Experience with Schema markup, Core Web Vitals, and page speed optimization.
• Familiarity with server-side SEO concepts, including log file analysis and CDN optimization.
• Knowledge of international SEO best practices, including hreflang and multi-region strategies.
• Strong problem-solving and analytical skills, with the ability to translate technical issues into actionable insights.
• Experience working with content management systems (CMS) like WordPress, Shopify, or Magento.
• Ability to collaborate effectively with developers, content teams, and marketing stakeholders.
• Excellent communication skills and attention to detail.

Preferred Qualifications

• Experience with JavaScript frameworks (React, Angular, Vue.js) and their impact on SEO.
• Knowledge of SEO automation, Python scripting for SEO, or API integrations.
• Familiarity with log file analysis tools like Kibana or Splunk.
• Certification in Google Analytics or other SEO-related certifications.

Awesome Benefits for Our Team! 🚀✨

• 🎄 Christmas Bonus: 30 days, to be paid in December.
• 🩺 Major Medical Expense Insurance: Coverage up to $20,000,000.00 MXN.
• 🩹 Minor Medical Insurance: VRIM membership with special discounts on doctor’s appointments and accident reimbursements.
• 😁 Dental Insurance: Always smile with confidence!
• 💼 Life Insurance: (Death and MXN Disability)
• 🌴 Vacation Days: 12 vacation days in accordance with Federal Labor Law, with prior approval from your manager. + 📅 Floating Holidays: 3 floating holidays in addition to the 7 official holidays in Mexico.
• 📱 Cell Phone Reimbursement & Transportation Subsidy.
• 🌐 Hybrid Scheme: Enjoy the best of both worlds, remote and in-office work.
• 🌍 Multicultural Exposure: Work with operations within Mexico and United Satates.
• 🎉 MezTal Internal Events: Strike a healthy balance between your professional and personal goals.
• 💸 Exclusive Discounts: Benefits with different companies for being part of MezTal.
• 📚 Academic Agreements: Access to national universities and language schools.
• 🚀 Career Growth: We will search the best conditions for progressing in your career.